Meta Ads Expert for B2C Lead Generation
₹1500-12500 INR
Pagado a la entrega
We are seeking a skilled Meta Ads Expert to run a B2C lead generation campaign focusing on the loan/debt settlement industry. The ideal candidate will have hands-on experience with creating, optimizing, and managing Meta (Facebook & Instagram) ad campaigns that generate high-quality leads. This is a freelance position with an immediate start.
Key Responsibilities:
Campaign Planning & Strategy:
Develop a comprehensive B2C lead generation strategy tailored to the loan/debt settlement niche.
Identify the target audience and create a buyer persona for precise ad targeting.
Ad Creation & Management:
Design engaging ad creatives (image, video, and copy) that comply with Meta advertising policies, especially for sensitive industries like loans.
Set up and manage campaigns across Facebook and Instagram.
Conduct A/B testing on ad creatives, targeting, and placements.
Optimization & Reporting:
Monitor campaign performance, including CTR, CPC, CPL, and ROAS.
Optimize campaigns for better lead quality and lower costs.
Provide weekly performance reports with actionable insights and next-step recommendations.
Compliance & Best Practices:
Ensure all campaigns adhere to Meta’s advertising guidelines, especially regarding loans and financial services.
Implement best practices to maximize ad approval and performance.
Requirements:
Proven experience managing Meta (Facebook & Instagram) ad campaigns for B2C lead generation.
Prior experience running campaigns in the loan, finance, or related industries is a strong advantage.
Expertise in ad targeting, retargeting, and lookalike audience creation.
Proficiency in using Meta Ads Manager and other relevant tools.
Strong understanding of Meta ad policies, particularly for financial services.
Exceptional copywriting and creative skills for ad campaigns.
Ability to work independently and meet deadlines.
Strong analytical skills to interpret campaign performance and optimize for results.
Nº del proyecto: #38977473
Sobre el proyecto
9 freelancers están ofertando un promedio de ₹8444 por este trabajo
"Hello, With 10+ years of experience in the digital marketing field, we specialize in delivering impactful Meta Ads campaigns. Our core activities include: Audience Research and Segmentation Campaign Strategy Develop Más
Dear Sir/Madam, I hope this message finds you well. I came across your project details for a Facebook Ads Marketing Expert and am excited to submit my proposal. With 7 years of experience in digital marketing and a st Más
Hello, I specialize in managing Meta ad campaigns tailored for B2C lead generation, including niches like loan and debt settlement industries. My approach focuses on crafting engaging ad creatives, precise audience ta Más
Hello everything is fine? My name is Tiago and I am a digital marketing specialist with over 14 years of experience (Hero and among the top 100 in the world on the Workana platform). I'm loving the job proposal you se Más