Crypto Market Growth Strategist & Team Leader

I am seeking the best crypto talent in the industry to help develop and execute a robust business growth strategy for a cryptocurrency exchange in South Africa. Key Responsibilities: -Develop and execute a business growth strategy, including user acquisition, user retention, and trading volume growth. -Lead local marketing activities, including brand promotion, social media marketing, and partnership development. -Expand and manage various marketing channels, including social media, community forums, KOL cooperation, and others, to increase brand exposure and user conversion. -Build, motivate, and develop a high-performing team, recruiting and nurturing local talent. -Oversee budget management, P&L analysis, and ensure the achievement of set financial targets. -Develop a deep understanding of the South African cryptocurrency market, understand user needs, and adjust strategies based on market changes. -Represent us in local industry events and build strong relationships with regulators, partners, and the community. -Manage the day-to-day operations of the exchange website, including content updates, event planning, and traffic analysis. Requirements: -Bachelor's degree or above in marketing, finance, computer science or related fields. -5+ years of experience in the internet industry, with at least 2 years of experience in the cryptocurrency industry or fintech company. -Strong business development, marketing, and team management skills. -Deep understanding of the South African market, familiar with local culture, laws, regulations, and business environment. -Excellent communication, leadership, and data analysis skills. -Fluent in English and local languages. -Strong interest in blockchain technology and digital assets. Plus: Rich experience in overseas market expansion. Extensive network of contacts in Latam. Strong product thinking and user operation capabilities. Your primary goal will be to position our exchange as a leading player in the South African crypto market. If you have the expertise and ambition to take on this challenge, I would love to hear from you. The growth strategy should meet specific KPIs, including targets for user acquisition, retention, and trading volume.