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Not sure if your SEO provider is delivering results for your law firm? Here’s how to find out. First, check if your Google Business Profile posts relevant, keyword-focused content to boost rankings. Then, ensure your website has essential SEO elements like H1 tags, which help Google understand your page’s content. Finally, review your reports carefully. Focus on non-branded traffic—visitors who found you without searching for your firm’s name. This shows true SEO performance, separate from other advertising efforts. Make sure you're seeing real value from your investment. #PersonalInjuryLawyer #InjuryLawyer #LawFirmMarketing #LegalMarketing #LawyerSEO #LawyerMarketing #lawyer #DigitalMarketingForLawyers #BusinessGrowth #SEOStrategy #lawfirm

Personal injury lawyers: PPC marketing is no longer cost-effective for most firms. With keyword bids as high as $450, only large firms with massive budgets can make this profitable. For smaller practices, bidding on your own brand name is the one PPC strategy worth pursuing—without it, your traditional advertising may simply drive potential clients to your competitors. In 2024 and beyond, reconsider where your marketing dollars are best spent. #personalinjurymarketing #lawfirmmarketing #lawfirmgrowth #lawfirmstrategy #lawfirmsuccess #legalmarketing #personalinjurylawyer #lawyers #personalinjuryattorney #lawfirm #adsurdly #mvaleads #leads

For lawyers, the easiest way to start paid advertising is with Google's Local Service Ads (LSAs). LSAs use your Google Business Profile to appear at the top of search results, making them more effective than shared leads. You don’t need PPC expertise; just set your service areas and let Google handle the placements. Optimize your profile and gather reviews for the best results. Many firms create multiple Google Business Profiles for different locations to boost lead generation.Start with LSAs. It's a highly effective and accessible paid ads strategy. #personalinjurymarketing #lawfirmmarketing #lawfirmgrowth #lawfirmstrategy #lawfirmsuccess #legalmarketing #personalinjurylawyer #lawyers #personalinjuryattorney #lawfirm #lawfirmsuccess #adsurdly

Lawyers, are you overestimating your intake team's performance? To pass the sniff test, there are three key areas to focus on: speed, persistence, and timing. Harvard Business Review's study shows that contacting leads within the first 5 minutes can increase your contact rate by 400%. Persistence is just as crucial—aim for at least 14 follow-up attempts, as most reps stop after only three. Finally, timing makes all the difference. The best windows to connect are 8-9 a.m. and 4-6 p.m., when people are commuting and more likely to pick up. Nail these basics before diving into AI and other fancy tools. Pass the sniff test first! #personalinjurymarketing #lawfirmmarketing #lawfirmgrowth #lawfirmstrategy #lawfirmsuccess #legalmarketing #personalinjurylawyer #lawyers #personalinjuryattorney #lawfirm #lawfirmsuccess #adsurdly

Lawyers, here’s why Reddit is becoming my go-to platform for legal advertising. With YouTube’s content targeting fading away, it's tougher to reach specific audiences. You’re left with broad, less precise options. Reddit changes the game. It’s one of the few platforms where true content targeting is still possible. By advertising on subreddits like r/legaladvice, I can reach people already discussing legal issues, driving better leads and more meaningful engagement. Forget catch-all targeting—Reddit is your secret weapon for reaching potential clients where it counts. #personalinjurymarketing #lawfirmmarketing #lawfirmgrowth #lawfirmstrategy #lawfirmsuccess #legalmarketing #personalinjurylawyer #lawyers #personalinjuryattorney #lawfirm #lawfirmsuccess

1-to-1 compliance is coming, and if your marketing or third-party vendors aren't in line, you could be facing serious legal trouble. Gone are the days of generic ads for multiple firms. Now, you need individual consent for each law firm and must clearly state where their data is shared. If information is going to multiple parties, manual consent is required for each one. Non-compliance with TCPA can cost up to $1,500 per unauthorized call, text, or email. Make sure your vendors and marketing partners are 1-to-1 compliant! #personalinjurymarketing #lawfirmmarketing #lawfirmgrowth #lawfirmstrategy #lawfirmsuccess #legalmarketing #personalinjurylawyer #lawyers #personalinjuryattorney #lawfirm #lawfirmsuccess #adsurdly

Success with online lead generators is split: 50% choosing the right partner and 50% having a strong intake team. Too often, firms just blame the marketer. The key? Be hungry when a lead arrives. Call within the first 1-5 minutes to boost contact rates by 400%, and don’t stop at three calls; serious cases may require 10+ attempts. Best times to reach people are 8-9 a.m. and 4-6 p.m.  Consistency and persistence turn your intake into a lead-converting engine. Otherwise, frustration is inevitable, no matter the lead source. #personalinjurymarketing #lawfirmmarketing #lawfirmgrowth #lawfirmstrategy #lawfirmsuccess #legalmarketing #personalinjurylawyer #lawyers #personalinjuryattorney #lawfirm #lawfirmsuccess 

Lawyers, boost your contact rates by 10-20% with this simple trick! Match your area code to your lead's location. It's that easy! Why? Local feels familiar. Just like in advertising, the more specific you get, the better you connect. Max ROI isn't just about call quotas or data quality. It's about smart, targeted strategies like this. Try it and watch your pick-up rates improve! #personalinjurymarketing #lawfirmmarketing #lawfirmgrowth #lawfirmstrategy #lawfirmsuccess #legalmarketing #personalinjurylawyer #lawyers #personalinjuryattorney #lawfirm #lawfirmsuccess #adsurdly

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Law firms are paying sky-high costs for clicks on Google ads, making PPC an expensive game! With low conversion rates, it’s a costly way to get leads. Only firms with big budgets and a focus on market domination can really benefit from this. For most firms, branded PPC is key! Protect your name and traffic from competitors bidding on your branded keywords when potential clients search for you after seeing your ads. Smart strategy > big spend! #adsurdly #personalinjury #personalinjurylawyer #lawfirm #lawyers