Executive Search Firm's Logo Design

  • Status: Closed
  • Prize: £100
  • Entries Received: 15
  • Winner: abubakar1745

Contest Brief

Creative Brief for Logo Design Contest
Project Title:
Logo Design for Benjamin Andrews – Global Executive Search Firm.
Background and Objective:
Benjamin Andrews is a premier global executive search firm specializing in C-suite appointments for leading organizations worldwide. We offer highly confidential, exclusive search services for top-tier roles, including CEOs, CFOs, COOs, and other senior leadership positions. The logo we seek will embody our values of discretion, excellence, and professionalism, setting us apart as a trusted partner in executive search.
The logo must resonate with global organizations and reflect the prestige and sophistication expected from a leader in the executive search industry. It will serve as the foundation of our brand identity across all touchpoints.
About Benjamin Andrews:
• Who we are: A global executive search firm catering to multinational organizations and industry leaders.
• What we do: We connect the world’s top talent with the world’s top organizations, providing bespoke, highly confidential executive search services.
• Our mission: To redefine executive search with integrity, precision, and unparalleled results.
• Target audience: Senior executives, global business leaders, and decision-makers from Fortune 500 companies, private equity firms, and non-profit organizations.
Competitors and Industry Context:
Our competitors, often referred to as the "SHREK firms," include Spencer Stuart, Heidrick & Struggles, Russell Reynolds Associates, Egon Zehnder, and Korn Ferry. Their logos exude professionalism and simplicity, often employing clean typography with subtle design elements.
• Spencer Stuart: Timeless and simple wordmark with a corporate blue. https://www.spencerstuart.com/
• Heidrick & Struggles: A refined serif typeface with an understated ampersand. https://www.heidrick.com/en
• Russell Reynolds: Bold typography with subtle elegance. https://www.russellreynolds.com/en/
• Egon Zehnder: Minimalist and professional with modernist typography. https://www.egonzehnder.com/
• Korn Ferry: Incorporates an abstract icon with a modern wordmark. https://www.kornferry.com/
Benjamin Andrews' logo should differentiate itself while maintaining the gravitas expected in this industry.
You might also look at this Search Firm:
https://www.chameleon-international.com/
Design Goals and Style:
The logo should:
1. Exude professionalism: A reflection of the high-caliber clientele and services we provide.
2. Convey discretion and trust: Highlighting our commitment to confidentiality.
3. Be globally relevant: Reflecting a worldwide presence and cultural sensitivity.
4. Feel timeless yet modern: Avoiding fleeting trends while embracing contemporary elegance.
Creative Direction:
• Preferred style: A minimalist, typographic logo or a combination of a wordmark with a subtle, abstract icon.
• Color palette: Lean toward sophisticated neutrals (e.g., charcoal, slate, navy) with possible accent colors like silver, gold, or deep greens for a touch of elegance.
• Typography: Consider modern serif or sans-serif fonts that balance tradition with modernity.
• Iconography: If an icon is included, it should be subtle and symbolic, potentially hinting at global reach, connectivity, or leadership.
• Tag Line – you may also use the Tag Line ‘Executive Search'
• Inspirations:
o The simplicity and elegance of Spencer Stuart’s wordmark.
o The professionalism of Heidrick & Struggles’ and Russell Reynolds’ typography.
o The modern and subtle iconography of Korn Ferry.
Design Deliverables:
1. Logo design in full color and monochrome versions.
2. High-resolution files in vector format (AI, SVG) and raster formats (PNG, JPG).
3. A brief explanation of the design concept and how it aligns with Benjamin Andrews’ brand values.
Guidelines:
• Originality is paramount; all submissions must be unique and not infringe on any copyrights.
• The logo should avoid clichés, such as generic globes or handshakes, and instead embrace subtlety and innovation.
• Consider designs that translate well across digital and print mediums, including small-scale applications like business cards or email signatures.

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Top entries from this contest

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Public Clarification Board

  • abdullahn4
    abdullahn4
    • 1 week ago

    My portfolio link is given below :
    https://www.behance.net/gallery/216625789/LOGO

    Design Detail :
    Please Check my entry no : #846 to #849 .According to requirements. Any change in this design then tell me then solve this problem.
    No AI Make, any changes in this designs free to contact me in private chat.
    If you want to change the design or want a new design, then tell me once. I will be there for you. You can judge how good my work is from my review and rating.
    Thanks

    • 1 week ago
    1. abdullahn4
      abdullahn4
      • 1 week ago

      My portfolio link is given below :
      https://www.behance.net/gallery/216625789/LOGO

      Design Detail :
      Please Check my entry no : #846 to #849 .According to requirements. Any change in this design then tell me then solve this problem.
      No AI Make, any changes in this designs free to contact me in private chat.
      If you want to change the design or want a new design, then tell me once. I will be there for you. You can judge how good my work is from my review and rating.
      Thanks

      • 1 week ago
  • sonyhossain360
    sonyhossain360
    • 1 week ago

    #798

    • 1 week ago
  • sonyhossain360
    sonyhossain360
    • 1 week ago

    #799

    • 1 week ago
  • sonyhossain360
    sonyhossain360
    • 1 week ago

    #797

    • 1 week ago
  • sonyhossain360
    sonyhossain360
    • 1 week ago

    #796

    • 1 week ago
  • muhammadimran908
    muhammadimran908
    • 1 week ago

    PLEASE CHECK
    #811 , #812 , #813 And #814

    • 1 week ago
  • Brandmaster24
    Brandmaster24
    • 1 week ago

    Please check entry #620

    • 1 week ago
  • RajwanRajvi
    RajwanRajvi
    • 1 week ago

    please visit my entry #635

    • 1 week ago
  • RajwanRajvi
    RajwanRajvi
    • 1 week ago

    please visit my entry #610

    • 1 week ago
  • ben518
    Contest Holder
    • 2 weeks ago

    Hello Everyone - we will be reviewing and rating initial entries tomorrow at 3pm GMT. Please also note that if you are using a TAG LINE it should be 'Executive Search' (Underneath Benjamin Andrews) - not Global Executive Search Firm. Thank you

    • 2 weeks ago
    1. RajwanRajvi
      RajwanRajvi
      • 2 weeks ago

      please visit my entry #571

      • 2 weeks ago
    2. mdzamalp
      mdzamalp
      • 1 week ago

      #609#608

      • 1 week ago
  • RajwanRajvi
    RajwanRajvi
    • 2 weeks ago

    please visit my entry #571

    • 2 weeks ago
  • ben518
    Contest Holder
    • 2 weeks ago

    for Clarity:

    BENJAMIN ANDREWS
    Executive Search

    • 2 weeks ago
    1. Brandmaster24
      Brandmaster24
      • 2 weeks ago

      Please check my design #485 #489 this design created your requirement

      • 2 weeks ago
    2. RajwanRajvi
      RajwanRajvi
      • 2 weeks ago

      please visit my entry #571

      • 2 weeks ago
  • sonyhossain360
    sonyhossain360
    • 2 weeks ago

    #533

    • 2 weeks ago
  • RajwanRajvi
    RajwanRajvi
    • 2 weeks ago

    please visit my entry #453 and #454

    • 2 weeks ago
  • shrahman089
    shrahman089
    • 2 weeks ago

    #304

    • 2 weeks ago

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