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A thought leadership piece by Daniel Kern, Vice President, Global Automotive Development, Novelis Traditionally, aluminum was reserved for luxury and high-performance vehicles. However, advancements in material science, recycling capabilities, and design innovation have transformed aluminum into a cost-effective and sustainable choice for all vehicle categories—from compact cars to SUVs and trucks.
Novelis is proud to be featured in a recent World Economic Forum article highlighting the impact of the First Movers Coalition (FMC), which has mobilized over $16 billion to accelerate the adoption of emerging decarbonization technologies in hard-to-abate industries. The FMC aims to drive demand for low-carbon solutions in sectors such as aluminum, aviation, and shipping—sectors that are critical to achieving a net-zero future but face significant technological and economic challenges.
Electric vehicles (EVs) are transforming the automotive industry, but their significantly heavier weight—up to 500kg more than comparable internal combustion engine (ICE) models—poses unique challenges. Reducing weight is critical for improving performance, safety, and sustainability while meeting the evolving demands of consumers and regulators.
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13,170 Employees in 9 Countries
33 Facilities Worldwide
82+ Billion Recycled Cans Annually
#1 Recycler of Aluminum