Coca-Cola Canada Bottling Limited’s Post

Over the last year and a half we have doubled down on first understanding the nature of the food supply chain, and then retooling our operations to ensure sustainable growth. The proof is in the pudding as they say, or in this case, the protein. I would not bet against this team…once again delivering when the market is stacked against them. 26 pallets of turkey breast just unloaded and about to go into our freezer in #Texas. Well done Chris D. Lee Steve Whitford Karl Steidinger Brian Zink #foodinsecurity #supplychain #foodindustry #nonprofit #nonprofitleadership #ifyouknowyouknow

At Quest, we’re on a mission to revolutionize the way individuals access groceries. By bridging the gap between food banks and traditional grocery stores, we’re creating a unique grocery experience rooted in principles of dignity, accessibility and sustainability. 🙌 We actively work to redirect healthy, good food from ending up in landfills. We believe in a grocery model that not only provides nourishment, but also supports those that face economic barriers. 🫶 We’re reaching out to all potential food partners in our communities, inviting you to join our noble cause. Whether you’re a grocery store with short-dated or overstocked products, a distributor with excess inventory, or a producer with surplus goods, we’d love to collaborate! 🍓🥕Some of the donations we’re looking for are, but not limited to: dry goods, frozen foods, dairy items, meat and fish products, produce, cooking oil, rice, grains, baby food, formulas and canned goods. 🍗🥚 We offer quick pick-up services, typically 1-2 days, making the process seamless and efficient for our partners. #nonprofit #fooddonation #yvrfood #partnership #donate #vancouver #questmarkets #questoutreachsociety

📣 Full bellies, fuller hearts: Kellanova and THE ALBERTSONS COMPANIES FOUNDATION show love to the communities they serve Once again, Kellanova joins forces with Albertsons Companies, solidifying their joint mission to combat hunger and foster community resilience against food insecurity. Marking the fourth annual initiative together, Kellanova generously contributes $50,000 towards Albertsons Companies "Nourishing Neighbors" charity program—aiding local food banks, pantries, and relief agencies supported by the vast network of Albertsons Companies-owned grocery chains nationwide. Their collective effort promises to deliver roughly 200,000 nourishing meals to families facing hardship. Carrie Sander, North America Chief Customer Officer at Kellanova, highlights how crucial collaborations like this remain in fulfilling their promise to improve lives sustainably and fairly via better days ahead. Meanwhile, Christy Duncan Anderson, Executive Director of THE ALBERTSONS COMPANIES FOUNDATION, echoes the sentiment, stressing the critical nature of addressing widespread issues surrounding childhood malnutrition and limited access to wholesome diets. This noble endeavor aligns perfectly with Kellanova's ambitious pledge called the Kellanova Better Days™ Promise, aiming to positively transform nearly half of Earth's population by creating brighter futures before reaching 2030. As staggering statistics indicate persistent struggles faced daily by millions affected by insufficient resources, united corporate philanthropy becomes even more imperative. Read more online: https://lnkd.in/eXPbcU_e 🔔 Follow Ingredients Insight to receive daily ingredients news 🔔   #IngredientsInsight #Kellanova #AlbertsonsCompanies #CommunityOutreach #EndingHunger #BrighterFuture

When was the last time you saw a rival support their competitor? 🤯 Back in November 2017, Burger King did something truly unexpected for McDonald’s. For one whole day, Burger King stopped selling their burgers… Yes, you read that right! And it was all to support McDonald’s! Here’s what happened: In Argentina, McDonald’s organized McHappy Day, where part of their sales went towards supporting children with cancer. In a show of solidarity, Burger King closed its 107 stores for the entire day to encourage people to buy from McDonald’s instead. And it didn’t stop there—both companies shared this incredible gesture on social media, leaving everyone in awe! 🌟 The result? McDonald’s sold an additional 73,437 burgers that day! 🍔 This is an amazing branding case study of how even the biggest rivals can come together for a good cause. 💪 Wouldn’t it be great to see more companies teaming up for charity? Drop a like if you agree, and follow Rajat Kumar for more inspiring stories like this one! 🚀 #Business #marketingcasestudy #Marketing #Marketingtips #mcdonald #leadership #jobs #HR #BurgerKing

In 2019, Burger King Argentina made a radical decision: for one day, they stopped selling their signature **Whopper** and encouraged customers to go to McDonald's instead. Sounds crazy, right? But the strategy behind it was pure marketing genius.The campaign, called "A Day Without Whopper," was designed to support McDonald’  annual McHappy Day, where proceeds from Big Mac sales were donated to Ronald McDonald House Charities. By stopping the sale of Whoppers, Burger King directed their own customers to McDonald's to buy Big Macs and contribute to the cause.- It generated *massive buzz* across social media and news outlets worldwide.McDonald’s sold an extra 73,437 Big Macs on that day, raising a record amount for the cause. - Burger King’s brand earned a reputation for being *socially conscious* and willing to sacrifice short-term sales for a good cause. - They saw a *major increase in brand loyalty* and global attention, with people praising them for their creativity and charitable spirit. - Although Burger King gave up their Whopper sales for a day, the global media coverage the campaign received was valued at millions in free publicity. - On the day of the campaign, McDonald's saw a spike in Big Mac sales, but Burger King gained a long-term increase in customer loyalty. The psychology behind the campaign is fascinating. By supporting a rival for a charitable cause, Burger King positioned themselves as a brand that prioritizes values over profits. This not only helped them build a stronger emotional connection with customers but also made them stand out in an industry where competition is fierce. Sometimes, sacrificing short-term profits for a meaningful cause can create *long-term brand value*. This campaign teaches us that being bold and focusing on the bigger picture (in this case, charity) can make an even more significant impact on a brand's reputation. So, if you're looking to create a marketing campaign that resonates, think outside the box. It’s not always about beating the competition; sometimes, it's about *joining forces* for something bigger than sales. #MarketingStrategy #CreativeCampaigns #BurgerKing #McHappyDay #BrandLoyalty #BoldMoves

Interesting to read in the Propel morning briefing today that Greggs plans to expand its outlet store to 50 over the coming year. This has always seemed such a great way to use unsold product, selling them in the outlet store the next day for a large discount. It would be great to see other brands following suit alongside other great initiatives such as Too Good To Go. Below is an extract from the article about how much waste they managed to divert! In 2023, we diverted more than 2,600 tonnes of surplus food to our Outlet network — an increase of 44% from 2022. That’s more than 2.6 million sandwiches, 2.2 million savoury snacks, and 2.6 million sweet treats saved from the bin. For items left on the shelves, we donate them to our network of 956 local charities or Too Good To Go. Any surplus food not redistributed is sent to an anaerobic digestor. None of our surplus food goes to landfill.” #reducingfoodwaste #greggsoutlet #reduce #reuse

Making a difference together! altavia.uk are finalists at The Institute of Promotional Marketing (IPM) Awards in Best On-Pack Promotion category for our support of Premier Foods ‘Win A Dinner, Give A Dinner’ initiative. 🍽 Working in partnership with FareShare UK and Tesco, the campaign aimed to fight UK food poverty whilst minimising household food waste and its message was its call to action: Win A Dinner, Give a Dinner. Transforming humble product packaging into a catalyst for change, each purchase offered Shoppers chances to win £10 prizes and the option of donating meals via FareShare, with a match pledge from Premier Foods. Simple, understandable and compelling for cost-conscious shoppers looking to make savings but wanting to help alleviate food hunger, it cleverly merged promotional tactics, with a meaningful cause with 40% of winners paying it forward and donating their prize back to charity. By blending purpose and profit this initiative moved the needle toward Premier Foods’ goal of donating 1 million meals annually by 2030, while and demonstrating how to make a difference. #AwardFinalist #ShopperCampaign #PurposeDrivenMarketing #BrandPurpose

Read our exploration into the #CSR industry, which unveils the innovators who are masterfully integrating social impact into the very essence of their business strategies. By doing so, they’ve not only been able to make a lasting impact on the communities in which their employees and customers live and work, but they’ve also been able to boost their returns on investment. Through the lens of past Engage for Good Halo Award winners — including HelloFresh, FedEx & Operation Warm, Humble Bundle, PetSmart & PetSmart Charities, and USWNT Players Association & Kiva — we go behind the scenes of these remarkable collaborations and uncover the strategies, metrics, and tools that have not only maximized impact but also defined the ROI of their initiatives. https://lnkd.in/eMyiC_s7

🌱💼 Are you looking to incorporate more healthy foods and vegetables into your daily routine? With inflation making it tough to stretch that dollar, ProducePac is your answer! Our fully customizable produce PACs are delivered right to your door, saving you those disappointing trips to the grocery store. Trust me, after feeding over 14,000 seniors a month, I know that quality matters! By choosing ProducePac, you’re not just getting fresh, top-notch produce; you’re also supporting a mission that prioritizes access to healthy food for seniors. Each purchase helps us sustain our organization and fight access to fresh quality prodoce in our community. Plus, our ProducePac can be incorporated into employee wellness programs, providing a great option for workplaces looking to promote healthier eating! Want to save money? You could spend over $65 at a local store, but with ProducePac, you could save up to $1,400 a year on fresh vegetables! And since we operate as a nonprofit, your purchase is considered a donation, giving you a tax benefit while nourishing yourself. Don’t wait—order ProducePac today and experience the difference! 🥦💚 #ProducePac #HealthyLiving #CommunitySupport #EmployeeWellness

All my Canadian friends. Don't forget if your hungry later or just feeling generous to stop by your local A&W Food Services of Canada Inc. and get yourself a Teen Burger. Today $2 from every Teen Burger goes directly to MS Canada. You can also round up your purchase or just make a donation to this great cause. 🍔 MS is a neurological disease of the central nervous system that affects the brain, spinal cord, and optic nerves. 🍔 Over 90,000 Canadians live with MS—one of the highest rates in the world. 🍔 On average, 12 Canadians are diagnosed with MS every day. 🍔 Most people are diagnosed with MS between the ages of 20 and 49. 🍔 Women are 3X more likely to be diagnosed with MS. 🍔 MS is an unpredictable disease that causes different symptoms in different people. 🍔 Symptoms include numbness, tingling, loss of balance, coordination, and mobility, vision problems, impaired speech, extreme fatigue, bladder issues, and more… 🍔 The cause of MS is unknown and currently there is no cure, but researchers are learning more about the disease every day. 🍔 Every dollar raised through Burgers to Beat MS goes directly to our community, funding critical research and support programs. #BurgersToBeatMS #MS #MultipleSclerosis