Executive Coach LinkedIn Profile Revamp

I'm an executive coach looking to optimize my LinkedIn profile copy. Briefing: LinkedIn Profile Optimization Service Provider Objective: Identify a highly skilled service provider to audit, revise, and optimize my LinkedIn profile to effectively project trust and attract potential customers. My goal is to transition my profile from showcasing my role as a founder and CEO of a boutique consulting company to highlighting my expertise as an executive coach and mentor. The revised profile should inspire confidence, establish credibility, and motivate potential clients to initiate contact. Key Requirements for the Service Provider 1. Experience and Specialization • Proven expertise in optimizing LinkedIn profiles for executive coaches and mentors. • Familiarity with branding and positioning strategies tailored for professional coaches. • Demonstrated ability to craft profiles that engage high-level professionals and decision-makers. 2. Technical Expertise • In-depth knowledge of LinkedIn’s algorithm, SEO, and best practices to increase visibility and traffic from potential clients. • Expertise in using LinkedIn’s tools and features for audience targeting and lead generation. 3. Deliverables • Audit of Current Profile: A detailed analysis of the existing LinkedIn profile, identifying strengths, weaknesses, and areas of improvement. • Optimized Copy: Professionally written, keyword-optimized, and audience-targeted content that reflects my pivot to executive coaching and mentoring. • Strategic Recommendations: Clear guidance on profile layout, visuals, and additional sections to improve performance. 4. Track Record • Portfolio or case studies demonstrating success in optimizing LinkedIn profiles for executive coaches, mentors, or similar professionals. • Client testimonials from those who have successfully pivoted or rebranded their LinkedIn profiles. 5. Personalization and Strategy • Ability to craft a profile that aligns with my unique value proposition, voice, and professional goals. • Understanding of how to build trust and authority to attract my target audience: executives and senior professionals seeking coaching and mentorship. Target Audience for My LinkedIn Profile • Executives and senior leaders exploring coaching and mentoring support to enhance their leadership skills or navigate career transitions. • Decision-makers in companies seeking executive coaching services for themselves or their teams. Evaluation Criteria • Relevant experience and alignment with my needs. • Quality and professionalism of past work (review portfolio or examples). • Communication skills and responsiveness. • Clarity and depth of proposed approach to optimizing my profile. • Competitive pricing within the context of premium service quality. Preferred Qualifications • Direct experience working with clients in markets such as the USA, Brazil, or Germany. • Familiarity with bilingual or multilingual profiles (American English and Brazilian Portuguese). • Strong understanding of professional branding and trust-building in the coaching industry. Expected Timeline I would like to finalize the service provider selection within two weeks and aim to have the updated LinkedIn profile completed within four weeks of project initiation. Interested providers should submit the following: 1. A brief proposal outlining their approach to LinkedIn profile optimization. 2. Relevant portfolio or case studies. 3. Pricing and timeline estimate. 4. Contact information for follow-up.