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...creativity, and marketing knowledge. Key Responsibilities: Manage and schedule posts on Instagram, Facebook, and LinkedIn. Design and create eye-catching flyers, promotional videos, and graphics using tools like Canva or Adobe. Develop and execute email marketing campaigns via Mailchimp, including designing templates and tracking performance. Monitor and engage with followers on social media to build our brand. Report on campaign performance and suggest improvements. Requirements: Proven experience in social media management and email marketing. Proficiency in Canva, Adobe tools, or similar design software. Familiarity with Mailchimp or other email marketing platforms. Strong writing skills for captions, emails, and promotional content. Ability to work independently and...
...looking for a freelancer to help recruit live creators who are eligible to join a TikTok agency. There are two types of accounts that a username can have on our live creator platform, which is partnered with TikTok: Not eligible: In this case, you simply move on and look for another creator. Eligible: If the creator is eligible, you’ll need to communicate with them and convince them to join the agency. How do you check if a creator is eligible? This is done through a platform specifically dedicated to agencies, provided by TikTok. The aim is to generate revenue for TikTok through the fees deducted when creators withdraw money from the gifts sent by their viewers to their bank accounts. Where can you recruit creators? You can find creators on Instagra...
Following pages will be there as per my mind: 1. Home 2. AboutUs (20-25 images) under different categories (Disposable Tableware,Paper pulp Trays,Ripple Cups, Packaging Cartons,Hoodies) 4 .WhyEcofrienTableware 5. ContactUs (includes contact us page as done in RJIWebsite,maps, links to facebook,instagram,linkedin)
I'm seeking a skilled developer with expertise in OpenCart and social media automation. The project entails creating a program that will automaticall...developer with expertise in OpenCart and social media automation. The project entails creating a program that will automatically select random products from my OpenCart website and post them daily at a specific time on my Instagram, Facebook, and TikTok accounts. The posts should include: - A product photo - The product's model number - Its price - A uniform text that will accompany all posts Skills and experience that would be ideal for this project: - Proven experience with OpenCart - Proficiency in social media automation tools - Understanding of Instagram, Facebook, and TikTok - Ability to work with prod...
I'm looking for a professional who can generate real estate leads for me through Facebook and Instagram ads. Key Responsibilities: - Capture specific lead information including: - Name and email - Phone number - Property preferences - Create engaging ads on both Facebook and Instagram - Target the ads specifically towards first-time homebuyers The ideal candidate should have: - Proven experience in creating successful social media ad campaigns - Ability to understand and target specific demographics - Skills in capturing and analyzing lead information - Previous experience in real estate lead generation is a plus
Configure Meta Ads to run a Ads Campaign to Promote our travel packages
I'm looking for a skilled motion graphics editor to create captivating visuals for a college project focused on Art and Design. The graphics will primarily be used for social media platforms, so a knowledge of Instagram, Facebook and YouTube is advantageous. Key Requirements: - Proficiency in motion graphics editing software - Experience creating content for social media - Strong understanding of Art and Design principles - Ability to create engaging and visually appealing graphics Ideal candidates will have a portfolio showcasing their motion graphics work, particularly content aimed at social media. This project is a great opportunity for a creative professional to demonstrate their skills and contribute to an exciting college project.
I'm looking for a skilled app developer to create a cab booking application for both iOS and Android. Key Features: - Live GPS Tracking: Users should be able to track their rides in real-time. - In-App Payments: A secure and user-friendly payment system is essential. Target Audience: The app is designed for the general public, so it should be intuitive and easy to use for all age groups. Ideal Skills and Experience: - Extensive experience in cross-platform mobile app development. - Proficiency in implementing real-time tracking and secure payment systems. - A portfolio showcasing user-friendly applications aimed at the general public.
I am looking for a web developer to create an adult website focused on interactive groups and hub-like functionalities. Key Features User Registration/Login: A secure and reliable system for user registration and login with verification. Content Upload and Editing: An intuitive platform for users to easily upload, edit, and publish content through groups. Interaction System: Comments, ratings, and following. Integration of a system for commenting and rating content, along with a feature for users to follow posts, groups, and specific creators. User Roles: Administrator: Full control over content management, users, categories, and site settings. Regular Users: Standard capabilities to upload content, create and manage groups, ...
I'm seeking an expert in Facebook advertising to help me generate product inquiries from professionals aged 26-40. The primary objective of these ads is lead generation. Key Responsibilities: - Design and implement engaging Facebook ads aimed at generating product inquiries. - Target the ads specifically towards professionals in the 26-40 age bracket. - Optimize ad performance to maximize lead generation. Ideal Skills: - Proven experience in Facebook advertising, particularly in lead generation. - Strong understanding of the 26-40 professional demographic. - Excellent ad design and copywriting skills. - Ability to analyze ad performance and make necessary adjustments for optimization.
Scope of Work for Developing a Content Learning Platform Objective To develop a robust content learning platform that enables users to sign up, purchase courses, complete the curriculum, and take secure assessments to earn certifications. The platform will include features to ensure a seamless learning experience and secure testing conditions. Key Features 1. User Registration and Management • Sign-up/Login Module: • Allow users to sign up using email, phone number, or social accounts. • Enable login via email/password or social login (e.g., Google, Facebook). • Profile Management: • User dashboard to track purchased courses, progress, and certifications. • Option to edit personal details and reset passwords. 2. Course Management &bul...
I'm in need of a creative graphic designer to design an ad for my stock market tips. The ad is to be run on Instagram, Facebook, and Google platforms, with the main objective of increasing my followers. Key Requirements: - The ad needs to be bold and eye-catching, to attract attention and encourage viewers to follow my page. - As I don't have any pre-set branding guidelines or color schemes, I am looking for a designer who can take the initiative and create a visually appealing ad that stands out. Ideal Skills: - Creative graphic design - Experience with social media ad design - Ability to create engaging, visually appealing content
I'm seeking an experienced E-commerce Manager for my pet shop website. The role involves managing all aspects of sales and marketing, predominantly through Facebook and Instagram, with the aim of significantly increasing our website sales. Also full website management. Key Responsibilities: - Implementing and overseeing effective sales strategies to boost product sales - Managing marketing initiatives particularly focused on content marketing and paid advertising - Utilizing social media platforms (primarily Facebook and Instagram) to expand our reach and engage with potential customers I'm interested in a long-term partnership with a company that will take a percentage of sales rather than a flat monthly fee. This performance-based model is crucial, as m...
I need a skilled social media marketer to promote my YouTube channel on Instagram, focusing on Reels. The goal is to reach a broad audience spanning all age groups. Key Responsibilities: - Create engaging content to promote my YouTube channel - Utilize Instagram's features to maximize reach and engagement Ideal Skills and Experience: - Proven experience with Instagram marketing - Ability to create and promote engaging Reels - Understanding of YouTube and its content - Skills in reaching a diverse audience
...Squarespace) and Facebook account for my modern and sleek jewellery company. I will need 25-30 products to showcase online, I require a product catalog with descriptions, online payment integration, and a customer review section on my Square page. Key Responsibilities: - Set up a Square page and Facebook account for my jewellery company. - Create a product catalog with descriptions for about 25-30 products. - Integrate online payment functionality. - Establish a customer review section. I also need guidance on the type of content to post on my Facebook account. It could be product showcases, customer testimonials, or special promotions and discounts. Ideal Skills: - Experience in e-commerce website setup, particularly with Square. - Proficien...
I am looking for a professional with proven experience in Google Ads to help promote my website, tarot.astromoola.com. My primary goal is to increase website traffic on a global scale, specifically targeting individuals with an interest in tarot reading. - Target: My campaign should reach a global audience, not confined to specific countries or local regions. - Focus: The ads should be tailored to appeal to people interested in tarot reading. Ideal skills for this job include: - Expertise in Google Ads - Experience with targeting specific interest groups - Understanding of global internet traffic trends - Ability to design engaging ads for the target audience. Please ensure your proposal outlines your relevant experience and past successes with similar camp...
I'm launching a new website and need a web developer to craft a simple yet effective "Coming Soon" landing page. The page will primarily showcase one image focused on our product, set against a sleek, minimalist backdrop. Key Requirements: - Direct links to our Facebook and Instagram pages. - A minimalist overall design. - Integration of a product-centric image. Ideal Skills: - Proficient in web development and design. - Proven experience in landing page creation. - Deep understanding of minimalist design principles. - Skillful in social media link integration. Please include examples of similar projects you've completed in your bid.
I'm seeking an experienced social media manager who can effectively drive traffic to our website through engaging content across multiple platforms. Key responsibilities include: - Managing our presence on Facebook, Instagram, Twitter, and TikTok - Creating diverse content including images/graphics, videos, and text/articles - Implementing strategies to increase our website traffic Ideal candidates should have: - Proven experience in social media management - Strong graphic design skills - Proficiency in video editing - Excellent content creation abilities
I'm looking for a professional who can help me increase my sales through SEO/organic traffic and social media. I also need assistance with email marketing, specifically product announcements. Key Responsibilities: - Implement effective SEO strategies to drive organic traffic to my website. - Create engaging content for my social media platforms (Facebook, Instagram, LinkedIn) to promote my products and boost sales. - Design and execute email campaigns focused on product announcements. Ideal Skills: - Proven experience in SEO and generating organic traffic. - Proficiency in managing and promoting on social media platforms. - Expertise in creating and executing email marketing campaigns. I'm looking for a dedicated professional who can help me increas...
Project Title: Professional Video Editor Needed for Social Media Content Creation Project Description: I am looking for a skilled and creative video editor to help transform my raw video footage into polished, engaging, and professional content. The edited videos will be used for YouTube, Instagram, Facebook, and other social media platforms, with a focus on running effective ad campaigns. Key Responsibilities: Editing Raw Footage: Take my raw video(s) and create visually appealing, easy-to-understand, and captivating content. Enhancing Video Quality: Apply professional editing techniques to improve video clarity, color grading, and sound quality. Adding Elements: Incorporate animations, transitions, text overlays, captions, background music, and relevant effec...
I'm looking for a talented designer to help build my brand across Shopify and key social media platforms - TikTok, Facebook, and Instagram. Key Responsibilities: - Logo Design: Creating a visually appealing and memorable logo that embodies my brand. - Social Media Graphics: Developing engaging graphics for TikTok, Facebook, and Instagram. These should incorporate: - Our brand colors - The new logo - Various promotional elements such as flyers and post graphics Ideal Skills: - Proficient in logo design and creating social media graphics. - Prior experience designing for Shopify is a plus. - Strong understanding of brand consistency across different platforms. - Ability to create eye-catching and shareable content.
...are up-to-date with accurate information and high-quality images Manage inventory updates and ensure seamless integration with e-commerce tools Implement design changes and updates as needed to improve user experience (UX/UI) Optimize the website for speed, mobile responsiveness, and SEO Troubleshoot and resolve any issues related to payments, orders, or customer experience Coordinate with other team members for promotional campaigns and seasonal updates Required Skills & Qualifications: Proven experience managing e-commerce websites, preferably for jewelry or similar industries Familiarity with platforms like Shopify, WooCommerce, Magento, or custom-built websites Strong knowledge of website maintenance, security, and performance optimization Excellent attenti...
I'm seeking a skilled designer to create a unique tent specifically for car camping. Key Requirements: - Design needs to be practical and user-friendly, taking into account the needs of car campers. - The tent should be innovative, offering features that set it apart from existing products on the market. - It should be durable and able to withstand various weather conditions, as expected from outdoor gear. - Sustainability should be a consideration in the design process, using eco-friendly materials where possible. - would like mock ups so I can test market before I spend on product testing. Ideal Skills and Experience: - Prior experience in designing camping gear, specifically tents, is highly preferred. - A strong portfolio demonstrating creative and functional outdoor prod...
I'm looking for a digital marketing expert focused on social media, specifically Facebook and Instagram, to help generate leads for my business. Key Responsibilities: - Create and manage blog posts on these platforms aimed at converting followers into leads. - Monitor and analyze campaign performance, adjusting strategies as necessary for optimal results. Ideal Skills and Experience: - Proven experience in lead generation through social media. - Exceptional content creation skills, particularly in crafting engaging blog posts. - Strong analytical skills to assess campaign performance and make data-driven decisions.
I'm looking for a skilled video producer who can create captivating video ads for my brand on social media platforms, specifically YouTube, Instagram and Facebook. The primary purpose of these ads is to enhance brand awareness. Key Requirements: - Expertise in video production and editing - Proven track record of creating successful social media ads - Ability to understand and convey the brand's message - Experience with YouTube, Instagram and Facebook's ad formats - Creative and innovative approach to engage viewers Ideal Skills: - Video editing software proficiency (e.g., Adobe Premiere, Final Cut Pro) - Understanding of social media trends and algorithms - Excellent communication and storytelling skills
We Are Looking for a Skilled Meta Advertising Expert to Boost Sales for Our Specialty Products! We run a small online crystal accessories shop through Shopify, specializing in high-quality products that we handmade with love. Our Goal: Sell these products quickly and efficiently. We don’t focus on long-term branding or customer retention — we’re all about driving immediate sales and turning over our stock fast. What We’re Looking For: Proven Expertise in Meta Ads: We're searching for a Meta (Facebook/Instagram) Ads expert who knows how to deliver sales efficiently. If you're a pro at creating profitable ad campaigns with fast, measurable results, let’s talk. Speed and Results-Oriented: Our products h...
Hi there, I offer brainstorming and idea services on Fiverr and am looking for an experienced marketer to help me promote my gig on TikTok, Instagram, Snapchat, and possibly Facebook (still deciding on that platform). Your task will be to create and implement a targeted marketing strategy to drive traffic and sales to my Fiverr gig. I am open to creative ideas, viral content, and ads that effectively showcase my services to the right audience. What I’m Looking For: Someone with proven experience in social media marketing, especially TikTok, IG, and Snapchat. A clear, results-driven approach to making this campaign profitable. Strong communication and the ability to track and report results. Why This Matters: If this project is a success and proves to be profit...
I'm seeking a proficient media buyer to manage my ad campaigns on both YouTube and Facebook. The primary goal of these campaigns is lead generation, so strategic targeting and compelling ad content are crucial. Key Responsibilities: - Development and management of video and image ad campaigns - Optimizing ad performance for maximum lead conversion - Regular reporting on ad performance and lead generation Ideal Skills: - Extensive experience with YouTube and Facebook ad platforms - Proven track record in lead generation - Creative skills for developing engaging video and image ads - Strong analytical skills for performance assessment and optimization
I'm seeking a skilled Facebook ad expert to help me boost sales of my published ebook through targeted advertising. Key Requirements: - The primary goal of the ad is to increase sales of the ebook. - The ad should be specifically aimed at retirees, the intended audience for the ebook. - The creative assets available for the ad are images. Please only apply if you have a proven track record of successful Facebook ad campaigns, particularly for targeting retirees. Experience with ebook promotions is a plus.
I am looking for a talented graphic designer to create a vibrant and engaging cartoonish logo for my business, Trendy Touch. The logo should depict a brown-skinned girl happily shopping online, with various items from dresses to gym clothes floating in 'seeing clouds'. A delivery van should be included in the design, symbolically carrying the items. The girl's phone screen should display the 'Trendy Touch' brand name, and there should be recognizable social media icons (Instagram, Facebook, TikTok) integrated into the design. The overall color scheme should be bright and bold, reflecting the energy of our primarily female casual wear line.
I'm looking for a professional-grade social media picture to promote a new service on Facebook. Key Elements: - The style should be strictly professional to align with our brand image - The picture's primary goal is to announce a new service Ideal Skills and Experience: - Proven experience in creating engaging, professional social media content - Strong understanding of Facebook's format and audience - Graphic design skills to ensure the picture is visually appealing and on-brand
Hi there, Dutch is required. I'm looking for someone to help me collect email addresses from a list of 100 Dutch events or businesses. Project Details: Find websites and/or their Facebook pages/event pages. Gather email addresses from these sources. Accuracy is essential. Budget: 5 NZD Time: 2 days To Apply: Please start your bid with "5 NZD" and provide a few sample entries. Thank you,
I'm looking for a professional who can help increase my brand's visibility on Facebook, Instagram, and Twitter through strategic text posts. Key Requirements: - Create and manage engaging text-based content across all three platforms. - Develop and implement a strategy focused on enhancing brand awareness. - Monitor and report on social media metrics to assess the effectiveness of the strategy. Ideal Skills: - Social Media Marketing - Content Creation - Brand Development Freelancers with a proven track record in improving brand visibility on social media platforms are encouraged to apply.
I'm looking for an expert in social media who can develop and execute a comprehensive plan for promoting a brand on Facebook, Instagram, and LinkedIn. The primary focus will be on creating promotional content aimed at increasing brand awareness. There may be additional Virtual Assistant/PA duties that will also be required to be completed. Key Responsibilities: - Develop a strategic social media plan targeting brand promotion - Create engaging and effective promotional posts for Facebook, Instagram, and LinkedIn - Monitor and report on the effectiveness of the social media campaign - Ad-hoc administrative tasks as directed Ideal Skills: - Proven experience in social media management - Excellent content creation skills - Strong understanding of ...
...system must allow adding an unlimited number of users without extra licensing fees per user. Role-Based Access: Each user should have specific access rights and permissions (e.g., view-only, manager, administrator). Teams/Groups: Ability to create teams and assign a “Team Manager” as well as team members. 2. Communication & Collaboration Tools Internal Messaging (Email Box): Users can send messages to individual colleagues or broadcast messages to everyone. Threaded conversations or inbox-style interface to keep track of discussions. Instant Chat: Real-time chat feature for direct messages or group chats within the system. Option to upload attachments (images, PDFs, etc.) within chat. Business Card Updates: A place where users can store and update their bus...
...name/logo for a few seconds). Onboarding Screen (app features overview). Login & Registration (email/password). Account Verification (OTP on email). Home/Group Chat (view admin-created project groups). Chat Screen (communicate with group admin). Notification Screen (real-time push notifications). Settings (edit profile, change password, notifications, logout/delete account). Support & Tickets Section. Subscription Screen (Stripe integration). Screens (Support): Similar to Clients, but includes one-to-one chats with clients and view-only access to admin groups. Screens (Admin): Manage user accounts and subscriptions. Content & notification management. Respond to support tickets. Business Website: A simple landing page with business details, FAQ, contact...
Looking for a social media influencer with a substantial audience to promote 100% natural health products. The influencer should be able to create engaging User-Generated Content (UGC) in the form of videos on platforms like Instagram, TikTok, and Facebook. Key Requirements: 1. Audience Size: • The influencer should have 100k+ followers on at least one of the major social platforms (Instagram, TikTok, Facebook, etc.). • Preference for influencers with a high engagement rate and active audience interaction. 2. Platform Focus: • Must be able to create content on Instagram, TikTok, Facebook, or other relevant platforms. • The content should be tailored to the platform’s format (e.g., short-form videos for TikTok, reels...
We are looking for a highly skilled freelancer or team to assist with launching a complete ICO (Initial Coin Offering) for an innovative platform. The project involves creating a crypto-token, developing a professional ICO website, and executing a marketing campaign to ensure the ICO reaches a global audience and attracts investors. The platform behind this ICO is designed to address a real-world need, connecting individuals and businesses with professionals for collaborative and project-based opportunities. The ICO will serve as a funding mechanism to accelerate platform development and future blockchain integration. Scope of Work: 1. Token Development Create a secure BEP-20 (Binance Smart Chain) or ERC-20 (Ethereum) token with basic functionalities: Token name, sy...
I'm looking for a creative professional who can design 100+ modern and sleek image posts made in 20 post increments for my perfume brand's social media platforms, including TikTok, Facebook, and Instagram. The posts should be product-focused, highlighting the unique aspects of our perfumes. Ideal skills and experience: - NEED FIXED PRICE FOR ALL - Graphic design and social media expertise - Understanding of modern aesthetics - Experience with product-focused posts - Ability to create visually appealing and engaging content
Using these 'Sculpt your sexy' facebook ads, select one of these bikini shots and recreate the ad. Please ensure you recreate the ad by: 1. Adding the same filters, colour saturation and iconic angelic glow to the model 2. Copy the 'Sculpt Your Sexy' brand font and size I'm looking for a designer that can create this style of content for me on a monthly basis. More details: Is this project for business or personal use? For an existing business What information should successful freelancers include in their application? Experience How soon do you need your project completed? ASAP
I'm seeking a proactive Community Manager for my tourism and recruitment company. The goal is to create engaging advertising pieces and orchestrate compelling advertising campaigns aimed at boosting sales and attracting more clients. Key Responsibilities: - Design and implement advertising campaigns on Facebook, Instagram, and Tik Tok, focusing on converting views into sales. - Create eye-catching graphics and engaging videos to be used in our advertising pieces. Ideal Skills and Experience: - Proven experience in community management and advertising, preferably in the tourism or recruitment industry. - Strong graphic design and video production skills. - Proficiency in using Facebook, Instagram, and Tik Tok for business purposes. - Excellent understandin...
Hi! Usual conditions - four groups so €50 Have you got the excel file still?
...(CRO) support to tailored advisory for startups and mid-sized firms. Our mission is to future-proof our clients' growth with measurable, impactful strategies. What We Need: We are seeking a highly creative and professional designer to develop a complete logo and branding package that reflects the sophistication and forward-thinking nature of KIP Advisors. The deliverables will include: Primary Logo: A full logo design that includes the company name "KIP Advisors, LLC" and aligns with our values of innovation, strategy, and trust. Circular Logo: An adaptable version of the logo optimized for circular formats, including LinkedIn profile pictures. Social Media Optimization: Versions of the logo designed specifically for: LinkedIn X (formerly Twitter) ...
I'm looking for a creative and professional designer who can help me craft a fun and playful ad for Anlin Dog Doors. Key elements of the project include: - A happy dog using the Anlin dog door - A catchy slogan like "Your dog deserves their own door" - A design that evokes comfort and happiness Ideal skills for the job: - Proficiency in graphic design and experience with creating Facebook ads - A fun and playful design aesthetic - Ability to evoke specific emotions through design
I'm in need of a skilled data scraper to extract information from a variety of sources. Website Scraping: - Text content - Links Social Media Scraping: - Data from Facebook - Data from Twitter - Data from Instagram The ideal freelancer for this project should have extensive experience in web scraping and social media data extraction. Proficiency in programming languages such as Python is a plus.
I'm in need of a skilled PPC expert with a strong background in Facebook Ads management. Your main task will be to devise a targeting strategy aimed primarily at Toronto home sellers and secondarily at Toronto homeowners. Key aspects of the project include: - Crafting a detailed targeting strategy to capture potential home sellers in Toronto - Optimizing the PPC campaign across Facebook Ads with the supplied creative, copy, and ad budget - Focusing on conversion rate as the primary key performance indicator Your expertise should include: - Proficient understanding of Facebook's demographic, interest, and behavioral targeting options - Previous experience in PPC campaigns for the real estate sector or comparable industries - Ability to analyze and adapt stra...
I'm looking to build a small custom admin panel using Node.js or any other language. The primary functionalities of this panel will include: - Adding podcast...Adding podcast or music RSS feeds. - Monitoring which registered users on my system have streamed specific podcasts, episodes, albums, and tracks. - Incorporating various social media accounts (Facebook, YouTube, Instagram) to track user interaction (follows, shares, subscriptions) with these accounts. The database for this project will be MySQL. Ideal skills and experience for this job: - Proficient in Node.js and custom web development. - Experience with MySQL database. - Prior work with designing and implementing admin panels or similar interfaces. - Ability to create a user-friendly interface for...
I'm seeking expert assistance with mediation analysis for a research article I'm working on. The focus of the research is on the relationships between negative life events, religious/spiritual struggles, and psychological distress, particularly considering ultimate meaning struggles. Key Responsibilities: - Conduct assumption testing, descriptive and reliability analyses, bivariate correlations, and mediation analyses using SPSS and the PROCESS macro. - Perform subset analyses for both religious and agnostic/atheist groups. - Deliver a written report in an academic style with references, summarizing the results, along with an annotated SPSS output file and a final data file with clear documentation. Key Skills and Experience Required: - Proficiency in SPSS...
Job Description: We are looking for an experienced and results-driven Facebook and Instagram Ads Specialist to create, manage, and optimize ad campaigns. The ideal candidate has a proven track record of delivering successful campaigns, understands audience targeting, and is skilled in performance analysis to maximize ROI. Responsibilities: Create and manage Facebook and Instagram advertising campaigns aligned with our marketing goals. Develop and refine audience targeting strategies based on [demographics, interests, behavior, etc.]. Design engaging and on-brand ad creatives (in collaboration with our design team, if needed). Monitor campaign performance and implement optimizations to improve results. Perform A/B testing on ads to identify high-performing content and ...
I'm looking for Facebook profiles of Amazon affiliate marketers based in the USA. I only need the profile URLs, not the page links. Additionally, please include two fields: one for the profile URL and another for their activity (e.g., group posts or any relevant content) to confirm they are affiliate marketers.