Sales Performance Insights
I have created a Power BI dashboard for sales performance, which provides a detailed, interactive analysis of key business metrics. The dashboard includes clean and structured data, transformed using Power Query for accuracy and ease of analysis. Dynamic measures, developed with DAX, track total sales, costs, taxes, and more, enabling in-depth trend analysis. The dashboard is divided into interactive pages for comprehensive insights: Main Dashboard: Displays KPIs such as total sales, tax, and quantity, with year-specific filters for focused analysis. Product Page: Visualizes sales, quantity, and ratings by product line to assess product performance. Profit Page: Compares profits by product line, helping identify high and low-performing categories. Regional Insights: Breaks down sales by region, gender, and membership type, highlighting trends across different locations.
