As an entrepreneurially minded product manager / project manager, I bring a combination of strategic perspective, practical marketing and sales understanding, and technical hands-on background to your project.
Product management
• Market and competitive analysis, strategy development
• Development, prioritization and specification of implementation measures
• Project management and product ownership, Scrum/Kanban
• Interface between management, departments, technology and service providers
Marketing & Sales
• Design of go-to-market strategies
• Development of optimization measures in online marketing, sales and CRM
• Management of internal departments and service providers
• Definition and reporting of key performance indicators
Digitalization
• Identification of cost reduction and revenue increase potentials from digitalization measures
• Design of solution concepts, profitability calculation
• Identification and structured selection of service providers • Requirement and project management
Background
• More than 20 years of leadership experience as head of product management, vice president digital, managing director
• Experience in startup environment, in SMEs and in leading German tech corporations
• Technical background as software developer and system administrator • Communication and presentation at C-level
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