Digital marketing professional freelancer jobs

...Description: Sales Representative (100% Commission-Based) Location: Brazil (Remote) Language Requirements: Fluent in English and Portuguese About Us We are an established global supplier of specialty chemicals, including carbon black and titanium dioxide, with a focus on serving industries like plastics, inks, and coatings. We are expanding our footprint in Brazil and seeking a motivated sales professional to join our team on a 100% commission-based role. --- Job Responsibilities Customer Acquisition: Identify and develop new customers in the plastics, inks, and coatings industries. Account Management: Build and maintain relationships with key accounts to drive repeat business. Sales Growth: Promote and sell carbon black and titanium dioxide products, achieving sales targ...

I would like to know if you carry out research in the digital mkt market to conduct a benchmarking survey in the customer service sector, focused on the retail market. The aim is to identify and analyze the three main players that are producing relevant content and profiting from their initiatives. The stages of the research include: 1. Identifying the main players addressing problems in my niche. 2. Analyzing the Instagram profiles of the top 3 players, including number of followers and top posts. 3. Checking whether they offer products, with links or external pages in the bio or description of the content. 4. Use the Facebook Ad Library tool to check if they are running ads. Information to collect: - Player Name - Instagram - Number of followers - Top 3 Posts - Do you have a prod...

I’m a digital marketing expert specializing in helping medical practices grow their patient base and revenue through targeted, data-driven strategies. While I excel at delivering results for clients, I need a reliable and experienced sales partner to handle client acquisition and sales for long-term collaboration. This is a partnership, not a one-time project. We will work on a 70/30 revenue split, with you earning 30% from every closed deal. Your responsibilities will include: Identifying and reaching out to potential clients in the medical field (e.g., clinics, specialists, dental practices, wellness centers, etc.). Managing the entire sales process, from lead generation to closing deals. Building and maintaining relationships with clients for ongoing collaboration...

I'm looking for a freelancer to create a 3-4 minute, friendly and approachable introductory video for my digital service. This video will be placed in the hero section of my website and should combine clips, animations, and images to make it impactful. You will need to source video clips that fit the feel and emotion of the provided script. Key Responsibilities: - Create a promotional video that could convert a website visitor into a customer. - Use a mix of sourced video clips, animations, and images. - Make the video engaging with great motions and graphics. Ideal Skills and Experience: - Video editing and production - Animation - Understanding of creating promotional content - Ability to source and select appropriate video clips. You'll have creative freedom...

I'm seeking a freelancer who can set up a robust blockchain system for product traceability and creating a Digital Product Passport (DPP). Key Requirements: - Blockchain Setup: Utilize a suitable framework (Ethereum or Hyperledger) with smart contracts for DPP creation and product traceability. - Data Integration: Seamlessly connect the blockchain with a database and enable QR-based product lifecycle access. - IoT and AI: Implement IoT for real-time tracking and AI for conducting quality checks and generating insights. - Testing and Security: Ensure the system is scalable, secure, and thoroughly tested. - Deployment and Features: Deploy the system with NFTs for intellectual property protection and provide digital certificates for product authenticity. The ideal...

...formats (e.g., digital, print, monochrome). Ensure scalability without losing detail, from business cards to billboards. Tagline Suggestions Since Expanza Group specializes in grants processing, marketing, and growth-related services, the tagline should reflect innovation, support, and progress. Here are some options: "Expanding Horizons, Empowering Growth" "Your Vision, Our Expertise" "Driving Success, Delivering Growth" "Innovate. Expand. Succeed." "Growth Beyond Boundaries" Implementation Notes Ensure the final logo design maintains a professional yet approachable aesthetic. Use feedback from the logo contest to refine the elements and align with the company's branding goals. Complement the logo w...

I'm looking for a Chinese speaking professional, adept at using WeChat and Weibo, to assist in promoting my gaming club in Madrid. The job involves finding relevant groups and chats based in Madrid, reaching out to their admins, and discussing the possibility of publishing a promotional post. Key Responsibilities: - Search for WeChat and Weibo groups/chats based in Madrid - Contact group/chat admins to negotiate promotional post - Discuss and promote our gaming club The ideal candidate would be someone who is not just fluent in Chinese, but is also familiar with the Chinese social media landscape. Previous experience in marketing or promoting a business on these platforms would be a significant advantage. The goal of this project is to purely promote our gaming club, a...

I'm seeking an expert in ecommerce and digital marketing to help my manufacturing company. The primary aim is to improve customer engagement through our online platforms. Key Responsibilities: - Identify and implement effective ecommerce strategies to enhance customer interaction and satisfaction. - Develop and execute comprehensive digital marketing campaigns focused on SEO, Social Media and Email Marketing. Ideal Skills and Experience: - Proven track record in ecommerce management, preferably in the manufacturing sector. - Expertise in SEO, Social Media Marketing and Email Marketing - Strong analytical skills to assess customer engagement and marketing effectiveness.

I'm looking for a dynamic social media expert to help promote my video game on Tiktok Key Tasks: - Develop and implement a social media strategy across TikTok. - Create engaging content, primarily focused on gameplay videos, to attract and retain viewers. - Aim to increase game downloads through effective campaign strategies. Ideal Skills: - Proven experience in social media marketing, particularly in the gaming industry. - Creative video content creation skills. - Strong understanding of how to convert social media engagement into game downloads.

I'm looking for a skilled professional to generate national leads for my Marketing Services business using Go High Level. Your primary task will be to identify potential clients in need of marketing services. Ideal Skills and Experience: - Expertise in using Go High Level for lead generation - Strong understanding of the Marketing Services industry - Proven track record of generating national leads - Excellent communication skills - Proficient in data analysis and interpretation

Organic Online Marketing (Starter Plan)At Programmatis, we know how vital a well-optimized website is for online success. Our new Starter Plan offering is a 3 month trial of the service offered to new customers designed to evaluate and enhance your site's organic search performance, focusing on key factors that influence visibility, and overall SEO for this service:Organic Search ClicksOrganic Search ImpressionsPosition TrackingKeywords RankingsAnd More!--Monthly hours allocation can be increased upon request. Prices subject to change. Starter Plan is offered to new customers only and only available for a limited time.

I am looking for a talented professional who can redesign my website with the primary aim of boosting product sales. Key Tasks: - Website Design & Revamp: I need a fresh, user-friendly layout that not only captivates but also facilitates seamless navigation for visitors. The design should be geared towards converting visitors into buyers. - Improve User Experience: The revamped website should have an enhanced user experience, encouraging longer visits and repeat purchases. - Increase Sales or Conversions: The ultimate goal of this redesign is to significantly up my product purchase rate. Ideal Skills and Experience: - Proven track record in e-commerce website design and revamp - Strong understanding of UX/UI principles - Experience in designing websites that boost product sal...

The project involves creating an e-commerce platform using Shopify integrated with a marketing site designed on Webflow. The ideal freelancer should have: - Extensive experience in both Webflow and Shopify and other CMS platform. - Proficiency in e-commerce setup, custom coding, and web design. - Skills in SEO, UX/UI design, and responsive web design. - Plus Front-end(react, vue.js) - Location: Colombia, Argentina, Uruguay, Mexico I am seeking a professional who can take charge of the design, layout, and technical aspects of this project, ensuring a seamless integration between the two platforms. The ability to work independently and deliver on time, while maintaining high-quality standards, will be key to our collaboration.

My wife and I created a GoFundMe campaign to help us purchase our first house. We need expert assistance in marketing and promotion to enhance our campaign's visibility and reach as many people as possible. Ideal Skills and Experience: - Proven experience in managing and promoting crowdfunding campaigns. - Expertise in social media marketing, particularly on Facebook, Instagram, and Twitter. - Skilled in crafting compelling content and engaging with influencers for collaborations. - Strong background in executing effective email campaigns. Please help us in turning our dream of owning a house into reality!

I'm looking for a skilled WordPress designer who can create an attractive, professional website aimed at promoting my service-based business. Key Requirements: - Design a visually appealing WordPress site using images sourced from Facebook. - Generate and incorporate engaging content sourced from ChatGPT. - Convey a professional tone throughout the website. Ideal Skills: - Proficiency in WordPress design. - Experience with content generation and social media image sourcing. - Ability to create a website that reflects a professional business image. This project offers an exciting opportunity to showcase your web design skills and create a pivotal promotional tool for my business.

I'm looking to create a comprehensive, professional eBook in PDF format that guides readers on how to build ATS compliant CVs. The eBook should include: - Clickable links to remote job sites. - Samples of CVs across different levels: Entry-level, Mid-level, and Executive CVs. Ideal candidates for this project should have experience in eBook creation, a strong understanding of ATS compliant CVs, and the ability to write in a professional tone. Skills in graphic design for layout and visual appeal of the eBook will be a plus. Please provide previous samples of similar work you've done.

I'm looking to build a robust e-commerce website that primarily caters to the freelance industry. The site will offer a platform for freelancers to showcase their services and for clients to procure these services. Key Requirements: - Design a user-friendly interface that allows easy navigation for both freelancers and clients. - Incorporate secure and eff...systems, and a customer support interface. Ideal Skills and Experience: - Previous experience in e-commerce website development. - Proficiency in web programming languages such as HTML, CSS, JavaScript, and PHP. - Familiarity with e-commerce frameworks and platforms. - Understanding of UX/UI principles for e-commerce. - Experience in implementing secure payment systems. - Knowledge of SEO and digital marketing stra...

I'm looking for a designer to create a professional and formal removals and storage business brochure. The main aim of the brochure is to attract new customers, so it needs to be engaging and persuasive. Key components of the brochure should include: - Service details and options: Clearly outlining what we offer and the unique selling points of our services. - Customer testimonials: Incorporating positive feedback from our existing customers to build trust and credibility. - Company history and credentials: Providing a brief overview of our company and showcasing our industry qualifications and experience. The designer should have a track record in creating similar brochures and possess strong graphic design skills. Experience in the removals industry would be a plus but is n...

I'm in need of ...include: - Negotiating and securing affiliate partnerships - Creating and managing affiliate marketing campaigns The ultimate goal of these campaigns is to increase traffic to my website. Therefore, a deep understanding of digital marketing strategies and a knack for deal-making is crucial. Your focus will primarily be on Europe, so familiarity with this market, its trends, and key players in the online gambling sector will be beneficial. Ideal skills and experience for the job include: - Proven track record in affiliate management, particularly in the online gambling industry - Strong negotiation and communication skills - Experience in designing and implementing successful affiliate marketing campaigns - In-depth understanding of the...

I'm looking for a designer who can create classic and elegant digital wedding cards for me. Key Elements: - The cards should include photos of the couple and the wedding itinerary. - The final product should be delivered in PDF format. Ideal Skills and Experience: - Proven experience in graphic design, particularly in creating digital invitations or cards. - Strong understanding of classic and elegant design aesthetics. - Ability to incorporate personal photos into a cohesive design. Please, provide examples of similar projects you have completed.

I'm seeking a skilled digital marketer to help promote my Etsy shop with the primary goal of increasing product sales. Key Tasks: - Employ social media advertising with a focus on Instagram and Pinterest. - Implement effective email marketing strategies to reach potential customers. - Leverage Search Engine Optimization (SEO) to enhance shop visibility and product discoverability. Ideal Skills and Experience: - Proven track record in e-commerce promotion, specifically on Etsy. - Proficiency in social media marketing, notably on Instagram and Pinterest. - Experience in crafting successful email marketing campaigns. - Strong SEO skills with a demonstrated ability to improve shop visibility.

I'm in search of a Delhi-based digital marketing agency for a lead generation campaign. Face-to-face meetings are mandatory for this project. Ideal skills and experience for the job: -Expertise in making funnel for quality leads -WhatsApp automation -Graphic & motion graphics designs expertise - Proven track record in lead generation - Proficient in creating and executing digital marketing strategies - Excellent communication skills for in-person meetings - Knowledge of various digital marketing tools and platforms

We are looking for an intermediate-level specialist with a proven track record in social media marketing. You will be responsible for developing and implementing social media strategies to increase brand awareness and drive engagement. Skills: -Social media management -Facebook Ads I want to find an expert from the U.S.

I'm seeking a creative and self-driven Social Media Marketing Freelancer to help expand my online platform's presence. Your role will involve: - Developing engaging content across Facebook, Instagram, LinkedIn, and Google. - Executing strategies to enhance our brand visibility. - Analyzing performance metrics to optimize campaigns. Passion for education and proficiency in content creation is a plus! This flexible, remote role offers the chance to significantly influence our brand's growth. Experience managing social media accounts is essential. Note : its Ongoing

(10-12 slides) Professional international conference presentation

I'm seeking an experienced content writer to craft formal, engaging descriptions for my informational website aimed at the general public. Your role will be pivotal in enhancing the site's content quality and accessibility.

I'm looking to develop a GPT-based chatbot for our website with a primary focus on sales and lead generation. This intelligent bot should be capable of: - Quali...meetings seamlessly. - Providing product recommendations: Suggesting suitable products based on user interactions. As for integrations, I'm not sure what's best, so I'm open to your expert recommendations. However, key systems may include CRM platforms, email marketing tools, and potentially social media platforms. Ideal candidates for this project should have experience in: - Developing and deploying chatbots, particularly using GPT technology. - Sales and lead generation strategies. - Familiarity with CRM systems and email marketing tools. A creative approach to enhancing our sales process...

"l specialize in creating high-quality bio videos with advanced video editing techniques. This project showcases skills like green screen integration, sound effects, creative sky transitions, and professional color grading. With a focus on delivering visually appealing and engaging content, I aim to help clients elevate their personal or professional branding. Let’s work together to bring your ideas to life

Hello We are looking for a reliable long-term partner which consults us in Marketing strategy, creates a strategy, marketing plan and executes the plan. Creates and post ads and reports back which ads and posts were most successful. We provide access to , if needed. We want to launch our Rental Home review platform in South Africa in February - March 2025. We are also thinking to launch a demo version first, so user can interact with the platform for free and we can solve software and workflow issues during this period. Your input would be valuable for us. Clients are private costumer (25 to 60 years) and property agencies, property owners. So we have 2 different audiences. (B2C and B2B). I can imagine one post a day on different social media platforms ( Facebook, L...

We are seeking a highly motivated and experienced Crowdfunding Expert to join our team. The successful candidate will be responsible for developing and executing successful crowdfunding campaigns across various platforms (e.g., Kic...of crowdfunding principles, best practices, and ethics. * Excellent written and verbal communication, presentation, and interpersonal skills. * Strong project management and organizational skills. * Proficiency in video editing, graphic design, and social media marketing. * Data-driven and analytical with a strong attention to detail. * Ability to work independently and as part of a team. Bonus Skills: * Experience with specific crowdfunding platforms (e.g., Kickstarter, Indiegogo, GoFundMe). * Knowledge of digital marketing and adv...

Edit digital styling for a 1-room apartment. I'm looking for someone who can help me do digital styling for real estate photos. I photograph Swedish homes and sometimes when they're empty my client wants to digitally furnish it. There are 9 photos in total but 7 are of the living room, so if you can come up with a nice digital styling for the whole living room then you can reuse it for most of the photos. There's also a balcony, which is empty now but please add a table, 4 chairs, a table cloth and some plates/pastries or something nice (check out more instagram for Inspo) For the bathroom, please just add some decor. Here is a similar apartment, I really like the styling here so please make it similar: https://www

...strategies and limitations of post-marketing surveillance of drugs, with a specific emphasis on risk management strategies. The review should primarily draw from peer-reviewed journals and be geographically centered on Europe. Key aspects of the project include: - An extensive examination of risk management strategies within post-marketing surveillance - A strict adherence to utilizing only peer-reviewed journal sources - A focus on literature that pertains to European context specifically Ideal candidate should have: - Proven experience in conducting literature reviews - An academic background in pharmacology, public health or a related field - Excellent research skills, particularly in sourcing and synthesizing peer-reviewed literature - Familiarity with post-market...

Project Name:Happy Mistr Looking for a UI Designer for a Mobile App Project Description: We are developing a mobile app for [ happy Mistr dating app social platform] and need an experienced UI designer. Details: • The app will have [примерное количество экранов, например: 5-10 screens]. • Design for both iOS and Android platforms. • Tools like Figma, Sketch, or Adobe XD preferred. • The design should be clean, user-friendly, and modern. What we expect from freelancers: • A portfolio showcasing similar projects. • Clear communication and iterative feedback process. • Ability to deliver within [3-4weeks]. Deadline: ASAP Purpose: For business use, starting a new project.

As a service provider, I am in need of assistance to seed 1-10 Google My Business reviews. The primary focus of these reviews should be on the overall experience of my services. Ideal Skills and Experience: - Proven track record in digital marketing - Experience with Google My Business - Ability to create engaging and convincing content - Understanding of review seeding and online reputation management - Knowledge of Australian market and consumer behaviour

I'm running a marketing campaign and I need someone to extract names and email addresses of chiptuning companies for me from google or other search engines. Specific Requirements: - Data should focus on performance tuning companies only - Target regions include: Asia, Central America, Mexico, Panama, Columbia, Chile, Argentina, Brazil, Japan, Singapore, Australia, South Korea, China, Taiwan, Thailand Skills and Experience: - Data extraction and web scraping - Familiarity with chiptuning industry is a plus - Email and contact management - Knowledge of the specified regions The goal is to create a comprehensive database of potential business partners for my marketing campaign.

I'm looking for a hyper realistic animation specialist to create a product demo animation for marketing purposes. Key Requirements: - The animation will primarily be used for advertisement, so it should be engaging and visually stunning - The animation should provide a basic overview of the product features, without going into high complexity or detail Ideal Skills: - Expertise in product demo animation - Strong understanding of creating content for marketing purposes - Ability to create engaging and visually stunning hyper realistic animations

I'm seeking a skilled designer to create a modern and minimalistic logo for my brand and develop a comprehensive visual identity that communicates a professional appearance. The project will involve: - Designing a distinctive logo - Crafting a visual identity that enhances brand recognition and customer engagement The ideal candidate will have a strong portfolio in modern and minimalistic design, particularly in logo creation, and will be able to produce a visual identity that meets professional standards. Experience with social media branding is a plus.

I'm looking for a skilled web developer to create a website for my vehicle sales business. The site should primarily showcase our inventory of vehicles and include: - Detailed vehicle specifications on the inventory pages - High-quality images and videos of each vehicle - A comprehensive filter system allowing customers to filter by price range, ve...vehicle specifications on the inventory pages - High-quality images and videos of each vehicle - A comprehensive filter system allowing customers to filter by price range, vehicle type, and search by keywords Ideal candidates should have a strong portfolio of e-commerce or inventory-based websites, with proven skills in creating engaging, user-friendly interfaces. Experience with SEO and digital marketing strategies would ...

...looking to improve their fitness, people who want personalized coaching, both beginners and experienced athletes. Tone & Style: Energetic, Motivational, Professional, Clean, Modern, Approachable. 2. Design Preferences Style: Modern, minimalistic, and bold. Use of clean lines and easy-to-read typography. Could incorporate subtle fitness-related elements (e.g., dumbbells, kettlebells, silhouettes, movement lines). Avoid overly complicated or ornate designs. Typography: Strong, sans-serif fonts (e.g., Helvetica, Gotham, Futura, or custom typefaces). Clear, bold letterforms for easy readability at small sizes. The font should be balanced and professional, without feeling too corporate or stiff. Color Palette: Main colors: Bold and energetic tones like (indicating energy, ...

...looking for a professional GIF designer to create an engaging GIF for scheduling meetings at an upcoming tradeshow. Key Requirements: - The GIF should match the color scheme of my current email footer (attached for reference). - It should contain the text "Let’s Talk at AHR – Click Here to Book a Meeting with Me!". - The button, which should include the text "Click Here to Book a Meeting with Me!", needs to be below the footer, not too big, approximately the same size as the footer. - The GIF should have some moving or flashing parts - specifically, the text should flash while the button remains static. Ideal Skills: - Proficiency in GIF design and animation. - Strong understanding of color matching and visual coherence. - Experience in creating...

I am seeking an experienced resume writer to help craft a standout resume that highlights my skills and achievements effectively. The ideal candidate will understand current industry trends and employ best practices to ensure my resume captures the attention of potential employers. This project requires a keen eye for detail and the ability to translate my experience into compelling narratives. If you have a proven track record of creating impactful resumes, I would love to hear from you!

...**Ideal Candidates Should Be:** - **Copywriter:** Someone with profound creative writing and storytelling abilities, capable of adjusting tone for diverse audiences. - **Social Media Manager:** A professional with a strong grasp of content strategy, community management, and performance evaluation across platforms such as Instagram, Facebook, LinkedIn, and TikTok. **Requirements:** - A minimum of 5 years of experience in your respective field. - Excellent written communication skills in English, Spanish, Arabic, Chinese, Turkish, and French 8depends on the coutries) - A deep understanding of digital marketing trends. - Team-oriented with strong coordination skills. - Familiarity with tools like Google Analytics, Hootsuite, or Buffer. - Availability for remote work...

I'm looking for an experienced web developer to create a dynamic e-commerce website for me. The site should cater to both physical goods and digital products. Key Requirements: - Proficient in e-commerce website development - Capable of creating an interface for both physical and digital products - Knowledgeable in SEO and responsive design - Experience with implementing secure and user-friendly payment gateways - Understanding of UX/UI principles Please note, the payment methods have not been specified yet, however, the developer should be well-versed with integrating various payment options, including Credit/Debit Card, PayPal, and Cryptocurrency. Your bid should reflect your experience and capability to deliver a top-notch e-commerce site.

I'm seeking a skilled web developer to create a comprehensive website dedicated to digital healthcare services. Key Features: - The website should be able to maintain patient records securely. - It needs to have a robust e-commerce section for selling an online rehabilitation video course. - There should be an efficient appointment booking system integrated into the site. User Access Levels: - The website will have two primary user access levels: Patients and Administrators. - Patients will have limited access to their health records and course materials. - Administrators will have full access to manage patient records, oversee the e-commerce section and handle appointment scheduling. Ideal Skills: - Proficiency in web development with a focus on healthcare websites. - Expe...

I'm seeking a social media expert to enhance my business visibility on Facebook. The goal is to create a compelling and effective promotional campaign that drives engagement, increases our page followers, and ultimately boosts our sales. Ideal skills and experience for the job: - Proven track record in social media marketing, particularly on Facebook. - Ability to create engaging content tailored to our target audience. - Experience in developing and executing successful business promotion campaigns. - Knowledge of Facebook's advertising platform and analytics tools. - Strong communication skills and ability to work collaboratively.

...Current focus 1- CRM Platform for HVAC 2- Digital Marketing strategy 3- Lead Generation strategy Project Description: We are seeking an experienced Lead Generation and CRM Specialist to help us shortlist the best HVAC CRM solutions, develop a comprehensive marketing strategy, and streamline customer data management and field appointment bookings. The ideal candidate will have expertise with platforms like Housecall Pro, Simpro, and other HVAC-specific tools, along with a proven track record of lead generation in the service industry. Project Scope: CRM Shortlisting: Research and compare HVAC CRM systems such as Housecall Pro, Simpro, ServiceTitan, and others. Evaluate features like customer data management, field scheduling, and marketing automation...

I need an expert social media marketer to help grow my Instagram presence. The focus will be on creating and editing posts, photos and food menu in line with a minimalistic and clean theme. Key Responsibilities: - Create and edit content for regular In...The focus will be on creating and editing posts, photos and food menu in line with a minimalistic and clean theme. Key Responsibilities: - Create and edit content for regular Instagram posts and Stories - Design visual content that fits a minimalistic and clean aesthetic - Assist in editing photos and food menu Ideal Skills: - Proficient in photo editing software - Experienced in social media marketing, particularly Instagram - Strong understanding of minimalistic and clean design principles - Creative and able to generate engagi...

...creative and artistic freelancer from Norway or Sweden. This role primarily revolves around Instagram management, with a strong focus on content creation. I'm seeking someone who specializes in digital media, with a keen interest and experience in high fashion and minimalist Nordic aesthetics. Key Responsibilities: - Curate and create captivating content, primarily photoshoots, that embodies the brand's aesthetic and ethos. - Manage the brand's Instagram profile, progressively building an authentic connection with the target audience. - Extend the brand's presence to other platforms, specifically Facebook, Pinterest, and TikTok. Ideal Skills and Experience: - A deep understanding and appreciation of high fashion and minimalist Nordic aesthetics. - Pro...

I'm in need of a robust marketing strategy aimed at increasing my sales. The primary focus of this campaign will be on harnessing the power of Social Media and Search Engine Optimization (SEO). Key Expectations: - A detailed, actionable marketing plan targeting B2C (Business to Consumer) sales - Innovative, engaging social media strategies to boost brand visibility and sales - Effective SEO tactics to enhance online visibility and drive traffic Ideal Skills: - Proven experience in creating successful sales-focused marketing strategies - In-depth knowledge of SEO and social media marketing - Strong understanding of B2C marketing dynamics - Excellent communication and strategic planning skills