SAAS Sales Specialist

PLEASE READ COMPLETELY PLEASE READ COMPLETELY PLEASE READ COMPLETELY Title: Branding, Website Optimization, and Lead Generation Specialist Description: I am seeking a skilled freelancer to help launch and grow my AI-powered virtual assistant business, Last Employee. We provide an AI virtual employee service at $297/month to small businesses, and I need to acquire my first 70 paying users quickly. This role requires expertise in branding, website optimization, lead generation, and sales-focused marketing. Responsibilities: [login to view URL] and Website Optimization: Redesign and enhance branding to appeal to small business owners. Optimize the WordPress website for lead generation and user conversions. Create landing pages, calls-to-action, and high-converting copy. [login to view URL] Generation and Outreach: Identify and build a list of potential B2B customers. Develop and execute cold email and outreach campaigns using tools like Apollo or Mailshake. [login to view URL] and Advertising Campaigns: Create and manage Google Ads and Facebook/Instagram Ads to drive trial sign-ups. Design ad creatives, write copy, and analyze campaign performance to improve ROI. [login to view URL] and Social Media Strategy: Create a content calendar for organic social media growth. Develop posts and ads showcasing the benefits of Last Employee for small businesses. [login to view URL] and Reporting: Monitor key performance indicators (KPIs) for campaigns. Provide weekly reports and recommendations for scaling. Requirements: Experience with branding and website optimization (preferably WordPress). Proven track record of generating B2B leads and conversions. Proficiency in Google Ads, Facebook Ads, and email marketing tools. Excellent communication and project management skills. Compensation: Hourly rate (to be determined based on experience). Residual commission for every paying user acquired. To Apply: Submit your portfolio with examples of successful branding, lead generation, and marketing campaigns, along with a brief proposal for how you would achieve the user acquisition goals. - bid ONLY what you would charge and use the phrase “I CAN DO THIS” so I know you read and understand job - be prepared to show proven track record of generating sales Task List for Freelancer [login to view URL] and Website Optimization: Refresh the company logo, visuals, and messaging. Optimize the website for mobile and desktop conversions. Add a clear CTA for the 3-day free trial and bonus offers. [login to view URL] Campaigns: Research and target ideal customer profiles with ads. Launch Google and Facebook ad campaigns within a small budget. Continuously test and optimize ad copy, visuals, and targeting. [login to view URL] Generation and Outreach: Build a list of 300 potential B2B leads. Set up email outreach campaigns using tools like Apollo or Mailshake. Follow up with warm leads and assist in converting them. [login to view URL] Creation and Social Media: Develop posts and graphics for organic growth on LinkedIn, Facebook, and Instagram. Write blog posts or guides relevant to small businesses using AI. Create video demos showcasing Last Employee’s features. [login to view URL] Analytics and Reporting: Track KPIs like trial sign-ups, ad ROI, and email open rates. Provide weekly updates and suggest improvements based on data. BONUS: if you are knowledgeable of GHL (gohighlevel) and create automations, workflows, landers etc within it