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Group>Brands & Brand Groups

Ducati

Founded in 1926 in Bologna (Italy), Ducati builds premium motorcycles characterized by powerful engines, distinctive design, and innovative technology. Since 2012 Ducati is part of the Volkswagen Brand portfolio directly controlled by Audi.

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red Ducati standing at the edge of a racecourse
Red Ducati Logo

Location

Bologna, Italy

Since

1926

Employees

approx. 2,000

Style, Sophistication and Performance are the core values of the Ducati brand. 

Ducati realizes the dream of every Ducatista by crafting motorcycles that are the purest expression of refined engineering, sensual beauty, and unmistakable Italian style, with constant attention to the highest standards of quality. This combination shines through the lines of each motorcycle, in which lightness, technology and high performance are at the service of all motorcyclists eager to live an incredible experience on two wheels.

The company’s wide range of motorcycles covers the main market segments with the following model families: DesertX, Diavel, XDiavel, Hypermotard, Monster, Multistrada, Panigale, Streetfighter, SuperSport and Scrambler Ducati. Since 2019 Ducati has also integrated high-spec e-MTBs and city e-bikes in its product line.

Ducati has racing in its DNA and competes with official teams in the MotoGP and WorldSBK Championships. 

Until 2026, Ducati is the sole official supplier of motorbikes for the FIM Enel MotoE™ World Cup, the electric class of the MotoGP World Championship. In addition, starting from 2024 Ducati officially enters the world of off-road by debuting in the Italian Motocross Championship, with the aim of creating a complete range of off-road engines and motorcycles which will gradually become part of the Ducati family. 

To the Ducati brand’s international website


A motorcyclist on a coastal road next to a clear sea, traveling through a scenic landscape.
The specified fuel consumption and emission data does not refer to a single vehicle and is not part of the offer but is only intended for comparison between different types of vehicles. Additional equipment and accessories (additional components, tyre formats, etc.) can alter relevant vehicle parameters such as weight, rolling resistance and aerodynamics, affecting the vehicle's fuel consumption, power consumption, CO2 emissions and driving performance values in addition to weather and traffic conditions and individual driving behavior. Further information on official fuel consumption data and official specific CO2 emissions for new passenger cars can be found in the "Guide to fuel economy, CO2 emissions and power consumption for new passenger car models", which is available free of charge from all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Str. 1, D-73760 Ostfildern, Germany and at www.dat.de/co2.