Concept for Life Pet Food

Tailored nutrition for your pet

Discover our premium, scientific-based nutritional concept that offers your pet the right nutrition for each lifestage!

Concept for Life pet food provides your pet with the right nutrition for each life stage. This delicious dry or wet food is tailored to suit the individual needs and dietary requirements of your cat or dog. No matter whether your pet is a kitten, a puppy, getting on in years, a working dog, a house cat or a cat that spends time outside; Concept for Life provides your pet with premium nutrition at a great price.

The calorie and nutritional content of each variety of this tasty pet food is optimised to match the individual requirements of each life stage to ensure that the composition and nutritional value is just right for your pet’s life style. Every single variety uses top quality ingredients which are functional and species appropriate. This balanced mix of nutrients helps to ensure that your pet enjoys a happy and healthy life. 

1 - 24 of 128 products
1 - 24 of 128 products
1 - 24 of 128 products

Dry cat food specifically developed to support cats aged 12 months and over that are stressed. With L-tryptophan, milk protein hydrolysate and a mix of calming herbs. all of which can help alleviate stress.

Delivery in 1-5 working days
3 Varieties from
 €5.49
400g
€5.49
€13.73 / kg
€5.22
3kg
€24.99
€8.33 / kg
€23.74
Economy Pack: 3 x 3kg
individually priced €74.97
Now €71.99
€8.00 / kg
€68.39

Premium complete dry food made with tasty fresh meat for adult indoor cats aged 1 year+. With L-carnitine to help your cat maintain an ideal weight, biotin for shiny fur and anti-hairball function.

Delivery in 1-5 working days
4 Varieties from
 €4.79
400g
€4.79
€11.98 / kg
€4.55
3kg
€21.99
€7.33 / kg
€20.89
10kg
€59.99
€6.00 / kg
€56.99
Economy Pack: 2 x 10kg
individually priced €119.98
Now €116.99
€5.85 / kg
€111.14

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With tasty fresh meat - a complete, reduced-calorie dry cat food for cats that are prone to weight gain. It can help to support muscle maintenance. With L-carnitine and a special satiety formula.

Delivery in 1-5 working days
3 Varieties from
 €5.49
400g
€5.49
€13.73 / kg
€5.22
3kg
€24.99
€8.33 / kg
€23.74
Economy Pack: 3 x 3kg
individually priced €74.97
Now €71.99
€8.00 / kg
€68.39

Now when you buy selected 75g Concept for Life Cat Paste Treats , with different varieties to suit adult cats with food sensitivities or those with long, thick fur, you'll pay a Special Low Price!

Delivery in 1-5 working days
2 Varieties from
 €2.99
Beauty (75g)
Was €3.99
Now €2.99
€39.87 / kg
Sensitive (75g)
Was €3.99
Now €2.99
€39.87 / kg

Now when you buy selected 3kg bags of Concept for Life dry cat food in a range of varieties tailored to meet your cat's nutritional needs, you'll get it for a great value Special Price!

Delivery in 1-5 working days
6 Varieties from
 €18.69
Adult British Shorthair (3kg)
Was €23.99
Now €20.39
€6.80 / kg
Adult Persian (3kg)
Was €23.99
Now €20.39
€6.80 / kg
Beauty (3kg)
Was €24.99
Now €21.19
€7.06 / kg
Oral Care (3kg)
Was €25.99
Now €22.09
€7.36 / kg
Sterilised Cats - Salmon (3kg)
Was €24.99
Now €21.19
€7.06 / kg

Adapted to the nutritional needs of Labrador Retrievers aged 15 months and over, this high premium, complete dry dog food offers essential joint protection and promotes healthy weight maintenance.

Delivery in 1-5 working days
4 Varieties from
 €10.49
1.5kg
€10.49
€6.99 / kg
€9.97
6kg
individually priced €41.96
Now €38.99
€6.50 / kg
€37.04
12kg
€54.99
€4.58 / kg
€52.24
Economy Pack: 2 x 12kg
individually priced €109.98
Now €106.99
€4.46 / kg
€101.64

Now when you buy selected 4 x 1kg/1.5kg bag of Concept for Life Adult dry dog food, which provides your dog with tailored nutrition, you'll get it for a special price!

Delivery in 1-5 working days
14 Varieties from
 €20.49
Labrador Sterilised (4 x 1kg)
Was €29.96
Now €26.49
€6.62 / kg
Labrador Retriever Adult (4 x 1.5kg)
Was €41.96
Now €38.49
€6.42 / kg
Boxer Adult (4 x 1.5kg)
Was €43.96
Now €40.49
€6.75 / kg
German Shepherd (4 x 1.5kg)
Was €41.96
Now €38.49
€6.42 / kg
French Bulldog Adult (4 x 1.5kg)
Was €41.96
Now €38.49
€6.42 / kg

Complete dry cat food with tasty fresh meat! Formulated for adult, active outdoor cats it has an increased energy content, antioxidants to help boost the body's defences. Supports cartilage & joints.

Delivery in 1-5 working days
3 Varieties from
 €4.79
400g
€4.79
€11.98 / kg
€4.55
3kg
€21.99
€7.33 / kg
€20.89
Economy Pack: 3 x 3kg
individually priced €65.97
Now €62.99
€7.00 / kg
€59.84

Complete wet food for pregnant and nursing cat mums, and kittens 6 weeks - 4 months. With colostrum for the body's own defences and a raised energy content. The mousse has an extra soft consistency.

Delivery in 1-5 working days
1 Varieties from
 €16.99
6 x 200g

Sold out

€16.99
€14.16 / kg
€16.14
Notify me when available

Grain-free complete dry food for Maine Coon cats from 15 months. Made with 14% tasty fresh salmon and enriched with glucasime and chondroitin, it has extra large kibble to encourage intensive chewing.

Delivery in 1-5 working days
3 Varieties from
 €4.29
400g
€4.29
€10.73 / kg
€4.08
3kg
€21.99
€7.33 / kg
€20.89
Economy Pack: 3 x 3kg
individually priced €65.97
Now €62.99
€7.00 / kg
€59.84

Perfect for young cats between 2-12 months, this premium complete wet food supports steady, healthy development and contains a range of easy to digest, vital ingredients in a delicious jelly recipe.

Delivery in 1-5 working days
3 Varieties from
 €12.99
12 x 85g
€12.99
€12.74 / kg
€12.34
24 x 85g
individually priced €25.98
Now €24.99
€12.25 / kg
€23.74
48 x 85g
individually priced €51.96
Now €48.99
€12.01 / kg
€46.54

Complete dietetic wet food in handy pouches for adult cats suffering from lower urinary tract ailments. Can help to dissolve struvite stones. With low magnesium content and uric acidifying properties.

Delivery in 1-5 working days
3 Varieties from
 €13.99
12 x 85g
€13.99
€13.72 / kg
€13.29
24 x 85g
individually priced €27.98
Now €26.99
€13.23 / kg
€25.64
48 x 85g
individually priced €55.96
Now €52.99
€12.99 / kg
€50.34

Therapeutic wet dog food to support joint metabolism in adult dogs with osteoarthritis. This tasty complete food is rich in omega 3-fatty acids, EPA and vitamin E to help your dog's joint health.

Delivery in 1-5 working days
2 Varieties from
 €21.99
6 x 400g
€21.99
€9.16 / kg
€20.89
Saver Pack: 24 x 400g
individually priced €87.96
Now €84.99
€8.85 / kg
€80.74

Grain-free dog snacks, with easy-to-digest chicken and prebiotics to support balanced intestinal flora. Perfect for dogs with nutritional sensitivities with only one source of protein.

Delivery in 1-5 working days
2 Varieties from
 €5.49
80g
€5.49
€68.63 / kg
€5.22
Saver Pack: 3 x 80g
individually priced €16.47
Now €14.49
€60.38 / kg
€13.77

Mono-protein dog snacks made with insects. Tasty grain-free snacks with a low allergy potential and just one source of animal protein - ideal for dogs with sensitive digestions. Stock up now!

Delivery in 1-5 working days
2 Varieties from
 €10.49
Sweet Potato
individually priced €11.97
Now €10.49
€34.97 / kg
€9.97
Carrot
individually priced €11.97
Now €10.49
€34.97 / kg
€9.97

Premium wet food for cats 1+ years, made with lots of easy to digest protein, can to help prevent hairballs and urinary stones. This tasty food provides all-round care for adult cats of normal weight.

Delivery in 1-5 working days
3 Varieties from
 €10.49
12 x 85g
€10.49
€10.28 / kg
€9.97
24 x 85g
individually priced €20.98
Now €19.99
€9.80 / kg
€18.99
48 x 85g
individually priced €41.96
Now €38.99
€9.56 / kg
€37.04

Grain-free complete wet cat food formulated to suit the altered metabolism of neutered cats 1year+. Made with salmon in gravy, the adapted energy & protein content helps your cat maintain an ideal weight.

Delivery in 1-5 working days
3 Varieties from
 €13.99
12 x 85g
€13.99
€13.72 / kg
€13.29
24 x 85g
individually priced €27.98
Now €26.99
€13.23 / kg
€25.64
48 x 85g
individually priced €55.96
Now €52.99
€12.99 / kg
€50.34

Grain-free supplementary food in an economical Saver Pack: Suitable for adult dogs, these pellets contain 30% dried mussel meat and omega 3 & 6 fatty acids. They can help to keep your dog mobile.

Delivery in 1-5 working days
1 Varieties from
 €92.99
2 x 1100g
individually priced €95.98
Now €92.99
€42.27 / kg
€88.34

The ideal complete wet cat food for those 10+ years old. It contains meaty chunks in a tasty jelly and a special combination of vital nutrients & reduced phosphorus content for vitality and health.

Delivery in 1-5 working days
3 Varieties from
 €12.99
12 x 85g
€12.99
€12.74 / kg
€12.34
24 x 85g
individually priced €25.98
Now €24.99
€12.25 / kg
€23.74
48 x 85g
individually priced €51.96
Now €48.99
€12.01 / kg
€46.54

Specifically formulated for neutered cats 1 year+, this grain-free complete wet cat food is made with tasty beef in juicy jelly. It has an increased protein content and can help prevent urinary stones.

Delivery in 1-5 working days
3 Varieties from
 €13.99
12 x 85g
€13.99
€13.72 / kg
€13.29
24 x 85g
individually priced €27.98
Now €26.99
€13.23 / kg
€25.64
48 x 85g
individually priced €55.96
Now €52.99
€12.99 / kg
€50.34

Grain-free complete wet kitten food with tasty beef and an ideal nutritional profile for kittens, pregnant & nursing cats, helping to support the body's defences and balanced growth. With smaller chunks.

Delivery in 1-5 working days
1 Varieties from
 €12.99
12 x 85g

Sold out

€12.99
€12.74 / kg
€12.34
Notify me when available

Mono-protein and grain-free, these tasty dog treats are made with insect protein and carrot or sweet potato. They have a low allergy potential so they are great for dogs with sensitive tums. Try now!

Delivery in 1-5 working days
1 Varieties from
 €6.99
Sweet Potato & Carrot
individually priced €7.98
Now €6.99
€34.95 / kg
€6.64

Ideal for puppies and young giant breed dogs (45kg+) from 8 to 18-24 months. It encourages balanced muscle, joint and cartilage development; this digestible kibble is just right for young XL dogs.

Delivery in 1-5 working days
3 Varieties from
 €8.99
12kg
€50.99
€4.25 / kg
€48.44
Economy Pack: 2 x 12kg
individually priced €101.98
Now €98.99
€4.12 / kg
€94.04
1.5kg

Sold out

€8.99
€5.99 / kg
€8.54
Notify me when available

Complete dry cat food for pregnant lactating cat mums and kittens aged 6 weeks-4 months. Smaller-sized kibble with fresh meat and increased energy content & colostrum for the body's natural defences.

Delivery in 1-5 working days
3 Varieties from
 €22.99
3kg
€22.99
€7.66 / kg
€21.84
10kg
€63.99
€6.40 / kg
€60.79
Economy Pack: 2 x 10kg
individually priced €127.98
Now €124.99
€6.25 / kg
€118.74