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Why You Should Use Conversion Values in Google Ads (+How To Do It!)

Learn how to add values to your Google Ads conversion actions to optimize for every step of the funnel.

Michelle Morgan | February 24, 2025 | Google Ads
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Why You Should Use Conversion Values in Google Ads (+How To Do It!)

Learn how to add values to your Google Ads conversion actions to optimize for every step of the funnel.

Michelle Morgan
February 24, 2025 | Google Ads

Topic Clusters for Local SEO: Types, Tips & Examples

Topic clusters can help local businesses build credibility and authority--along with a stronger online presence.

Tom Demers
February 21, 2025 | SEO

The Mega List of SMS Marketing Examples & Ideas

This article is packed with ideas and examples to make your texts to customers stand out.

Angela Rollins
February 20, 2025 | Marketing Ideas

123 Un-bee-leaf-able Spring Puns for All Your Marketing & Messages

These spring puns are blooming with fun. They're a perfect addition to any seasonal message.

Rob Glover
February 19, 2025 | Seasonal Marketing

5 Ways to Optimize Google Ads PMax, Video, & Display Campaigns

Make sure your Google Ads Performance Max, display, and video ads are in tip-top shape with this five-step auditing process.

Michelle Morgan
February 17, 2025 | Google Ads

The Most Popular Marketing Resources in 2025 (Exclusive Data!)

We surveyed over 500 businesses to find out where they go for marketing resources and insights. Get the full breakdown.

63 Catchy St. Patrick’s Day Phrases & Quotes for Your Marketing

These St. Patrick's Day greetings and quotes are sure to be your business's lucky charms.

Susie Marino
February 11, 2025 | Seasonal Marketing

How to Make Instagram Threads a Marketing Growth Channel

Instagram Threads is growing fast. Learn how to use it to grow your own business.

Céillie Clark-Keane
February 10, 2025 | Social Media

What Are AI Agents: Types, Tips, Benefits & Examples

AI agents are handy tools to help businesses grow. Here's how they can help yours.

12 Illuminating Real-World Target Audience Examples

These target audience examples can help you narrow down your audience and get inspiration for compelling campaigns.

6 Common Manual Bidding Mistakes to Avoid

Find out what mistakes you could be making when using manual bidding for your Google Ads campaigns and get tips on how to avoid them.

Michelle Morgan
February 3, 2025 | Google Ads

The 6 Most Influential B2B Marketing Trends for 2025

B2B marketing is evolving fast. These trends will help you stay on course in 2025.

Experts Share the Biggest Video Marketing Trends of 2025

The video marketing trends for 2025 suggest big changes and opportunities are on the way. Learn about them here.

The 8 Best Ways to Improve Your Email Sender Reputation

Follow this guide to email sender reputation and make sure your messages get delivered.

Top Facebook Ad Trends to Watch in 2025

See what will be trending in Facebook ads this year and how you can take action on these trends in your business's account.

Michelle Morgan
January 27, 2025 | Facebook Ads

5 AI Marketing Trends to Watch in 2025 (+How They’ll Impact You)

What's going to be big in the world of AI this year? One expert breaks down the trends you need to know.

5 Ways You’re Losing Money in Google Ads (Without Even Knowing It!)

You could be losing money in Google Ads without even knowing if you're making these mistakes.

Michelle Morgan
January 22, 2025 | Google Ads

10 Instantly Helpful Ways to Use AI in Marketing From the Pros

We tested a handful of AI use-cases suggested by pro marketers. See the results and try them for yourself.

50+ Creative February Marketing Ideas (Beyond Valentine’s Day!)

There's a National Public Sleeping Day in February. Who knew?

The 11 Best SMART Goal Examples for Business

The SMART framework helps you set better goals, and these examples will make it easy to do.

How to Do a LinkedIn Ads Audit in 12 Easy Steps

Find out how to do a comprehensive LinkedIn Ads audit to get even better results for your campaigns.

Michelle Morgan
January 14, 2025 | Social Media

The Top Google Ads Trends for 2025 (+How to Take Action Now!)

See what's trending in Google Ads in 2025 and get tips on how to work these trends to your account's advantage this year.

Michelle Morgan
January 13, 2025 | Google Ads

These 120+ Winter Puns Are Snow Joke

Enjoy this winter punderland of festive funnies that's brrrfect for the season.

Rob Glover
January 10, 2025 | Seasonal Marketing

40 Valentine’s Day Messages for Your Clients (with Email Templates!)

Because accidentally saying "love you bye" doesn't count.

The 8 SEO Trends That Will Shape Search in 2025

SEO is thriving in 2025 and these trends will help you stay on top.

Rob Glover
January 7, 2025 | SEO

How to Create a Winning Social Media Strategy (+Template)

Here's the jump start you need launch a winning social media strategy.