Here's how you can effectively handle vendor relationships and contracts in a marketing operations role.
Navigating the complex world of vendor management and contract negotiations is a critical aspect of marketing operations. As a professional in this field, you are the linchpin that ensures marketing strategies are supported by the best external resources. Vendor relationships can significantly impact the success of your campaigns, and managing contracts effectively is vital for maintaining healthy partnerships and a robust bottom line. In this article, you'll discover key strategies to enhance your vendor interactions and contract management, ensuring your marketing operations run smoothly.
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Shani WolfAI fractional CMO | Marketing Top Voice | I help businesses grow through AI and innovative martech and marketing…
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Sajan VaidhyanathanMarketing Operations Leader with 7+ years of experience | Manager Marketing Operations & Revenue Operations at Kibo |…
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Yash BhanushaliLeading the Sr. MD's Strategy & Growth Office (Marking Operations for Life Sciences at Accenture) Business Management |…