Social Media

Wishing you a cheerful holiday and a fresh and bright New Year!  

January is the perfect time to hit the ground running with new association social media tactics. Plan ahead with these holiday and event ideas for your January posts: MONTHLY: Birth Defects Prevention Month Cervical Health Awareness Month Learn to Ski and Snowboard Month Self Defense Awareness Month Glaucoma Awareness Month Walk Your Pet Month Human Trafficking Awareness Month Oatmeal Month Blood Donor Month Read more. ↓ WEEKLY: Home Office Safety and Security Week – 1st full week Letter Writing Week – 2nd week Snowmobile Safety Week – […]

Your members don’t need to show up to all your events to be engaged. It’s time for associations of every size to walk away from 20th-century rules and fully embrace online marketing. Here’s one of five proven tactics that will increase member engagement through online interaction.   Use Storytelling to Drive Digital Engagement Content is critical for engaging members and prospects, so don’t overlook the power of storytelling. Start with a member success story with a storyline that typically goes […]

December is an ideal time for associations to post regularly on social media. Social feeds will be crowded with consumer-targeted advertising, so member-based organizations have the opportunity to stand out with useful and meaningful content. On the other hand, it’s the time of year when many association social media managers take time off. Plan ahead for days out of the office with these holiday and event ideas for your December posts:   MONTHLY: Toy Safety Month Bingo Month   WEEKLY: […]

Smartphone use has disrupted the way we create and consume videos, but people love to hate vertical video – or do they? Vertical video has become the new default, despite the fact that the human eye prefers a horizontal plane. The use of smartphones (along with social media) quickly disrupted this fact. According to Ooyala, 58% of video plays worldwide are shown on mobile devices. Get shareable, member-friendly motivational quotes for your association’s blog articles, newsletters, and social media posts. Most […]

November kicks off one of the busiest times of year for social media. Plan ahead with these holiday and event ideas for your November posts: MONTHLY: Health National Alzheimer’s Disease Awareness Month Diabetes Month National Epilepsy Awareness Month National Healthy Skin Month, Cancer Awareness Month Prematurity Awareness Month Food Georgia Pecan Month Good Nutrition Month National Peanut Butter Lover’s Month National Pepper Month National Pomegranate Month National Novel Writing Month Raisin Bread Month World Vegan Month Read more. ↓ DAILY: Major […]

The GrowthZone team is again providing a free “Shop Local First” Facebook cover image (the image and download instructions are below). We’re also including a “Top 10 Reasons to Shop Local First” list. Use it for social media posts for a “Small Business Saturday Countdown” or for talking points when promoting the “Shop Local First” message.   Top 10 Reasons to Shop Local First To shape and preserve our distinctive community character Local competition and diversity leads to more product choices It keeps and recirculates money in […]

Coming up with ideas for social media posts can be stressful and time-consuming. The social media success formula indicates that only 10% of posts should be about your organization. So, what about the rest of your posts? A simple technique for keeping on pace with your content calendar is to post about holidays and events. Here’s how to write an association blog article people will actually read » Here are several holiday and event ideas for your October social media posts: […]

LinkedIn is the world’s largest professional network with over 562 million users in more than 200 countries. It is a powerful tool, especially for associations who want to reach members, legislators, journalists, and prospects. With persistence, associations can benefit from utilizing this platform to bring better visibility to their organization. Having a robust LinkedIn association page isn’t enough, engaging current followers attracting new ones is key. Just like all social media, it may take some time to grow, but with […]

Many people know LinkedIn as being the number one professional networking platform that job seekers use as a great resource to find work. But, it’s not just a place to park your resume and connect with people – it is a must for associations who engage in social media. If you don’t have a company profile page, or if it is not being utilized to its full potential, these tips can help you get there. Blog like you mean it. […]

Holiday observances are a great way to keep your association’s social media feeds active. Talk Like a Pirate Day, Truck Driver Appreciation Week, and Service Dog Month are just a few September holidays. Here are several more September holidays to inspire you: Monthly Observances Baby Safety Month Hispanic Heritage Month Square Dancing Month Honey Month Service Dog Month 30 More Ideas for Your Association’s Social Media Posts » Weekly Observances September 1 – 7 Nutrition Week September 2 – 8 […]

Holiday observances are a great way to keep your association’s social media feeds active Left Handers’ Day, Elvis Week, and Peach Month are just a few August holidays. Here are several more August holidays to give you inspiration: Monthly Observances Family Fun Month Peach Month Black Business Month Eye Exam Month Water Quality Month 30 More Ideas for Your Association’s Social Media Posts » Weekly Observances August 1 – 7 Clown Week August 11 – 18 Elvis Week August 15-19 […]