Logo Design Brief for a Fitness Motivation App

Status: Open
Prize: $210
Entries Received: 1769

Contest Brief

⚠️ IMPORTANT: READ THIS FIRST
This logo is for an app icon, not a full brand logo. Therefore, the design must be:

✅ Simple, clear, and visually striking, even when displayed in small sizes on a device.
? Well-defined and easy to recognize on both light and dark backgrounds.
?‍♂️ Reflective of the app's purpose: fitness, motivation, and movement.
? NOTE: Only professional proposals will be accepted. Designs must be presented in the following formats:

? App Icon:
On a white background.
On a black background.
In a mockup showing how the icon will appear on a device (e.g., smartphone home screen).
⛔ Any proposal that does not include these elements will be rejected.
? Overview
We are creating a mobile app designed to motivate people to move more—whether it's walking, running, or training in general. The app provides motivation and inspiration to help users take action and stay active.

? Concept Ideas (NOT MANDATORY)
Here are some conceptual ideas that reflect our vision. These are guidelines, but we are open to completely new creative directions:

?? Two 'M's Overlapping:

The first "M" (in blue) symbolizes motivation, and the second "M" (in yellow) represents movement.
The blue "M" could be composed of small blocks assembling, symbolizing the building of motivation, while the yellow "M" could appear solid and fully formed, representing movement.
? Wave or Flow Concept:

A design featuring waves or flowing lines forming an "M," symbolizing the dynamic nature of motivation inspiring movement.

?‍♀️ Movement Representation:

An abstract representation of walking, running, or physical motion could work well, emphasizing the app’s core function to inspire activity.

?Another idea to explore is the representation of three elements that symbolize the transition from motivation to movement, with a bridging element in between.

? Blue (Motivation): The starting point, symbolizing inspiration and trust.
⚪ Gray (Transition): A neutral, intermediate element that represents the process of transformation or progression from motivation to movement.
? Yellow (Movement): The final point, symbolizing energy, vitality, and action.
The design could use:

A visual progression or flow from blue to gray to yellow.
Abstract shapes, waves, or gradients to represent how motivation evolves into movement.
These elements could form an "M," a wave, or another creative design that conveys this concept.

? Creative Freedom
While the ideas above provide some guidelines, we encourage you to think outside the box and explore any concept that conveys the app’s purpose. ? Be creative!

Focus on designs that are:
✔️ Simple but engaging and memorable.
? Aligned with the app's focus on motivation and physical movement.
? Effective as a mobile app icon—easy to recognize and visually appealing at small sizes.
? Design Requirements
✨ Simplicity:

The logo must be clean and minimalistic, avoiding unnecessary complexity.
? Color Scheme:

? Blue (#0047AB or similar) for trust and stability.
? Yellow (#FFD700 or similar) for energy and enthusiasm.
Variants that work on both light and dark backgrounds.
? Presentation Requirements:

App icon shown on a white background.
App icon shown on a black background.
Mockup demonstrating how the icon will appear on a smartphone home screen.
? Deliverables:

High-resolution files in PNG, JPEG, SVG, and AI/PSD formats.
App icon sizes optimized for iOS and Android devices.
Color and monochrome versions.
? Additional Notes
The logo should capture the essence of motivation inspiring movement, with a focus on fitness and activity. While the design must be professional and modern, it should also evoke a sense of energy and positivity.

We are excited to see your creative interpretations—ensure they meet the professional standards outlined above.
⛔ Proposals that do not meet these requirements will not be considered.

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Public Clarification Board

mohammadaashiq13
- 1 day ago
Please Check Sir #1952 , #1953 , #1954 , #1955 , #1956 , #1957 , #1958 , #1980 , #1981 , #1997 , #1998,#2068,#2069,#2070
- 1 day ago
noumanmazhar001
- 1 day ago
#2056
- 1 day ago
biswasshuvankar2
- 2 days ago
please don't miss original art work #2055
- 2 days ago
muhammadimran908
- 3 days ago
PLEASE CHECK
#2035 , #2036 , #2037 And #2038
- 3 days ago
mohammadaashiq13
- 3 days ago
Please Check Sir #1952 , #1953 , #1954 , #1955 , #1956 , #1957 , #1958 , #1980 , #1981,#1997,#1998
- 3 days ago
mohammadnasirk
- 4 days ago
#1986 Please check it
- 4 days ago
haroonskills
- 4 days ago
Kindly check minimalist Logo design don't miss >>>>>>>>> #686
- 4 days ago
haroonskills
- 4 days ago
Kindly check minimalist Logo design don't miss >>>>>>>>> #686
- 4 days ago
haroonskills
- 4 days ago
Kindly check minimalist Logo design don't miss >>>>>>>>> #686

.
- 4 days ago
haroonskills
- 4 days ago
Kindly check minimalist Logo design don't miss >>>>>>>>> #686
- 4 days ago
mohammadaashiq13
- 4 days ago
Please Check Sir #1952 , #1953 , #1954 , #1955 , #1956 , #1957 , #1958,#1980,#1981
- 4 days ago
hr011104
- 4 days ago
Please check #1810
- 4 days ago
hamidm4
- 5 days ago
Please check #1975 #1976 #1977 #1978
- 5 days ago
TefyMihaja93
- 5 days ago
Sir, Please check #1971
- 5 days ago
au752658
- 5 days ago
#1033 by
- 5 days ago
au752658
- 5 days ago
#1033 by
- 5 days ago
au752658
- 5 days ago
#1033 by
- 5 days ago
au752658
- 5 days ago
#1032 b
- 5 days ago
au752658
- 5 days ago
#1032 b
- 5 days ago
au752658
- 5 days ago
#1032 b
- 5 days ago
au752658
- 5 days ago
#1033 by
- 5 days ago
au752658
- 5 days ago
#1033 by
- 5 days ago
au752658
- 5 days ago
#1033 by
- 5 days ago
au752658
- 5 days ago
#1033 by
- 5 days ago
au752658
- 5 days ago
#1032 by
- 5 days ago
au752658
- 5 days ago
#1032 by
- 5 days ago
au752658
- 5 days ago
#1032 by
- 5 days ago
sumanrahman
- 5 days ago
Please check entry #1924
- 5 days ago
farzanaa69
- 5 days ago
Subject: Request for Feedback on Entries #1916 , #1917 , #1918 , and #1919

Dear Contest Holder,

I hope this message finds you well. I am writing to kindly request your feedback on my entries #1916 , #1917 , #1918 , and #1919 . Please note that these logos are available in multiple formats. If you need any modifications, please do not hesitate to let me know.

Thank you for your attention.

Best regards,
[Fardin J.]
- 5 days ago
taposiback
- 5 days ago
Dear Sir, Kindly check # 1910, 1911, 1912
- 5 days ago
Contest Holder
- 5 days ago
Hello everyone,
First of all, apologies for the delay. I have been dealing with some personal matters, but now I'm fully back and excited to share some updates regarding the logo design contest.

There have been some evolutions in the concept that I'd like to add to the brief. I've been thinking that the name could also be represented by two letters: an "M" for Motivation and a "W" for Workout. This opens up new possibilities for the design.

The idea is to create a visual representation where the "M" and "W" interact in a dynamic way, symbolizing a cycle or flow. The concept is that motivation leads to workout, and workout feeds back into motivation—a continuous loop. The "M" and "W" could contrast, blend, or intertwine in some way to embody this movement and synergy.

I would like to see new creative ideas based on these additional guidelines. Thank you for your patience and for your efforts so far. I'm looking forward to seeing your designs!
- 5 days ago
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1. Saqibshakilahme
  - 5 days ago
  Please check
  - 5 days ago
2. sumanrahman
  - 5 days ago
  Dear sir, you check my entry #617
  - 5 days ago
tftoma151
- 5 days ago
Please check 414 & 415
- 5 days ago
labonfreelancer3
- 5 days ago
#1894
- 5 days ago
labonfreelancer3
- 5 days ago
#118 #155 please check it like for rating dislike for rejecting my design entry
- 5 days ago
designgrip
- 5 days ago
please check #688 #700
- 5 days ago
labonfreelancer3
- 5 days ago
#118 #155 please check it like for rating dislike for rejecting my design entry
- 5 days ago
mohammadaashiq13
- 6 days ago
Please Check Sir #1704 , #1705 , #1730
- 6 days ago
dewyu
- 6 days ago
please consider my works, thanks
- 6 days ago
mohammadaashiq13
- 2 weeks ago
Please Check Sir #1704 , #1705 , #1730
- 2 weeks ago
alfiandsign
- 3 weeks ago
#extended #increaseprize please
- 3 weeks ago
alfiandsign
- 1 month ago
#extended #increaseprize please
- 1 month ago
mohammadaashiq13
- 1 month ago
Please Check Sir #1704 , #1705 , #1730
- 1 month ago
designgrip
- 1 month ago
please check #688 #700
- 1 month ago
mirkhan11227
- 1 month ago
#extended
- 1 month ago
Mianatif71
- 1 month ago
please check my entry #1889
- 1 month ago
jhonnycast0601
- 1 month ago
check #1862
- 1 month ago
mubeen43
- 1 month ago
Sir check my designs #1861 #1860
- 1 month ago
mohammadaashiq13
- 1 month ago
Please Check Sir #1704 , #1705 , #1730
- 1 month ago