Concept for Life Pet Food

Discover Concept for Life

Discover our premium, scientific-based nutritional concept that offers your pet the right nutrition for each lifestage!

Concept for Life pet food provides your pet with the right nutrition for each life stage. This delicious dry or wet food is tailored to suit the individual needs and dietary requirements of your cat or dog. No matter whether your pet is a kitten, a puppy, getting on in years, a working dog, a house cat or a cat that spends time outside; Concept for Life provides your pet with premium nutrition at a great price.

The calorie and nutritional content of each variety of this tasty pet food is optimised to match the individual requirements of each life stage to ensure that the composition and nutritional value is just right for your pet’s life style. Every single variety uses top quality ingredients which are functional and species appropriate. This balanced mix of nutrients helps to ensure that your pet enjoys a happy and healthy life.

1 - 24 of 113 products
1 - 24 of 113 products
1 - 24 of 113 products

Complete dry food for adult cats with sensitive digestions, kibble with tasty fresh meat contains only 1 source of animal protein and 1 source of carbohydrate and helps to support healthy gut flora.

Delivery in 1-2 working days
4 Varieties from
 £4.49
400g
£4.49
£11.23 / kg
£4.27
3kg
£23.99
£8.00 / kg
£22.79
10kg
£52.99
£5.30 / kg
£50.34
Economy Pack: 2 x 10kg
individually priced £105.98
Now £102.99
£5.15 / kg
£97.84

Now when you buy selected 3kg bags of Concept for Life dry cat food in a range of varieties tailored to meet your cat's nutritional needs, you'll get it for a great value Special Price!

Delivery in 1-2 working days
6 Varieties from
 £15.69
Adult British Shorthair (3kg)
Was £20.99
Now £17.79
£5.93 / kg
Adult Persian (3kg)
Was £20.99
Now £17.79
£5.93 / kg
Beauty (3kg)
Was £23.99
Now £20.39
£6.80 / kg
Oral Care (3kg)
Was £23.99
Now £20.39
£6.80 / kg
Sterilised Cats - Salmon (3kg)
Was £23.99
Now £20.39
£6.80 / kg

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High premium dry dog food, developed to meet the nutritional needs of large breed adult dogs. This diet offers essential joint and cartilage protection and helps your dog to maintain a healthy weight.

Delivery in 1-2 working days
5 Varieties from
 £1.49
100g
£1.49
£14.90 / kg
1.5kg
£7.49
£4.99 / kg
£7.12
6kg
individually priced £29.96
Now £27.49
£4.58 / kg
£26.12
12kg
£44.49
£3.71 / kg
£42.27
Economy Pack: 2 x 12kg
individually priced £88.98
Now £85.99
£3.58 / kg
£81.69

Complete dry cat food with tasty fresh meat! Formulated for adult, active outdoor cats it has an increased energy content, antioxidants to help boost the body's defences. Supports cartilage & joints.

Delivery in 1-2 working days
3 Varieties from
 £4.29
400g
£4.29
£10.73 / kg
£4.08
3kg
£18.99
£6.33 / kg
£18.04
Economy Pack: 3 x 3kg
individually priced £56.97
Now £53.99
£6.00 / kg
£51.29

Therapeutic wet dog food to support joint metabolism in adult dogs with osteoarthritis. This tasty complete food is rich in omega 3-fatty acids, EPA and vitamin E to help your dog's joint health.

Delivery in 1-2 working days
3 Varieties from
 £15.49
6 x 400g
£15.49
£6.45 / kg
£14.72
12 x 400g
individually priced £30.98
Now £29.99
£6.25 / kg
£28.49
Saver Pack: 24 x 400g
individually priced £61.96
Now £58.49
£6.09 / kg
£55.57

Dry cat food specifically developed to support cats aged 12 months and over that are stressed. With L-tryptophan, milk protein hydrolysate and a mix of calming herbs. all of which can help alleviate stress.

Delivery in 1-2 working days
3 Varieties from
 £2.99
3kg
£18.99
£6.33 / kg
£18.04
Economy Pack: 3 x 3kg
individually priced £56.97
Now £53.99
£6.00 / kg
£51.29
400g

Sold out

£2.99
£7.48 / kg
£2.84
Notify me when available

Premium quality grain-free dry dog food for neutered medium-sized adult dogs. With a high protein content to help maintain muscles and a vitamin complex to support the body's natural defences.

Delivery in 1-2 working days
4 Varieties from
 £4.79
1kg
£4.79
£4.79 / kg
£4.55
4kg
individually priced £19.16
Now £16.99
£4.25 / kg
£16.14
12kg
£48.49
£4.04 / kg
£46.07
Economy Pack: 2 x 12kg
individually priced £96.98
Now £93.99
£3.92 / kg
£89.29

With tasty fresh meat - a complete, reduced-calorie dry cat food for cats that are prone to weight gain. It can help to support muscle maintenance. With L-carnitine and a special satiety formula.

Delivery in 1-2 working days
3 Varieties from
 £4.49
400g
£4.49
£11.23 / kg
£4.27
3kg
£23.99
£8.00 / kg
£22.79
Economy Pack: 3 x 3kg
individually priced £71.97
Now £68.99
£7.67 / kg
£65.54

This therapeutic complete wet dog food is a scientifically-based diet which supports veterinary therapy. It is tailored to meet your dog's specific nutritional needs. Now as an economical saver pack.

Delivery in 1-2 working days
5 Varieties from
 £58.49
Hypoallergenic Kangeroo
individually priced £69.96
Now £66.99
£6.98 / kg
£63.64
Renal
individually priced £61.96
Now £58.49
£6.09 / kg
£55.57
- Mobility
individually priced £61.96
Now £58.49
£6.09 / kg
£55.57
Gastrointestinal
individually priced £61.96
Now £58.49
£6.09 / kg
£55.57
Weight Control
individually priced £61.96
Now £58.99
£6.14 / kg
£56.04

Now when you buy selected 4 x 1kg/1.5kg bags of Concept for Life dry dog food, which provides your dog with tailored nutrition, you'll get it for a special price!

Delivery in 1-2 working days
15 Varieties from
 £14.19
Mini Sterilised (4 x 1kg)
Was £17.16
Now £14.19
£3.55 / kg
Mini Adult (4 x 1.5kg)
Was £29.96
Now £26.99
£4.50 / kg
Large Light (4 x 1.5kg)
Was £25.96
Now £21.96
£3.66 / kg
Medium Adult (4 x 1.5kg)
Was £29.96
Now £26.99
£4.50 / kg
Medium Sensitive (4 x 1.5kg)
Was £29.96
Now £26.99
£4.50 / kg

Formulated to suit nutritional needs of adult German Shepherds, this dry food with natural cartilage nutrients helps strengthen the body's defences. Aids healthy digestion, skin & fur.

Delivery in 1-2 working days
4 Varieties from
 £8.49
1.5kg
£8.49
£5.66 / kg
£8.07
6kg
individually priced £33.96
Now £31.49
£5.25 / kg
£29.92
12kg
£48.99
£4.08 / kg
£46.54
Economy Pack 2 x 12kg
individually priced £97.98
Now £94.49
£3.94 / kg
£89.77

Complete dry food for Maine Coon kittens up to 15 months. This larger kibble food is made with tasty fresh meat and enriched with colostrum to help support the immune system. Aids balanced growth. 

Delivery in 1-2 working days
4 Varieties from
 £3.49
10kg
£59.99
£6.00 / kg
£56.99
Economy Pack: 2 x 10kg
individually priced £119.98
Now £116.99
£5.85 / kg
£111.14
400g

Sold out

£3.49
£8.73 / kg
£3.32
Notify me when available
3kg

Sold out

£21.99
£7.33 / kg
£20.89
Notify me when available

Complete dry food for puppies, young dogs and pregnant dogs. Formulated for medium breeds, this easy-to-digest kibble promotes healthy development.

Delivery in 1-2 working days
4 Varieties from
 £7.49
1.5kg
£7.49
£4.99 / kg
£7.12
6kg
individually priced £29.96
Now £27.49
£4.58 / kg
£26.12
12kg
£44.99
£3.75 / kg
£42.74
Economy Pack: 2 x 12kg
individually priced £89.98
Now £86.99
£3.62 / kg
£82.64

High premium complete dry food, adapted to your dog’s size, age, lifestyle or breed. Now available in great-value economy packs!

Delivery in 1-2 working days
24 Varieties from
 £14.99
Labrador Sterilised (2 x 12kg)
individually priced £101.98
Now £98.49
£4.10 / kg
£93.57
Labrador Retriever Adult (2 x 12kg)
individually priced £97.98
Now £94.49
£3.94 / kg
£89.77
Golden Retriever Adult (2 x 12kg)
individually priced £97.98
Now £94.49
£3.94 / kg
£89.77
Boxer Adult (2 x 12kg)
individually priced £102.98
Now £99.49
£4.15 / kg
£94.52
German Shepherd Adult (2 x 12kg)
individually priced £97.98
Now £94.49
£3.94 / kg
£89.77

Tasty wet food in pouches, it has the ideal nutrient profile for adult cats that rarely go outside. It provides care for cats and can help to prevent urinary stones and hairballs.

Delivery in 1-2 working days
3 Varieties from
 £9.49
12 x 85g
£9.49
£9.30 / kg
£9.02
24 x 85g
individually priced £18.98
Now £17.99
£8.82 / kg
£17.09
48 x 85g
individually priced £37.96
Now £34.49
£8.45 / kg
£32.77

Specifically formulated for sensitive cats aged 1+, this complete wet food contains chunks of juicy chicken in a tasty gravy. It is enriched with taurine and well tolerated.

Delivery in 1-2 working days
3 Varieties from
 £10.49
12 x 85g
£10.49
£10.28 / kg
£9.97
24 x 85g
individually priced £20.98
Now £19.99
£9.80 / kg
£18.99
48 x 85g
individually priced £41.96
Now £38.49
£9.43 / kg
£36.57

This wet food with lots of tasty chicken chunks in a delicious jelly is suitable for cats aged 1+with sensitive digestions. This complete wet food promotes heathy gut flora.

Delivery in 1-2 working days
3 Varieties from
 £10.49
12 x 85g
£10.49
£10.28 / kg
£9.97
24 x 85g
individually priced £20.98
Now £19.99
£9.80 / kg
£18.99
48 x 85g
individually priced £41.96
Now £38.49
£9.43 / kg
£36.57

Premium complete dry cat food formulated to meet your cat's specific nutritional needs, it can be used as part of a therapeutic diet to support certain health issues. Buy the economical saver pack.

Delivery in 1-2 working days
5 Varieties from
 £129.99
Hypoallergenic Insect
individually priced £181.98
Now £177.99
£8.90 / kg
£169.09
Renal
individually priced £133.98
Now £129.99
£6.50 / kg
£123.49
Weight Control
individually priced £133.98
Now £129.99
£6.50 / kg
£123.49
Gastrointestinal
individually priced £133.98
Now £129.99
£6.50 / kg
£123.49
Urinary
individually priced £133.98
Now £129.99
£6.50 / kg
£123.49

Premium complete dry food for adult dogs aged 10 months and over. Developed to meet the nutritional needs of small breeds, this diet is well-accepted and helps keep skin healthy.

Delivery in 1-2 working days
3 Varieties from
 £7.49
1.5kg
£7.49
£4.99 / kg
£7.12
4kg
£19.49
£4.87 / kg
£18.52
Economy Pack: 2 x 4kg
individually priced £38.98
Now £36.49
£4.56 / kg
£34.67

Premium paste for cats with long, thick fur. This tasty cat treat is rich in vital omega-3 and omega-6 fatty acids to support shiny fur and supple skin. With biotin and zinc. Anti-hairball (60% malt).

Delivery in 1-2 working days
1 Varieties from
 £3.49
75g

Sold out

£3.49
£46.53 / kg
£3.32
Notify me when available

Complete dietetic wet food in handy pouches for adult cats suffering from lower urinary tract ailments. Can help to dissolve struvite stones. With low magnesium content and uric acidifying properties.

Delivery in 1-2 working days
3 Varieties from
 £10.09
12 x 85g
£10.09
£9.89 / kg
£9.59
24 x 85g
individually priced £20.18
Now £18.99
£9.31 / kg
£18.04
48 x 85g
individually priced £40.36
Now £36.49
£8.94 / kg
£34.67

Dietetic wet dog food for overweight adult dogs or those suffering from diabetes mellitus. This tasty therapeutic low-carbohydrate food is low in energy and can help to regulate the glucose supply.

Delivery in 1-2 working days
2 Varieties from
 £15.49
6 x 400g
£15.49
£6.45 / kg
£14.72
Saver Pack: 24 x 400g
individually priced £61.96
Now £58.99
£6.14 / kg
£56.04

Dietetic wet food for adult dogs with insufficient digestion, acute resorption disorders, or during and after acute diarrhoea. This food has an increased electrolyte content and is low in fat.

Delivery in 1-2 working days
3 Varieties from
 £15.49
6 x 400g
£15.49
£6.45 / kg
£14.72
12 x 400g
individually priced £30.98
Now £29.99
£6.25 / kg
£28.49
Saver Pack: 24 x 400g
individually priced £61.96
Now £58.49
£6.09 / kg
£55.57

Grain-free complete wet cat food for kittens 2 - 12 months. Formulated to meet the nutritional needs of growing cats, pregnant & nursing cats, it is made with juicy salmon in jelly and has smaller chunks.

Delivery in 1-2 working days
3 Varieties from
 £11.49
12 x 85g
£11.49
£11.26 / kg
£10.92
24 x 85g
individually priced £22.98
Now £21.99
£10.78 / kg
£20.89
48 x 85g
individually priced £45.96
Now £42.49
£10.41 / kg
£40.37

Concept for Life Pet Food

Tailored nutrition for your pet!

Introduce your pet to premium nutrition based around scientific research, designed to support specific needs at every stage in life. Each tasty dry or wet food Concept for Life variety has been tailored to the individual needs and dietary requirements of your dog or cat, no matter its personal circumstances, age or breed. Concept for Life offers premium nutrition at an irresistible price!
Calorie and nutrient contents in Concept for Life have also been adapted to ensure your pet remains as healthy as possible. Each Concept for life wet or dry food variety uses the finest quality ingredients, chosen for their specific benefits for your pet’s health. Along with a selected mix of nutrients, you can be sure that any Concept for Life dish provides your cat or dog with everything it needs.

Our range of Concept for Life pet food at zooplus:

  • Concept for Life Cat Food Range: the Concept for Life cat food ranges covers everyone from kitten to senior, with tailored nutrition based on unique scientific concepts that are tailor made for your pet at this point in its life. Choose from a great range of tasty kibble, or treat your cat to a wholesome wet food meal:
    • Dry Cat Food: whether your cat is sterilised, sensitive, overweight or looking to stay beautiful and glossy, Concept for Life has a specialised nutrition kibble for the job. There are also specific dishes depending on whether your cat lives indoors or outdoors - as dietary needs can be drastically different depending on the amount of exercise your cat enjoys - as well as breed-specific kibbles. Top quality food for every cat at every point in its life!
    • Wet Cat Food: why not combine your cat’s kibble with a delicious moist cat food dish? Concept for Life wet cat food offers corresponding specialised nutrition dishes for the dry cat food varieties, in handy pouches for ease of serving and available encased in gravy or jelly, depending on tastes.
  • Concept for Life Dog Food Range: choosing the correct tailored nutrition for your dog can help extend its life and improve its quality of life. Concept for Life dry dog food is packed full of key nutrients and available in a range of varieties, including breed and size specific dishes for every age group:
    • Dry Dog Food: a small breed dog will have drastically different needs from a giant breed, something of which Concept for Life is all too aware. That is why it provides dry dog food in specific mini, medium, large and X-large options, as well as providing breed specific kibble. Each dish is also designed for a life stage, so that your large breed dog receives everything it needs from puppyhood to retirement!

Choosing a Concept for Life diet for your pet will ensure that your dog or cat is happy, healthy and active, enjoying tailored nutrition at every stage of its life. Nothing but the best for your pet!

Why not take a look at our great selection of special offers available now at zooplus? Keeping your pet healthy and happy does not have to break the bank!