You've just attended a conference. How can you keep the networking connections alive?
Returning from a conference, you're likely energized with new ideas and contacts. However, the challenge is to maintain those connections. Networking doesn't end with exchanging business cards; it's about nurturing relationships. To turn these brief encounters into lasting professional relationships, you must be proactive and strategic. Follow these steps to ensure your new contacts remain part of your network long after the conference has ended, keeping the momentum going and potentially opening doors to new opportunities.
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Personalize your follow-up:Reaching out with a custom message soon after the event keeps your memory fresh in their minds. Mention a shared moment or topic to show you're truly invested in the connection.
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Connect and engage online:Find them on LinkedIn and personalize your add with something you discussed. Engage with their content without pushing sales, building a genuine relationship that can open more doors later on.