July 2024: Beware of Job Offer Phishing Scam Many people have been contacted about a job opportunity by a person claiming to be a representative of True Interactive. This person is claiming that we are looking for a video editor. This is a scam. Please do not share any personal information with this person.
True Interactive
Advertising Services
Schaumburg, IL 662 followers
Client-focused. Measurement-obsessed. Totally transparent.
About us
We deliver digital marketing solutions, including Paid Search, Programmatic display, Remarketing, Social Media, Retail MEdia, CTV/OTT, and more. Additionally, we provide advanced analytics services to help companies understand their data. We stand apart because we enable clients to see everything we’re doing behind the scenes to produce exceptional results time and again. We’re happy to be open and accountable because what we do is about hard work, not smoke and mirrors. We know from experience that when we work collaboratively with clients, our results are better. If this sounds refreshingly mature, it’s because we are. We've been in the digital space since its infancy. We've been clients to agencies that treated us like a number and we've worked with account managers that kept our program behind an iron curtain. We didn't like that experience at all, so we created something different. If you would like more information, please visit us at www.trueinteractive.com or email us at info@trueinteractive.com.
- Website
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https://trueinteractive.com/
External link for True Interactive
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Schaumburg, IL
- Type
- Privately Held
- Founded
- 2005
- Specialties
- SEM, analytics, pay-per-click advertising, digital marketing consulting, display marketing, mobile marketing, social media marketing, remarketing, and paid social media
Locations
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Primary
Get directions
900 National Parkway #280
Schaumburg, IL 60173, US
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Get directions
900 National Pkwy
Schaumburg, IL 60173, US
Employees at True Interactive
Updates
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Google's Bidding Exploration feature is aimed at helping advertisers uncover hidden search queries, creating more opportunities for paid search. Yet, with increased reach comes the potential for escalating costs, raising the question: will Bidding Exploration help advertisers achieve success, or will it turn into a budget-busting gamble? Read our new post from Morgan Reilly for insight. #Google #Search #BiddingExploration https://lnkd.in/gzAqgrxh
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OpenAI launches ChatGPT search, competing with Google and Microsoft.
How will OpenAI change search advertising? This question looms large now that OpenAI confirmed the launch of SearchGPT before the end of 2024. Our new post from Taylor Hart breaks down implications for the advertising industry. Check it out! 💡 #OpenAI #ChatGPT #SearchGPT https://lnkd.in/gRc45WqB
How SearchGPT Could Change Search Advertising - True Interactive
https://trueinteractive.com
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The Netflix ad juggernaut is firing on all cylinders. Revenues from ads continue to climb, and Netflix revenue growth is booming. Our new post from Timothy Colucci breaks down everything you need to know about Netflix ads -- including available ad units, costs, and how Netflix stacks up agains the competition. A great read! #Netflix #ConnectedTV https://lnkd.in/gPCZ-Jwd
Evaluating the Netflix Advertising Juggernaut - True Interactive
https://trueinteractive.com
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How will OpenAI change search advertising? This question looms large now that OpenAI confirmed the launch of SearchGPT before the end of 2024. Our new post from Taylor Hart breaks down implications for the advertising industry. Check it out! 💡 #OpenAI #ChatGPT #SearchGPT https://lnkd.in/gRc45WqB
How SearchGPT Could Change Search Advertising - True Interactive
https://trueinteractive.com
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With its share of the search ad market declining, Google has responded by introducing ads to AI Overviews, which are AI-generated summaries to search results in Google. Read our new blog post by Hector I. Ariza for a hot take including recommendations for advertisers. #Google #AI #GenAI https://lnkd.in/ed5j-pSS
Google Integrates Ads into AI Overviews: A New Era for Search Advertising - True Interactive
https://trueinteractive.com
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As the presidential election heats up, advertisers must remain vigilant to ensure their ads do not appear next to polarizing political content or misinformation. But it's not always easy to manage brand safety, as our new post from Timothy Colucci discusses. Check out his post for insights! #BrandSafety https://lnkd.in/gYHigPgk
Brand Safety Challenges During the Election Season - True Interactive
https://trueinteractive.com
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Meta has announced new features that rely on AI to create organic and paid content for users and businesses. Advertisers should be aware of their potential impact. Ready our new post from Bella Schneider for more insight! #Meta #AI https://lnkd.in/gftmxMYh
Meta’s AI Push on Facebook and Instagram - True Interactive
https://trueinteractive.com
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Folks, the 2024 holiday shopping season is here -- that's because Amazon, Target, and Walmart have made it so! Read our new post from Kurt Anagnostopoulos to know what to do to succeed. #Amazon #Target #Walmart #retail #HolidayShopping https://lnkd.in/gtFEqJMV
Major Retailers Kick off the 2024 Holiday Shopping Season - True Interactive
https://trueinteractive.com
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As the 2024 holiday shopping season approaches, advertisers face a unique set of challenges and opportunities. From navigating the impact of an election year on ad prices to capitalizing on early shopping behavior, brands need to be agile and strategic. Using AI-driven insights and programmatic advertising will be key to optimizing ad spend and maximizing reach during this competitive time. In our latest post, Kurt Anagnostopoulos explores essential trends and actionable strategies to help advertisers stay ahead and make the most of this year's holiday season. Dive in to discover how to position your brand for success. #HolidayShopping #AI #Advertising https://lnkd.in/gw-djNDh
Advertising Strategies for the 2024 Holiday Shopping Season - True Interactive
https://trueinteractive.com