Facebook Marketing Jobs

I'm seeking a seasoned social media professional to establish a business page for me on Facebook and Instagram. This will be a month-to-month project with ongoing maintenance and follow-ups. The primary objective of the page is to generate leads and sales, so a strong background in social media advertising, particularly on Google and Facebook, is crucial. Key Responsibilities: - Create and manage a business page on Facebook and Instagram. - Promote products through engaging and persuasive content. Ideal Skills and Experience: - Proven experience in social media advertising, especially on Facebook and Google. - Strong understanding of lead generation and sales through social media. - Excellent content creation skills, particularly for product promotions. - Experience in managing busi...

I'm looking for a social media specialist to create and manage exciting contests and giveaways on Facebook aimed at boosting our brand visibility. Key Responsibilities: - Design and implement interactive contests and giveaways on our Facebook page - Monitor and report on engagement and reach of these campaigns - Ensure all content is in line with our brand image and values Ideal Skills: - Proven experience in social media marketing, particularly on Facebook - Creative thinking to design engaging and unique competitions - Ability to analyse campaign success and adapt strategies accordingly If you can help us capture the attention of potential customers and increase our brand visibility through engaging and interactive content, I'd love to hear from you.

I am searching for social media marketers in European countries, that have experience in DM marketing.. Must have SIM cards available for text marketing. You must have experience in messaging through Instagram to promote a product or service. Text message marketing helps also. When you apply to the job let me know if did your DM marketing through automation or manual DMs.

I'm seeking a digital marketing expert to boost my website www.moveremove.co.nz. The primary goal is to generate more leads and sales. Key responsibilities will include: - Implementing effective SEO strategies to increase organic traffic and improve website ranking. - Designing and managing PPC campaigns that target local customers effectively. - Utilizing Social Media Marketing to enhance brand visibility and engagement within the local community. Ideal candidates should have: - Proven experience in digital marketing with a focus on lead generation and sales conversion. - Strong understanding and practical knowledge of SEO, PPC and Social Media strategies. - Ability to create captivating content and advertisements that resonate with local customers. Please note, the primary aim ...

I'm seeking an expert to enhance engagement on my Facebook, Instagram, and LinkedIn pages. The key areas of focus include boosting likes and reactions, increasing comments and interactions, as well as expanding shares and overall reach. Key Responsibilities: - Develop and implement strategies to improve social media engagement - Focus primarily on images and photos, as well as text posts The ideal candidate should be well-versed in social media management and content creation, with a proven track record of increasing engagement on these platforms. Skills in graphic design and copywriting would be a significant advantage. Please include examples of previous successful projects in your proposal.

I am seeking a skilled professional to assist in collecting customer information through various social media platforms, specifically Facebook, Twitter, and Instagram. This project primarily involves: - Analyzing social media interactions to gather relevant customer data - Identifying potential trends and insights from the data - Presenting the findings in a clear and understandable format The ideal candidate will have a deep understanding of social media analytics and data collection techniques, with experience in working with customer information. Proficiency in data analysis tools and excellent communication skills are also critical for this project. Your ability to discern valuable insights from raw data will be crucial to the success of this project.

I'm in need of a talented video grapher to create a promotional video reel for me. This video will be primarily used on various social media platforms, with a specific focus on Instagram, Facebook, and YouTube. Ideal Skills and Experience: - Previous experience with creating engaging promotional video content - Expertise in video editing software - Proven track record of creating content that goes viral on social media - Strong understanding of the target audiences of Instagram, Facebook, and YouTube - Excellent communication skills to understand and incorporate my vision for the video

I'm looking for a skilled social media marketer to enhance my brand presence on Facebook and Instagram. The professional will be responsible for strategizing and executing campaigns focusing on increasing brand visibility and fostering customer interaction. Ideal Skills and Experience: - Proven record in managing Facebook and Instagram accounts - Proficiency in creating engaging content - Experience in running targeted ad campaigns - Excellent understanding of social media analytics

We are seeking an experienced Meta (Facebook & Instagram) Ads Specialist to manage and optimize our ad campaigns targeting the US market. The ideal candidate will have a proven track record of running successful ad campaigns that drive results such as increased sales, lead generation, or brand awareness in the highly competitive US market. Responsibilities: Create and manage Meta ad campaigns targeting the US audience. Develop ad creatives and copy tailored to the US market. Optimize campaigns to maximize ROI and reduce ad spend. Monitor performance and provide detailed reports. Collaborate with our team to align with business goals. Requirements: Proven experience with Meta ads in the US market. Strong analytical and creative skills. Familiarity with Meta Ads Manager and data-driven...

I am searching for social media marketers in European countries, that have experience in DM marketing.. You must have experience in messaging through instagram to promote a product or service. When you apply to the job let me know if did your DM marketing through automation or manual DMs.

I'm seeking a seasoned marketing professional or firm with a strong focus on collaborations and promotions for my finance-oriented YouTube videos. Key Responsibilities: - Collaboration: Your primary role will be to identify and manage partnerships, particularly with finance educators, to enhance video visibility and engagement. - Thumbnails & Titles: You'll need to create captivating thumbnails and SEO-optimized titles that will help maximize views and clicks. - YouTube Algorithm Optimization: A deep understanding of current trends and strategies is essential for improving our video rankings and audience retention. - Analytics: You'll track video performance and provide actionable insights for our growth. Skills & Experience: - Proven track record in identifying a...

I am in need of an experienced social media specialist. My Facebook ad manager has been suspended for 5 years due to policy violation. Despite contacting Facebook support, they were unable to restore my account. I need someone who can: - Help me decide on the best course of action regarding Facebook accounts. - Set up a new ad for my art commissions. Ideal skills for this project include: - Extensive knowledge of Facebook's advertising policies. - Proven track record in social media consultancy. - Experience in setting up and managing Facebook ads, particularly for art.

I'm looking for a creative designer who can create stunning infographic-based image posts for my social media. The primary goal of these posts is to boost brand awareness. Key Requirements: - Proven experience in creating infographics - Strong understanding of social media trends and practices - Ability to translate brand messaging into visual content - Proficiency in graphic design software Ideal Skills: - Graphic Design - Social Media Marketing - Brand Development - Social Media Content Post Please include samples of your previous work in your bid.

I'm seeking a professional live streamer with experience in the online casino industry. The ideal candidate should be able to engage with viewers across various social media platforms. Key Responsibilities : Multi-Platform Streaming : Ability to stream live on Facebook, YouTube, and TikTok at the same time. Streaming live casino games on popular social media platforms. Promoting the streams on various social media channels. Integrating the streaming service with our website. Sensitive Banner Management : Knowledge of how to overlay sensitive banners to prevent your live stream from being banned or flagged. Account Management : Ability to create new accounts for live streaming, with support for boosting your live stream channel to enhance visibility. Setup Expertise : Profici...

Project Timeline: Start and end dates for the entire project. Key milestones and deadlines for each stage. Budget: Overall budget allocation for the project. Budget allocation for specific activities (e.g., advertising, content creation, social media). 2. Marketing Channels: List of channels to be used: Social Media Marketing (platforms, content strategy) Search Engine Optimization (SEO) (on-page, off-page) Search Engine Marketing (SEM/PPC) (Google Ads, social media ads) Content Marketing (blog posts, articles, videos, infographics) Email Marketing Influencer Marketing Display Advertising Other relevant channels 3. Key Messages: Brand Messaging: Core brand values, mission, and personality. Key brand differentiators. Campaign Messaging: Clear and concise messages that resonate with the ta...

I am seeking a skilled social media manager to oversee my Facebook, Instagram, Twitter, LinkedIn, YouTube, and Snapchat accounts. The project entails creating and managing 20+ static posts and 6 reels each month, with the content focusing on a mix of brand promotion, educational information, and customer testimonials. Key Responsibilities: - Develop and execute a comprehensive social media strategy with a mix focus on increasing followers, boosting engagement, and driving website traffic. - Create 20+ static posts and 6 reels per month. - Content should focus on a diverse mix promoting our brand, providing educational information, and sharing customer testimonials. - Regularly review and assess social media performance, making necessary adjustments to strategy. Ideal Candidate Should: - ...

I'm in need of a savvy social media manager for my commercial real estate consulting company. The candidate will be responsible for building and managing our social media profiles and running ad campaigns. Key Responsibilities: - Focus on LinkedIn, Facebook, and Instagram - Primarily target lead generation through these platforms - Curate and share a mix of content including property listings, client testimonials, and sector knowledge Ideal Candidate Should Have: - Proven experience in managing social media profiles - Exceptional skills in creating engaging content - Expertise in running successful ad campaigns - Knowledge of the commercial real estate sector is a plus Your role will be pivotal in enhancing our brand's online presence and generating leads. If you have a knack ...

I'm seeking a savvy social media marketer to help grow our prom dress brand's following on Instagram, TikTok, and Facebook, with a primary focus on Instagram. Key Responsibilities: - Develop and implement a strategic plan to increase our follower count on Instagram, TikTok, and Facebook. - Organize and manage photoshoots to promote our dresses. - Create engaging content from these photoshoots to be shared on our social media accounts. Ideal Skills and Experience: - Proven experience in social media marketing, particularly with follower growth strategies. - Strong understanding of Instagram, TikTok, Pinterest and Facebook, SEO optimization and ADS placement. - Photography and/or videography experience is a plus. - Creative mindset with the ability to generate engaging content.

I'm looking for a creative advertising professional who can help promote our offline chess academy through strategic outdoor advertising in Bangalore. Key Responsibilities: - Design and implement an outdoor advertising plan focusing on locations near schools. - Utilize various platforms including auto and lampposts, as well as bus shelters, taxis, and auto-rickshaws. Ideal Candidate: - Must have experience in outdoor advertising. - Familiarity with Bangalore's geography and school locations is a plus. - Creative and able to design engaging advertising content.

I'm seeking an expert to create a compelling Facebook ad for my Plumbing services. The primary objective of the ad is to boost Lead Generation. Ideal Skills: - Proven experience in creating Facebook ads - Strong understanding of Plumbing industry - Excellent copywriting skills - Ability to design engaging visuals - Knowledge of Facebook ad targeting strategies The selected freelancer will need to deliver an ad that not only captures the essence of our services but also drives sales effectively.

I'm looking for an expert in Instagram management who can help with content creation and account growth. Key Responsibilities: - Crafting engaging and high-quality content (primarily images, videos, and stories) - Implementing strategies for organic account growth Ideal Skills: - Proficient in content creation - Strong understanding of Instagram's algorithm and growth strategies - Creative and innovative thinker - Excellent communication and engagement skills Experience: - Proven track record of growing Instagram accounts - Portfolio of high-quality Instagram content - Previous experience with social media management

this project is for a month - I need a creative professional who can help me with content creation on my Instagram account. I need 4 reels a week, daily story. Specifically, I am looking for someone who can create engaging videos, strong hooks, using trending audios and Instagram Stories that will resonate with my audience all this to promote my digital product, build my online community and boost my account's visibility. Ideal Skills: - Proven experience in content creation for Instagram - Strong video production and editing skills - Creative storytelling abilities for Instagram Stories Please submit your proposal along with relevant samples from your portfolio.

I'm on the lookout for a dedicated marketing expert with a strong background in social media marketing. Your role will be pivotal in growing our online presence and engaging with our audience. Key Responsibilities: - Develop and implement effective social media strategies - Create engaging content tailored for different platforms - Analyze performance metrics to refine strategies Ideal Skills: - Proven experience in social media marketing - Excellent content creation skills - Proficiency in analyzing social media metrics This project is perfect for someone who understands the pulse of social media and can help us create a strong online presence. Please share your relevant experience when bidding.

I'm looking for a skilled professional to create a Facebook page for my business, , and manage an advertising campaign focused on sales. Key Tasks: - Create a Facebook page tailored for my business - Develop and implement a Facebook ad campaign using image ads - Design image ads that highlight my business's promotions and discounts Ideal Skills: - Experience in social media management, particularly Facebook - Proficiency in creating engaging image ads - Understanding of e-commerce and sales strategies The primary goal of this project is boosting sales through brand promotion on Facebook. The ideal freelancer will have a proven track record in social media marketing and e-commerce.

I'm looking for a professional Instagram manager to boost engagement on my account The primary focus will be on photo content, specifically vibrant and colorful images. Responsibilities: - Crafting a strategy to increase engagement - Prioritizing photo content, specifically vibrant and colorful images - Regularly updating the account with fresh content Ideal Skills and Experience: - Proven track record of managing Instagram accounts - Exceptional understanding and ability to create vibrant and colorful content - Strong strategies for increasing engagement on social media - Excellent photography and photo editing skills would be a plus

I am seeking a skilled professional for organic lead generation primarily on LinkedIn, focusing on the B2B sector within the Finance industry. Key Responsibilities: - Identify and connect with potential B2B leads in the Finance sector on LinkedIn - Employ organic methods to generate and nurture leads - Utilize LinkedIn's features and tools to their full potential for lead generation Ideal Skills: - Proven experience in B2B lead generation, particularly on LinkedIn - In-depth understanding of the Finance industry - Exceptional networking and communication skills - Proficiency in leveraging social media for business growth Please provide examples of your previous work in this field.

I'm in need of commercial models in their 30s and 40s for a beauty advertisement. - Purpose: The models will be representing a beauty brand. - Target Distribution: The commercial will primarily be distributed on social media platforms. Ideal candidates would have experience in commercial modeling, particularly for beauty products, and a strong social media presence.

I am looking for an experienced affiliate marketing professional to help me run successful paid ad campaigns and generate income through affiliate offers Project Requirements: Campaign Setup: Create and manage high-converting paid ad campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, or TikTok Ads. Use native ad platforms like Taboola, Outbrain, or PropellerAds if necessary. Offer Optimization: Select the best-performing affiliate offers from (or other networks). Optimize campaigns to maximize ROI and earnings. Landing Page Design: Create or suggest high-converting landing pages for the campaigns. Ensure landing pages are mobile-friendly and comply with ad platform policies. Ad Copy and Creatives: Write compelling ad copy tailored to the selected offers. Desig...

I'm looking for a skilled Media Buyer/Facebook Ads Manager to amplify lead generation for my Health & Wellness brand. Your primary task will involve engaging cold audiences through 10-15 ad accounts. Key Responsibilities: - Set up and manage Facebook Ads, including the implementation of tracking pixels. - Design compelling ad creatives and persuasive ad copies. - Optimize campaigns to enhance conversions. Requirements: - Proven success with Facebook ad campaigns. - Experience in lead generation via Instant forms on Facebook. - Exceptional attention to detail. - Familiarity with GHL is a plus. Your ability to understand and target cold audiences will be crucial. A creative flair for crafting engaging content will significantly contribute to your success in this project. If you&#...

I'm looking for a PPC expert to help generate leads via Facebook and Google. I need entirely new ad creatives, so experience in ad design and copywriting is a big plus. The ideal candidate should have a proven track record in successful lead generation campaigns on these platforms.

I'm looking for expert lead generation services specifically for my US-based accounting and bookkeeping business. The main goal of this campaign is to increase our sales amongst small businesses. Preferred Channels: - Email Marketing: Crafting compelling, targeted emails to capture the interest of potential clients. - LinkedIn Outreach: Leveraging LinkedIn to connect with small business owners and decision-makers. Your expertise in these channels, coupled with a strong understanding of the small business landscape in the US, will be key to the success of this project.

I'm looking for a professional who can help me monetize my podcast through pre-roll advertising. Key Requirements: - Experience with podcast monetization - Connections with advertising networks - Ability to secure pre-roll ad spots The ideal candidate will have a deep understanding of podcast advertising and can help me tap into an advertising network to generate revenue. Please provide a detailed plan of how you would approach this project.

I am seeking an experienced digital marketer with a strong focus on Social Media Marketing to assist me with my job. The primary platforms of focus will be Facebook, Instagram, and Google. Key Responsibilities: - Content Creation: I need someone who can produce engaging and relevant content that resonates with our target audience. - Ad Campaign Management: I require assistance in strategizing, implementing, and monitoring our ad campaigns across these platforms. - Analytics and Reporting: I need someone who can track our performance and provide insightful reports to help us understand our progress and areas of improvement. Ideal Skills and Experience: - Proven experience in Social Media Marketing, particularly on Facebook and Instagram. - Strong content creation skills, with a knack for ...

I'm seeking a dedicated professional who specializes in Social Media Marketing, specifically on Facebook and Instagram. Key Responsibilities: - Create compelling images/graphics and videos tailored for both platforms. - Enhance brand visibility and engagement through effective content strategies. Ideal Candidate: - Proven experience in social media marketing, particularly on Facebook and Instagram. - Strong skills in graphic design and video production. - Ability to create engaging and shareable content. - Excellent understanding of social media trends and algorithms.

I'm in need of a social media manager with a strong focus on Instagram. The main goal of this project is to boost my brand awareness by increasing my followers on the platform. As well to please my current followers. Content Creation: You will be responsible for creating and posting engaging content. This includes: - Photos: High-quality images that represent my brand - Videos: Creative and captivating clips that resonate with my target audience - Stories: Regular updates to keep my audience engaged and interested Skills and Experience: The ideal candidate should have: - Proven experience in managing Instagram accounts - A strong portfolio of content creation - Excellent understanding of social media growth strategies - Ability to analyze and report on engagement metrics

? Temporary assignment Social Media Page Monitor! ? I need to build like minded freinds ? Seeking a social media person to manage my page and skyrocket our community to 4,000 friends! If you have a knack for creating engaging content and growing online communities, you're just who we need! ? About Me: I operate cutting-edge digital marketing educational platform that empowers entrepreneurs through a multi-level marketing (MLM) structure. Our platform is designed to educate on effective digital strategies and provide the tools for massive growth in any online business. ? Ideal Candidate: You should be familiar with MLM giants like Beachbody, Primerica, and Herbalife Nutrition and possess a proven track record on facebook social media accounts, limiting engaging, and building a ...

I am in need of a seasoned digital marketer with rich experience in Social Media Marketing and Email Marketing to help boost my brand presence and reach on Facebook and Instagram. Key Responsibilities: - Develop and implement a robust Social Media Marketing strategy targeting Facebook and Instagram. - Create engaging, relevant content to increase brand visibility and audience engagement. - Plan, execute and optimize email marketing campaigns to nurture leads and convert them into customers. Ideal Skills: - Proficient in Social Media Management Tools (like Hootsuite, Buffer, etc.) - Strong copywriting and content creation skills. - Experienced in using Email Marketing Platforms (like Mailchimp, Constant Contact, etc.) - Knowledgeable in SEO principles to integrate into social media and em...

I'm seeking a professional frontman to promote my company's services on social media. This will involve shooting some ads and a VSL (Video Sales Letter). The individual must be able to project a professional image while being engaging and appealing to a wide audience. Key Requirements: - Aged over 35 - Experience in creating formal and professional style videos - Ability to appeal to general consumers Ideal Skills: - Strong on-camera presence - Excellent communication skills - Prior experience in social media promotion - Ability to create engaging content - Italian language

I'm seeking a talented influencer with over 300,000 followers on any social media platform to join a crucial fundraising initiative. This campaign aims to [state the campaign’s purpose, e.g., educating children, providing healthcare, feeding those in need]. Benefits of Collaboration: - Earn 5% of the total donations raised through your promotional efforts. - Enhance your image as an influencer driving positive change. - Support a noble cause making a lasting difference in people's lives. Requirements: - A social media following of 300,000+ on any platform. - Proven experience in creating engaging, impactful content. - Exceptional ability to convey messages in a compelling way. If you have a strong presence and a desire to make a difference, I urge you to reach out.

Please don't apply unless you are able to get RELEVANT FOLLOWERS! I'm looking for a Facebook expert to re-design and implement my Lottery Facebook Group in coordination with my webpage. The primary goal of the re-design is to improve the group's aesthetics. Key Objectives: - Enhance the visual appeal of the group to attract and retain members. - Create a space that caters specifically to gambling and lottery enthusiasts. Your role will also involve: - Bringing in relevant followers with a keen interest in gambling and lottery. If you can't deliver on this, please don't apply. - Increasing engagement within the group through creative posts and interactive content. Ideal candidates should: - Have a solid background in social media management, particularly Faceboo...

I'm looking for a dedicated lead generation expert to help increase enrollment into our higher education programs tailored for teachers. Key Requirements: - Generate quality leads primarily focused on prospective students - Utilize a mix of Social Media, Email Campaigns, and Search Engine Marketing for lead generation Ideal Skills and Experience: - Proven experience in lead generation for educational programs - Proficiency in utilizing Social Media platforms, conducting Email Campaigns, and implementing Search Engine Marketing strategies - Ability to generate quality leads that convert to enrollments

I'm looking for a professional who can assist me in managing my Instagram account. This includes handling social media marketing, creating content, and running effective ads. The focus will primarily be on Stories and Reels, with the main goal being to increase brand awareness. Ideal skills for the job include: - Proficiency in Instagram marketing - Experience in content creation for Stories and Reels - Expertise in running targeted Instagram ads - Ability to develop strategies to enhance brand visibility

My Facebook business profile has been disabled and I suspect it's due to a mistaken identity. I have not yet submitted an appeal to Facebook. I need help to: - Prepare and submit an appeal to Facebook - Provide guidance on how we can best communicate with Facebook to expedite the process - Help to re-establish the profile once access is restored Ideal skills and experience for the job include: - Strong understanding of Facebook's policies and appeal process - Excellent communication skills - Previous experience with similar situations - Ability to work under pressure

We are , a Dubai-based web design agency seeking targeted leads from businesses and individuals who need professional website design services. Key Details: - Target Platforms: The lead generation efforts should be focused on Social Media, Search Engines, and Email Marketing. - Target Audience: The primary focus should be on small businesses. Although I haven't specified the type of website design services I'm offering, I'm open to discussing and tailoring our approach based on the leads we generate. Ideal Skills: - Proficiency in social media marketing, SEO, and email marketing. - Experience in B2B lead generation, particularly targeting small businesses. - Strong understanding of website design services to effectively communicate with potential leads. Please provide e...

I'm looking for a seasoned Meta marketing professional to boost my e-commerce store's visibility and sales. My primary goal is to increase sales through targeted campaigns on both Facebook and Instagram. Key Responsibilities: - Execute comprehensive marketing strategies on Meta platforms - Focus on driving sales of physical goods Ideal Candidate: - Proven experience with Meta Ads Manager - E-commerce marketing background preferred - TikTok marketing skills a plus - Professional, strategic, and results-oriented mindset

I'm looking for a seasoned Meta marketing professional to boost my e-commerce store's visibility and sales. My primary goal is to increase sales through targeted campaigns on both Facebook and Instagram. Key Responsibilities: - Execute comprehensive marketing strategies on Meta platforms - Focus on driving sales of physical goods Ideal Candidate: - Proven experience with Meta Ads Manager - E-commerce marketing background preferred - TikTok marketing skills a plus - Professional, strategic, and results-oriented mindset

I am seeking a CPA marketing expert to assist in generating email sign-ups through social media platforms. Key Requirements: - Proven track record in CPA marketing - Expertise in lead generation - Proficient in leveraging social media for marketing Goals: - Primarily focused on lead generation, specifically targeting email sign-ups - Utilising social media platforms to reach potential leads Skills and Experience: - Strong understanding and experience with CPA marketing - Expertise in social media marketing - Proven success in generating email sign-ups

We are seeking an experienced Facebook and Google Ads specialist to collaborate with us in creating, managing, and optimizing ad campaigns tailored to a highly targeted audience. This is a hands-on partnership where we work together to achieve outstanding results through data-driven strategies. Key Responsibilities: • Set up and manage Facebook Ad campaigns, including campaign groups, ad sets, and individual ads. • Collaborate on Google Ads campaigns, refining bidding strategies and audience targeting through regular Zoom sessions. • Optimize ad campaigns to ensure maximum ROI, including A/B testing and data analysis. • Work with contact lists from tools like Seamless to upload Excel files containing 1,000-2,000 targeted contacts into the backend of Facebook Ads Ma...

I'm in search of a seasoned Reddit Virtual Assistant who can post 40 high-quality comments on a particular thread or post. I'll provide the keyword that needs to be incorporated into the comments. Your primary assignment is to promote a product or service through these comments. While I haven't specified the exact nature of the product or service, the comments will need to be crafted in a way that resonates with Reddit's diverse audience. Key skills and experience required: - Prior experience working as a VA on Reddit - Excellent writing skills with a knack for crafting engaging comments - Understanding of Reddit's culture and community guidelines - Ability to subtly promote while maintaining the integrity of the platform.

I'm seeking influencers to promote my dog care services by creating personal testimonials and engaging with the community. Key Responsibilities: - Create and post personal testimonial content about my dog care services - Engage with the community in a positive and impactful manner Content Platforms: - Instagram - YouTube - TikTok Ideal Skills and Experience: - Proven experience as a pet influencer - Strong engagement rates on specified platforms - Ability to create quality, authentic content - Skills in community engagement