Norton Creative

Norton Creative CEO Robin Blanchette shared leadership experience and advice with a lively group of panelists - Dan Anifson from Mac Haik Restaurant Group, and Katy Stocks from Modern Market. We were glad to have several people from our team in attendance to learn from and engage with national, state, and local leaders from the restaurant industry!

At Norton Creative, we drive sales and profitability for our clients through award winning creative, menu design and engineering, branding and identity. We're seeking talented Houston-based individuals who thrive in a collaborative environment and want to be part of a growing organization, whether you're a seasoned Account Director or a fresh talent. If you're driven by a relentless passion for excellence and a desire to contribute to an outstanding team, we want to hear from you.

Please join us this Thursday, September 26th at Haywire in Memorial City for an evening of connection and learning with some of the most engaging leaders in the restaurant industry, including Emily Williams Knight, Ed.D. of the Texas Restaurant Association, Jack Gibbons of FB Society, Gregg Majewski of Craveworthy Brands, Dan Anfinson of Mac Haik, and our own Robin Blanchette! There are still a few spots available (link below and in comments). Bring your team, or come to connect!

91% of consumers are more inclined to visit establishments that offer new items, according to a recent Circana report analyzing over 30 diverse LTO campaigns.   Seasonal Limited Time Offers (LTOs) are particularly effective during slower seasons, helping to boost sales and drive traffic. They not only encourage additional visits but also provide a valuable opportunity to test new menu items. Our dynamic creative team excels in bringing LTOs to life through compelling copy, engaging design, and strategic placement of messaging.   What are some of your favorite limited time offers? Share your thoughts and let’s discuss how innovative LTOs can elevate customer experiences!   #LTO #MarketingStrategy #SeasonalOffers #CustomerEngagement #CreativeTeam

That’s a wrap for Prosper Forum 2024! We loved Greg Creed’s closing keynote, skillfully moderated by James Fripp. In 45 minutes, Greg shared valuable insights on 10 essential leadership qualities. It was a fast-paced and enlightening discussion that left us all with some fantastic takeaways! We are honored to be a part of this community. #ProsperForum2024 #Leadership Robin Blanchette Erin DuBois Sara Harding Lou

Our Founder and CEO Robin Blanchette recorded a podcast this morning with Amy Hom,hosted by Stacey Kane and a Michael Beck at Prosper Forum. Their engaging conversation was centered around women in leadership and embracing the opportunities of multigenerational teams.

PREACH! What a useable and inspiring panel. I could listen to these folks all day long. Anne Fink plus John, CEO Subway and Aaron, CEO of Pizza Hut. Fortunate to have heard their perspectives here at Prosper Forum. Norton Creative

Congratulations to our Chief Creative Officer, Erin Dubois on being named to the 2024 Cohort of Prosper Forum Accelerators! Erin is part of a group of industry leaders focused on building a better table, a more equitable and inclusive workplace, and ultimately, better business.

What’s more rewarding than fostering long term growth and engagimg emerging leadership in the hospitality sector? We’re proud to be a founding partner of Prosper Forum, and can’t wait for next week’s conference in Amelia Island, FL! Will we see you there?

As brands review year-to-date results and prepare for 2025, strategic planning is crucial. With ongoing challenges in restaurant traffic, engaging consumers effectively is critical to success. Every interaction with guests should strategically convey key messages and guide customer interactions with your brand. A thoughtful campaign strategy can distinguish your brand and drive meaningful engagement. Do you need help executing your vision and bringing your campaign to life? We’ve got you covered!