Xcelsius Telemarketing & Lead Generation

Cold Calling & Appointment Setting for Xcelsius Objective: Reach out to the Ideal Customer Profile (ICP), including decision-makers such as HR Heads, Finance Heads, Marketing Heads, Founders, and other C-level executives of SMEs and MSMEs, to introduce Xcelsius and schedule appointments for detailed discussions. Responsibilities: Research & Prospecting: Identify and create a list of potential clients within the ICP. Gather basic information about the prospects to personalize the conversation. Cold Calling: Make outbound calls to introduce Xcelsius, a martech tool designed to automate marketing, advertising, and loyalty for corporates. Highlight key benefits tailored to the pain points of each decision-maker (e.g., streamlining loyalty programs for employees, partners, or customers). Value Proposition Communication: Clearly articulate how Xcelsius adds value by automating processes, enhancing ROI, and providing insights via data representation. Address basic queries about the tool's functionality and use cases. Appointment Setting: Qualify the lead's interest and fit for Xcelsius. Schedule appointments for detailed product demonstrations with the sales or product team. Ensure calendar alignment and confirmation of meeting details. Follow-ups: Send follow-up emails or messages to confirm appointments. Maintain communication with prospects who express interest but request to revisit at a later time. Key Points to Highlight in Calls: Xcelsius is a customizable martech tool tailored to help companies of any size. It simplifies loyalty management for employees, channel partners, consumers, and influencers. Provides real-time ROI tracking and automation to save time and resources. Requirements for the Freelancer: Strong communication and persuasion skills. Familiarity with CRM tools to track calls and appointments. Ability to handle objections professionally and confidently. Understanding of the target audience’s pain points to tailor conversations effectively. Use your own database. Expected Outcome: Generate qualified appointments with decision-makers interested in learning more about Xcelsius of Brandbutler India