Your brand's identity isn't connecting with your audience. How can you turn things around?
When your brand's identity isn't resonating with your audience, it's a clear signal that something needs to change. Brand management is a critical skill that involves aligning your brand's image, values, and messaging with the expectations and needs of your target market. If there's a disconnect, it's essential to take strategic steps to realign your brand and foster a stronger connection with your audience.