Social Media & Shopify Analytics Master
$2-8 AUD / hour
Project Brief: Expert Freelancer for Facebook, Instagram, and Shopify Analytics Optimization
Overview:
We are seeking an expert freelancer to review and optimize our Facebook and Instagram business pages and accounts, along with their integrations with our Shopify store. The primary goal is to enhance our analytics and data tracking systems to increase sales and conversion rates.
Objectives:
Analytics & Data Tracking Analysis:
- Evaluate current analytics setup on Facebook, Instagram, and Shopify.
- Identify gaps in data tracking and recommend improvements.
- Align pixels and ad accounts for accurate tracking and reporting.
Optimization for Sales & Conversion:
- Analyze key metrics to provide actionable insights.
- Implement best practices to improve sales and conversion rates.
- Run an initial ad campaign to test optimizations.
Ongoing Support:
- If the initial campaign is successful, there is potential for ongoing collaboration.
Skills & Experience Required:
- Proven expertise in analytics and data tracking for Facebook, Instagram, and Shopify.
- Strong knowledge of aligning pixels and managing ad accounts.
- Experience in running successful ad campaigns that boost sales.
- Ability to identify and focus on key performance metrics.
- Demonstrated success in improving sales and conversion rates through data analysis.
Compensation:
We prefer a performance-based payment structure. We are looking for a freelancer who is confident in their ability to deliver results and is open to a compensation model that includes:
- A reasonable upfront cost.
- Performance-based payments, such as a percentage of revenue generated minus ad spend.
Submission Requirements:
- Detailed proposal outlining your approach to this project.
- Examples of previous work in analytics optimization and successful ad campaigns.
- References from past clients if available.
We look forward to collaborating with a professional who is as committed to success as we are.
Note: Only applicants who provide evidence of previous success in similar projects will be considered.
Please provide a basic overview of metrics in the analytics reporting. Provide key performance indicators in a basic summary format. Prioritize sales and conversion rates in the analytics summary.
We are focusing on interest-based targeting for the ad campaigns. The initial campaign should be conducted over 1-2 weeks. Preferred platform for communication and reporting is MS Teams
The entire project should be completed within 1-2 months.
Project ID: #38836856
