You're faced with a client fixated on organic or paid social media. How do you navigate their narrow focus?
When you're in the social media field, you might encounter clients who are exclusively focused on either organic or paid strategies. Understanding their preference is key, but broadening their perspective to the benefits of a balanced approach can be challenging. You must navigate this narrow focus with care, ensuring that your client sees the value in both organic interactions and the amplification power of paid campaigns. By combining these strategies, you can help them achieve a more robust and effective social media presence.
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