You're considering rebranding for a new target demographic. How can you make the shift effectively?
Rebranding is a strategic move that can breathe new life into your business, especially when targeting a new demographic. It's about more than just updating a logo or tagline; it's a deep transformation of brand identity to resonate with a new audience. As you consider this significant shift, it's crucial to approach the process with a clear strategy and an understanding of the nuances involved. Your brand's voice, visuals, and values must align with the preferences and expectations of your new target market. This journey requires meticulous planning, a keen understanding of your new demographic, and a willingness to evolve.
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Dr. Mohamed Tawfik, PhD(c), MPhil, MBA, CMCMThe inventor of the GIDC model | Marketing and Sales Director of Dawa Najd | Advisory Member at IASTEM Academy |…
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Be-emnet WondwossenMarketing Specialist | Brand Strategist | Multilingual Communicator
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Insha Manzoor KhanGroup Product Manager l Google Digipivot Cohort I LinkedIn Top Voice I Brand Strategist I Product Marketer I Growth…