Klaviyo expert to create an interactive product recommendation survey form within our Klaviyo account, integrated with BigCommerce.

We are seeking a Klaviyo expert to create an interactive product recommendation survey form within our Klaviyo account, integrated with BigCommerce. This survey will dynamically recommend DOPE THC products based on user preferences and automatically tag and segment users for targeted email marketing. The ideal candidate will have experience with Klaviyo’s form-building and automation tools, integration with BigCommerce, and advanced segmentation to optimize product recommendations and drive customer engagement. Responsibilities • Build an Interactive Survey Form in Klaviyo: • Create a product recommendation survey using Klaviyo’s form builder, following a conditional logic flow based on user answers (e.g., preferred cannabis effects, delivery methods, product types). • Integrate with BigCommerce to collect and store customer responses as part of their profile within Klaviyo. • Implement custom HTML/CSS and JavaScript as needed to enhance form interactivity and functionality. • Set Up User Tagging and Segmentation: • Automatically tag users in Klaviyo based on their responses (e.g., preferences for “Vape,” “Flower,” “Edibles”). • Create segments in Klaviyo that categorize users based on tags, allowing for targeted product recommendations in email campaigns. • Ensure the survey dynamically updates customer tags based on selections (e.g., tag “Flower Lover” if they choose flower as a preferred product). • Customize Product Recommendations: • Use conditional logic in the survey to recommend specific products based on user selections. • For example, if a user indicates they prefer edibles and flower but not vapes, set up the survey to recommend edible and flower products only. • Ensure recommended products are displayed upon survey completion and the data is stored for future email recommendations. • Automate Targeted Email Flows: • Set up automated email flows in Klaviyo based on user segments, allowing for personalized content based on survey responses. • Develop a dynamic email campaign strategy that aligns with user preferences (e.g., sending only flower and edible-related emails to users tagged with those preferences). • Regularly update these segments to reflect changing customer preferences, ensuring ongoing relevance in email campaigns. • Testing and Optimization: • Test the form’s functionality to ensure data collection, segmentation, and recommendations work as expected. • Monitor segment performance and user engagement metrics to optimize survey and email flow effectiveness. • Implement A/B testing for email campaigns based on user segments to improve conversion rates. Requirements • Technical Skills: • Advanced knowledge of Klaviyo, including form building, segmentation, and automation. • Experience integrating Klaviyo with BigCommerce for e-commerce brands. • Strong understanding of HTML, CSS, and JavaScript to create interactive forms. • Knowledge of conditional logic in forms to create personalized experiences. • Experience: • Proven experience setting up interactive surveys and segmentation strategies in Klaviyo. • Experience with BigCommerce and familiarity with its customer data handling. • Demonstrated ability to use Klaviyo’s advanced segmentation and tagging for personalized email marketing. • Prior experience in the cannabis or e-commerce industry is a plus. • Soft Skills: • Strong attention to detail, ensuring all user data is correctly captured, tagged, and segmented. • Ability to communicate complex technical requirements effectively. • Problem-solving mindset, especially in optimizing user segmentation for tailored recommendations. To Apply Please provide: • Examples of past Klaviyo campaigns or forms where you used tagging and segmentation. • A brief description of a similar project where you implemented dynamic product recommendations. • Your approach to testing and optimizing Klaviyo workflows. This role will help us understand our customer preferences better, allowing us to deliver highly relevant product recommendations and personalized email content that matches user interests.