Cahier des Charges pour l’Accompagnement SEO de Talent2Africa
Préambule Talent2Africa accompagne les entreprises internationales et africaines dans leur développement sur le continent via trois services principaux :
Chasse de tête (cabinet de recrutement)
Portage salarial
Business Process Outsourcing (BPO)
Le site [login to view URL], refait en mai 2024, doit être optimisé pour améliorer sa visibilité sur les moteurs de recherche, notamment Google. Ce projet vise à renforcer la performance SEO du site selon le triptyque essentiel : technique, contenu et popularité (backlinks).
Objectifs du Projet
Augmenter la visibilité du site dans les résultats de recherche Google.
Générer plus de trafic qualifié.
Améliorer le taux de conversion (formulaires de contact, achat de services).
Renforcer l’attractivité de l’offre Talent2Africa auprès de sa cible.
1 – Conseil
L’accompagnement devra inclure les éléments suivants :
1.1 Configuration des outils statistiques :
Installation et paramétrage des outils comme Google Analytics, Google Tag Manager et Search Console.
Mise en place du suivi des conversions (événements comme soumission de formulaires, clics, etc.).
1.2 Étude des mots-clés :
Identification et évaluation des mots stratégiques pour attirer la cible.
Priorisation des mots-clés selon leur volume de recherche, compétition et pertinence.
1.3 Analyse du site et recommandations :
Audit complet du site pour identifier les points bloquants.
Définition d’un plan d’action SEO basé sur les résultats de l’audit.
1.4 Rapport mensuel :
Fourniture d’un rapport SEO complet chaque mois incluant performances, évolutions et recommandations stratégiques.
2 – Technique
L’optimisation technique devra inclure :
2.1 Audit technique initial :
Vérification des méta-descriptions, titres, balises ALT, URL, et données structurées.
Identification des problèmes de vitesse de chargement.
Analyse des erreurs dans Search Console (404, redirections, indexation, etc.).
2.2 Plan de recommandation technique :
Proposition d’un plan d’action clair pour corriger les problèmes identifiés.
Priorisation des éléments techniques à améliorer selon leur impact.
2.3 Suivi mensuel :
Contrôle régulier des éléments techniques et mise à jour selon les évolutions des algorithmes.
Proposition d’améliorations techniques pour assurer la compétitivité du site.
3 – Contenu
3.1 Analyse sémantique :
Audit des contenus existants pour repérer les doublons, la cannibalisation et le contenu de faible qualité.
Optimisation des textes des pages stratégiques.
3.2 Optimisation et création de contenu :
Rédaction et publication régulière d’articles de blog pour cibler des mots-clés identifiés.
Mise en valeur des services Talent2Africa avec des pages optimisées.
Intégration de CTA (Call-To-Action) clairs et attractifs.
3.3 Organisation des contenus :
Regroupement des articles similaires pour éviter les duplications.
Structuration des pages pour une meilleure navigation et une hiérarchie logique.
4 – Popularité (Backlinks)
4.1 Analyse des backlinks existants :
Audit des liens entrants actuels pour évaluer leur qualité et impact.
Identification des liens toxiques et plan de nettoyage si nécessaire.
4.2 Benchmark concurrentiel :
Analyse des backlinks de la concurrence directe pour identifier des opportunités de création de liens.
Suggestions d’actions pour surpasser les concurrents.
4.3 Acquisition de backlinks :
Stratégies pour générer de nouveaux backlinks chaque mois :
Partenariats avec des sites pertinents.
Publication d’articles invités.
Promotion des contenus existants.
Livrables Attendues
Rapport d’audit initial et recommandations stratégiques.
Plan de mise en œuvre des recommandations techniques, de contenu et de backlinks.
Rapports mensuels présentant les évolutions, résultats et ajustements à effectuer.
Articles de blog et contenu optimisé livrés selon un planning prédéfini.
Liste des backlinks créés avec les sources et l’impact prévu.
Critères de Sélection du Prestataire
Expérience confirmée en SEO, notamment pour des plateformes dans le domaine du recrutement ou des services BPO.
Capacité à fournir des résultats mesurables et précis.
Compétences en rédaction et optimisation de contenu pour le marché africain et international.
Transparence et réactivité dans la gestion du projet.
Délais et Modalités
Lancement du projet : Janvier 2025
Durée estimée : 12 mois renouvelables avec évaluation trimestrielle.
Budget : A définir
Ce cahier des charges vise à sélectionner un prestataire capable de porter la stratégie SEO de Talent2Africa vers des résultats ambitieux.
Greetings,
Let’s take your website to the next level with my expert SEO services:
➤ Site Audit & Optimization
➤ High-Quality Keyword Research
➤ Content Strategy for Organic Growth
➤ White-Hat Link Building
➤ Regular Performance Reporting
I’d be happy to discuss further and create a plan tailored to your needs.
Best regards
Greetings,
"At the core of our approach lies a commitment to tangible outcomes. If we can't clearly demonstrate how SEO leads to increased productivity, we believe it's superfluous."
Our methodology is grounded in ethical SEO practices.
Kindly take a moment to explore the steps encompassing our SEO Strategy:
1. Keyword Research: Unquestionably pivotal to SEO success, Keyword Research is pivotal for both Google ranking and business expansion. Our meticulous keyword research delves into your competitors' landscape, Google search trends, and promising avenues for traffic generation and lead acquisition.
2. Comprehensive Analysis: An integral facet of growth for any business is analysis.
3. On-Page SEO: The second stride in our SEO journey, On-Page SEO employs a range of optimization techniques on individual web pages. This orchestrated effort aims to secure superior search engine rankings, thereby channeling more relevant stream of traffic to your digital doorstep.
4. Off-Page SEO / Link-Building: The third and vital phase culminates in the strategic augmentation of your online presence through Off-Page SEO activities.
5. Insightful Reporting: Just as analysis is integral, consistent reporting holds equal importance for both parties involved. Weekly reports offer invaluable insights that facilitate an informed assessment of our collaborative progress.
We're excitedly poised to engage with you. Anticipating our connection...
Warm Regards,
J@i
Hi There,
We will do 100% White Hat SEO to make your website SEO friendly, Drive More traffic with Top 1st Page Ranking Position On Google.
White hat SEO Process works according to Latest Google algorithm.
We will make necessary Site changes to fix errors regarding On Page SEO. We will do research keywords for your website with respect to their relevancy, High popularity with low competition. We will provide you High Quality Backlinks on good DA & PA sites.
We have 8 years experience in SEO. Please see below what we will do in On page & Off page SEO.
SEO Plan:-
On Page SEO:-
Website Analysis
Competitors’ Analysis
Keyword Research & Analysis
Unique Meta tags Creation (Title Tag, Description & Keywords)
XML Sitemap Fixing
Robots Txt file Creation
Alt / Image tags Optimization
Google Search Console Setup
Google Analytics Installation
URL Optimization
Fix Google Indexing Issue
URL Canonicalization
Broken Link Check
Off Page SEO:-
Unique Article Writing
Competitor Backlinks
Web 2.0 Submissions
Article Submissions
Social Bookmarking Submissions
Video & Image Submissions
Social Profile Submissions
Search Engine Submissions
Press Release Submission
Classified Ads
Google Local Listing
Weekly Reporting & Analysis Etc.
I would be grateful if you would consider my bid. I will be waiting for your positive and fruitful response.
Thank you!!
Hello There, With over 8+ years of experience in SEO, our team understands exactly what it takes to improve your website’s visibility and drive long-term results.
We’re excited to offer a tailored plan that includes both on-page and off-page SEO strategies, designed to significantly boost your Google rankings, increase organic traffic, and maximize your return on investment (ROI).
These qualities will be covered in backlinks -
1. All Backlinks will be created on 50+ DA sites
2. 100% Do-Follow Links
2. Less than 10% Spam Score
4. All Backlinks will be from Different IPs or Domains
5. 100% Manually Creation Backlinks
Below is our detailed SEO plan for the upcoming month:
✅ On Page Techniques:
→ Website Analysis
→ Keywords Research
→ Title Tag Creation
→ Meta Tag Creation
→ Google Sitemap Setup
→ Robots Txt Setup
→ Image Tag Fix
→ Google Search Console
→ Analytics Set Up
→ Header Tag Fix (H1 Tag)
✅ OFF- Page Techniques:
→ Web 2.0
→ Guest Posting
→ SMO Posting
→ PPT Sharing
→ Press Release
→ Profile Creation
→ Social Bookmarking
→ Classified Ads
→ Image Sharing/ Image Posting
→ PDF Sharing
→ Forum Posting
→ Video Creation
→ Quora Answering
I am waiting for your positive response.
Best regards,
GetSEOFreelancer
Hi, Do you want your website to rank on a higher position in the search results?
Just getting a higher ranking is not enough. it's required relevant traffic to the website. it's only possible when doing SEO with the right keywords.
That's You need to SEOMaster who can optimize your complete website with the right Keywords
I am Firoz Khan and I am SEO level qualified Freelancer.
I will do full and Strong optimization with right keywords.
PHASE 1
Website Audit, Competitor Analysis and right keywords selection
PHASE 2
Onpage optimization including Meta Title and description optimization with targeted keywords
PHASE 3
Building relevant backlinks that help to make your website visible on the Top of Google.
Note: I will send weekly progress reports of the detailed work and ranking results.
I am super excited in working with you. Hope you also?
Send me your website so I can check your current SEO score and suggest what to do next.
Eagerly Waiting..
SEOM@aster
My name is "Usama Safdar" and I am a Ph.D degree holder which means I am highly-capable to tackle this project "Content Editor " with 100 percent accuracy.
I am a professional writer with over 6 years of experience in writing; Essays, Research Summaries, Thesis, Dissertation, Lab Reports and Case Studies. I always provide High-Quality Solutions within the shortest possible time with all instructions followed against very reasonable prices.
I can manage works even with shortest deadlines like; "2500 words work in just 6 Hours" with very reasonable time. As a pro academic writer I am also familiar with all the referencing styles; such as APA, Harvard, OSCOLA, IEE, MLA etc.
I always provide plagiarism-free solutions and as a prove I also provide "FREE Turnitin reports".
For Samples, please visit my profile https://www.freelancer.com/u/SolutionMart
Please message me to start the discussion. Thank You
My name is Rabia Faisal, I am working in the writing industry since 2011. During this time, I have served countless clients with a full amount of satisfaction by providing them with TOP Quality Solutions. I have command of all references APA, Harvard, IEEE, MLA & Chicago, etc.
I will provide plagiarism-free work with 100 percent accurate grammar within your given deadline. Please message me to get Top Class Services.
I am waiting; https://www.freelancer.com/u/TopWritingGuru
✅ Enhance SEO ✅ Increase Keywords Ranking ✅ Boost Website Authority ✅ Maximize Visibility ✅ Build Brand Awareness ✅ Drive Organic Traffic!
Hello!
I've over 7+ years of experience in "SEO" and "Link Building", and I can help your website Rank Higher in Google search results (SERPs). I'll implement strong ON-Page & OFF-Page SEO optimization to enhance your website visibility and attract more organic traffic.
I'll optimize your website using 100% White Hat SEO methods to ensure it's more SEO-friendly. And will take you ahead of your competitors. I will provide quality work as per your requirements.
✦ Here's a brief overview of our proposed SEO plan:
✅ On-Page SEO:
✔ Website Analysis Report
✔ Keyword Research
✔ Meta Tag Creation
✔ Google Analytics Setup
✔ Google Search Console Setup
✔ XML Sitemap Setup
✔ Robots txt
✔ Fix Image Alt Tags, Etc...
✅ OFF-Page SEO: I will Build Powerful White Hat Backlinks That will help Rank Your Website.
✔ High-Quality Backlink "50+ DA"
✔ Do-Follow Links
✔ Guest Posting
✔ Web 2.0
✔ Classifieds Ads Post
✔ Business Listing
✔ Article Submission
✔ Social Bookmarking
✔ Document Sharing ... and more
I will provide weekly and monthly reports to update on your website's progress. If you hire me, I'll start working on your site right away.
Looking forward to your prompt response.
Best Regards
@SoftITLab®
Hello,
I have read your requirements for SEO support for Talent2Africa. I understand the importance of increasing website visibility, generating qualified traffic, and improving conversion rates. I am confident that I can help you achieve these goals through my expertise in SEO techniques, content optimization, and popularity building.
Regards,
Parvesh M.
As a seasoned SEO content expert, I’m well-versed in all aspects of the optimization process, which makes me an ideal fit for Talent2Africa's project. My broad experience includes ensuring technical site alignment, keyword research, content strategy, and backlink analysis. I’ll start by setting up and leveraging crucial analytics tools such as Google Analytics, Tag Manager and Search Console to track the journey from visibility to conversion.
Drawing from my background as a skilled researcher, I will identify and evaluate keywords most effective in attracting your target audience, helping you build a keyword-rich content plan. Additionally, my expertise in auditing sites for identifying issues that hinder performance enhancement will allow me to provide tailored SEO strategies to drive higher visibility on Google search results. I assure you of delivering insightful monthly SEO reports highlighting the key improvements made and actionable recommendations for continued progress.
Lastly, my knack for crafting engaging content combined with my technical understanding of SEO will further strengthen your talent search brand through high-quality blog articles optimized with strategic CTAs. My track record includes successful collaborations with various industries which has given me a unique advantage in helping you stand out among competitors.
"Hello,
As an experienced SEO professional, I understand the critical importance of keyword optimization in enhancing website visibility. With over 5+ years of expertise, my approach centers on developing a robust, tailored SEO strategy for your website aimed at boosting its search engine rankings and overall visibility.
Monthly Tasks -
✅✅✅ Please check our SEO Techniques✅✅✅
✔️ On-Page SEO:
Website Analysis
Keyword Research
Meta Title optimization
Meta Robot tag optimization
Heading Tags Optimization
Canonical Tag optimization
Broken link issue resolve
XML Sitemap optimization
Content optimization
URL Structure optimization
Redirection issue solution
✔️Off-page SEO:
Profile Backlinks
Social Bookmarking
Image Sharing
Video Submission (If Available)
Doc sharing (PDF/PPT)
Classified Ads
Local Listing
Article Sharing
Web 2.0
Syndication
➤➤Tool Setup➤➤
✔️ Free Webmaster and Analytics tools set up
Thanks & Regards!
Manisha R."
Hi there, Thanks for posting job in my niche I can help you in completing your task. Please give me a chance I will try my best that you find me hard working and responsible person. Once again thank you.
As an experienced Full-Stack and Blockchain Engineer, I offer a unique set of skills that can greatly benefit Talent2Africa's SEO project. Drawing on my decade-plus in development, I have a proven track record of providing high-quality results in a timely manner, which aligns exactly with the goal of improving the site's visibility and generating more qualified traffic.
My proficiency extends to SEO strategies including configuration of analytical tools like Google Analytics, Google Tag Manager, and Search Console, as well as identifying strategic keywords and optimizing website content. Assuring you detailed monthly reports on performance, evolution and strategic recommendations would be a priority from my end.
Additionally, my skills go beyond the technical limelight. I have excellent critical thinking and problem-solving capabilities, which were often employed when dealing with both support and engineering teams in tandem. Considering the well-roundedness of your project, you need someone who doesn't only see the micro-details but understands their place within the bigger picture – that's me. Therefore, I believe my blend of comprehensive technical competence and solid teamwork capability makes me the best suit for this project.
Sebagai Spesialis Media Sosial, saya mengelola dan mengoptimalkan kampanye media sosial untuk klien kami. Saya berhasil meningkatkan keterlibatan pengguna sebesar 40% melalui strategi konten yang lebih relevan dan interaktif. Saya juga terlibat dalam analisis data untuk menilai kinerja kampanye dan memberikan rekomendasi perbaikan.
With over [X years] of experience in digital marketing and SEO, I have developed a deep understanding of the techniques and strategies to optimize websites for maximum visibility on search engines. My broad skill set uniquely equips me to handle all aspects of your project from configuration and analysis to content creation and link building.
What sets me apart is my data-driven approach to digital marketing. I don't believe in guesswork; my methods are based on thorough research, detailed analysis, and continuous monitoring. This same approach would be reflected across the different phases of your project, from keyword analysis to website audit to backlink acquisition, providing you with actionable insights at every step.
Additionally, my proficiency in content creation can greatly contribute to enhancing your website's appeal and conversion rate. I've honed my writing skills to strategically weave in target keywords while delivering engaging content that resonates with readers and compels them to take action. Overall, hiring me for this project means gaining an experienced digital marketer with a laser focus on improving your site's search rankings, driving targeted traffic, boosting the conversion rate, and making Talent2Africa even more appealing to its target audience.
Bonjour,
Je comprends que vous recherchez un expert en SEO pour optimiser la visibilité de votre site Talent2Africa. Je me concentrerai sur les trois piliers essentiels : technique, contenu et popularité (backlinks). Je réaliserai un audit complet pour identifier les points à améliorer, suivis d’un plan d’action stratégique.
L’optimisation technique inclura la correction des problèmes de vitesse, d’indexation, et des balises essentielles. Côté contenu, je rédigerai des articles ciblés et optimiserai les pages stratégiques pour renforcer votre attractivité. Enfin, une stratégie de backlinks sera mise en place pour accroître votre notoriété auprès de votre audience.
Mon expérience en SEO, combinée à une expertise sur les marchés africains et internationaux, me permettra d’atteindre vos objectifs ambitieux.
Pourriez-vous préciser vos priorités parmi les trois piliers ?
Merci,
Asif
Bonjour,
Je serais ravie de vous accompagner dans ce projet.
J'ai déjà accompagné deux ONG dans l'optimisation de la structure de leur site, le design et le SEO.
Si vous avez besoin d’informations complémentaires, n’hésitez pas à me contacter.
Cordialement,
Juliette Perez
Merci pour ces précisions, *Serebou* ! ? Voici une proposition de description pour un *profil personnel*, qui met en avant votre passion pour la vente en ligne et votre intérêt pour le temps passé sur votre téléphone.
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*Description personnelle de Serebou*
Bonjour, je m'appelle *Serebou* ! Passionné par le monde numérique, je me spécialise dans la *vente en ligne*. J'aime explorer différentes plateformes et découvrir de nouvelles opportunités pour vendre des produits et services en ligne. Grâce à ma curiosité et ma capacité à m'adapter aux nouvelles tendances, j'ai pu développer une bonne maîtrise des outils et stratégies nécessaires pour réussir dans ce domaine.
En dehors de mes activités professionnelles, j'aime passer du temps sur mon téléphone. Que ce soit pour explorer les réseaux sociaux, suivre des actualités ou découvrir de nouvelles applications, je suis toujours à l'affût des dernières tendances numériques.
Je suis une personne dynamique, toujours prête à apprendre et à partager mes connaissances avec les autres. Mon objectif est de continuer à évoluer dans le domaine du e-commerce et d'explorer de nouvelles façons d'optimiser mes activités en ligne.
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Quelques ajustements possibles :
I am the best candidate for this project because I bring a combination of expertise, dedication, and attention to detail. With a proven track record in [insert relevant skill or field], I consistently deliver high-quality results that exceed expectations. I pride myself on being proactive, reliable, and adaptable, ensuring that I meet deadlines and adapt to any challenges that arise. My strong communication skills allow for seamless collaboration, and I always prioritize understanding and meeting client needs. I am committed to making this project a success and am confident that my skills and work ethic align perfectly with your goals.
