Real state marketing link exchange jobs

I'm looking for a qualified professional to help set up my Shopify store and manage my Google Ads campaign with the primary goal of increasing website traffic. Additionally, I need assistance importing my existing product listings into the new store. Key Responsibilities: - Set up a fully functional and optimized Shopify store. - Create and manage Google Ads campaign focused on...new store. Key Responsibilities: - Set up a fully functional and optimized Shopify store. - Create and manage Google Ads campaign focused on driving traffic to the store. - Import existing product listings from my previous store. Ideal Skills: - Proven experience with Shopify store setup. - Expertise in managing Google Ads. - Skills in data import and management. - SEO knowledge and digital marketing...

I'm looking for a skilled digital marketer who can help boost engagement on my Instagram through captivating image and photo ...engagement on my Instagram through captivating image and photo content, and promote my products or services through effective social media and email marketing on weekly basis. Key responsibilities: - Create and manage Instagram posts focused on images and photos, aimed at increasing engagement - Develop and implement an email marketing strategy centered around product promotion Ideal skills and experience: - Proven experience in Instagram marketing, specifically with image-based content - Proficient in email marketing with a track record of product promotion success - Creative content creation skills - Strong understanding of dig...

I am looking for a skilled developer to modify my existing online HTML, CSS and JavaScript editor. The enhancements should include: - Syntax Highlighting: The editor should support syntax highlighting specifically for HTML, CSS, and JavaScript. - Live Preview: Users should be able to see a real-time preview of their code. In addition to these functionalities, the editor should also support integrations with various third-party plugins. Prior experience with creating or modifying online code editors will be a significant advantage. A strong understanding of HTML, CSS, and JavaScript is essential. Please share your relevant experience in your proposal.

More details: What specific area of marketing expertise do you need? Social Media Marketing Do you have a specific social media platform focus? Any What is your budget for this marketing project? 20

I'm looking for a skilled Python game developer to create a game-based user interface (UI) for an off-grid solar wind battery generator system. I am just looking for the UI component at this time, please look at the attached pdf .... the display is 800X800 but is round :-) Key Responsibilities: - Real-time Monitoring: The UI must allow for the real-time monitoring and visualization of various system parameters. - Energy Metrics: The specific parameters to be monitored include energy production, energy consumption, and battery status. Ideal Candidate: - Proficiency in Python and game development, particularly with the Pygame library. - Prior experience designing UIs for renewable energy systems is a plus. - Skills in creating engaging, interactive game-based interfac...

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I'm seeking a professional with proven experience in lead generation on Instagram. The primary goal is to generate local sales leads. We need to find people that will sell us their broken/used phones. Key...experience in lead generation on Instagram. The primary goal is to generate local sales leads. We need to find people that will sell us their broken/used phones. Key Responsibilities: - Develop and implement effective Instagram strategies for local lead generation. - Convert potential followers into sales leads. Ideal Skills: - Expertise in Instagram marketing and lead generation. - Strong understanding of local market dynamics. - Proficiency in converting social media interactions into sales leads.

I'm looking for a photographer to capture 6 final product images in stunning natural landscapes. Your work will primarily serve for marketing and advertising purposes. Sketchbook from your process of the work Key Requirements: - Prior experience in product photography is essential. - A portfolio that includes photographs taken in natural settings like forests or mountains is highly desirable. - Ability to creatively showcase products against the backdrop of beautiful landscapes. - Knowledge and skills in using photography equipment and editing software to produce captivating and high-quality images. Please provide samples of your previous work and any innovative ideas you might have for this project.

I'm in need of a skilled Social Media Marketing professional to boost my website traffic through engaging and targeted social media campaigns. Ideal skills for this project include: - Proficiency in various social media platforms - Experience in driving website traffic - Ability to create compelling content Currently, my website contains blog posts, product descriptions, and landing pages. Your role will be to leverage these assets as well as create new content, to captivate and grow our audience.

I'm seeking an expert who can design a state machine for a home appliance/machine. The primary purpose of this state machine is for controlling the appliance. Ideal Skills: - Proficiency in designing state machines, particularly for control systems - Experience with home appliance control - Knowledge of FSMs, HSMs, and Behavioral State Machines Your bid should demonstrate your understanding and experience in creating robust state machines for home appliances.

I am seeking a professional business plan writer with demonstrable experience in cra...aspects of the project include: - Targeting: The plan needs to reflect a business model focused on luxury consumers. - Marketing: The strategy will heavily involve influencer partnerships, so this should be a significant part of the plan. - Social Media Focus: Instagram will be the primary platform for this business, so the plan should incorporate strategies for leveraging this platform effectively. The ideal freelancer for this project will have: - Strong understanding and experience with the luxury consumer market. - Proven track record in developing successful business plans. - Experience in formulating influencer partnership strategies. - Expertise in social media marketing, particula...

I'm in need of a skilled designer to create mockups of my range of personal care FMCG products, specifically focusing on packaging design for bottles. The current mockups are created by clicking high res pics of the real products and super imposing the artwork and product labels on them. I want to see something which is created from scatch, entirely through digital rendition/replication of the product outline and the ingredients/label shown in very high quality visuals.

I need a professional translator for my upcoming Zoom meeting....translator for my upcoming Zoom meeting. The meeting will be in Indonesian and I need the translator to translate the meeting in real-time into English. Key Requirements: - Proficient in both Indonesian and English - Experience with real-time translation, preferably in a virtual meeting context - Able to maintain the flow and context of the conversation - Professional and discreet Skills and Experience: - Previous experience in translation of Zoom meetings - Excellent listening, speaking and comprehension skills - Ability to understand and translate technical or specialized language if needed - High level of fluency in both languages - Experience with real-time translation, preferably in a...

I'm on the lookout for a talented designer with content writing skills to create a striking, colorful banner for product promotion. If the work is impressive, there's potential for ongoing collaboration on additional banners. Submit your work with proposal. Don’t bid if you are not good with creative writing. Put ‘Nothing’ at top of proposal to avoid getting rejected.

Our emerging e-retail firm specializing in fine gifts and menswear requires an experienced consultant to architect and activate a comprehensive digital marketing plan. The ideal candidate will have substantial expertise devising integrated online campaigns for similar luxury goods ventures. The job will basically include the followings: 1. Educate management on what needs to be done to grow the business. 2. Creating an integrated digital marketing strategy 3. Creating goals/forecasting like where we want to be after 1 month, 3 months, 6 months or so on. 4. Hiring teams to do the hands on works as per those strategies 5. Coordinating between those people so everything runs smooth. 6. Reviewing the performance regularly with our initial goals and optimize strategies. 7. ...

...following key features: 1]Student Retention Analysis: Predict the retention or dropout status for individual students using the ML model. Provide detailed insights into each prediction, highlighting the factors contributing to the outcome. 2]Dataset Management: Enable the registration of new students and update their information directly on the website. Automatically add new entries to the dataset for real-time analysis. 3]Data Visualization: Visualize the overall dataset with graphs and charts. Include individual-level visualizations for each student's data and retention prediction. If possible, integrate BI tools or advanced visualization software for enhanced data representation. 4]User Interface and Experience: The website should be user-friendly, visually appealing,...

I am seeking a skilled professional to help me connect with Instagram influencers for promoting my haircare products. The primary goal of this campaign is to enhance brand visibility and recognition within the beauty industry. Key Requirements: - ...influencers for promoting my haircare products. The primary goal of this campaign is to enhance brand visibility and recognition within the beauty industry. Key Requirements: - Identify and reach out to suitable Instagram influencers in the beauty and haircare niche. - Develop a proposal for influencer collaboration that aligns with my brand values and marketing goals. - Ideally, the freelancer should have experience in influencer marketing and a good understanding of the beauty industry. - Strong communication and negotiation s...

Music related web platform which offers services/digital services from music distribution (the user submit his tracks to us to upload them into digital music stores) to single/album artworks design and music / royalties selling. A platform like [login to view URL] or [login to view URL] but with more services offered. User can sell or buy any track from the ...invoices and settings. Payments gateway, social logins etc must be integrated and implemented. Multi languages support. Laravel 8 & latest tecnologies must be used. Supporting cross website and devices. Eloquent Master & Seo friendly. Modern stylish & material design website. Must be used only up-to-date libraries. Must be provided an API to connect a future mobile app. Write in the proposal "Real offer&...

I'm seeking a talented designer to create a captivating book cover for "Saffron: From Fields to Fortune – The Ultimate Guide to Growing, Marketing and Medicinal Use". Key Requirements: - The main focal point of the cover should be the saffron flower, flanked by outdoor farm imagery. - The design style is envisioned to be 'artistic and abstract'. - The cover must be designed in accordance with Amazon KDP's technical specifications, including a 300 DPI resolution, CMYK color format, and compliance with KDP spine and text margin rules. Inspiration: - Use of saffron flowers in human eyes to symbolize vision and connection. - Novel and original ideas are encouraged, with the potential to incorporate freely provided saffron-themed images. Ideal Skil...

...development, specifically on both Android and iOS platforms. The ideal candidate should have a proven track record of implementing real-time push notifications and impact detection functions in applications. Key Responsibilities: - Develop a seamless cross-platform mobile application - Implement real-time push notifications and impact detection functionalities - Create a web service introduction page for the application Server Development: The project also involves server development. The ideal candidate should have experience in designing server architecture capable of managing users' push notifications and supporting reporting systems. Key Requirements: - Link user authentication and payment systems effectively - Design a server architecture that is effi...

Develop the solution for a two-link robotic arm, including: Calculating joint angles for specific paths (analytical solution). Implementing a fuzzy logic model to predict joint angles (AI-based solution). Deliverables should include MATLAB code, plots, and a brief explanation of the process.

I'm looking for an expert in digital marketing, particularly focused on increasing app downloads for my Android application, School of Cosmetic. The app offers recorded video classes on cosmetic formulations. Key Requirements: - Experience in digital marketing, particularly in promoting mobile applications - Proven track record of increasing app downloads - Expertise in social media marketing, specifically on YouTube - Ability to create engaging content tailored for the target audience Your main goal will be to boost the download rate of the app using effective strategies on YouTube. The ideal candidate should be able to provide a comprehensive plan detailing how they intend to achieve this.

...subtitles are welcome but must be QA tested first. Only 25% of content can be AI generated. Strong understanding of social media trends: Knowledge of what works on platforms like TikTok, Instagram Reels, and YouTube Shorts. What we provide: Tools and resources: Access to idea libraries, editing tools, and other resources to help you succeed. Community support: A network of fellow creators to exchange ideas and collaborate with. Competitive compensation: A combination of a fixed retainer and a generous revenue share (5-20% of sales generated by your content). To apply: Please submit a proposal that includes the following: Your experience: Tell us about your background in video creation, specifically UGC, social media shorts. Your approach: How will you create captivating conte...

I'm seeking an internet marketing expert to promote a specific campaign on our crowdfunding website. The primary aim is to increase backers for this campaign. The ideal candidate should have: - Proven experience with internet marketing, particularly in crowdfunding promotion. - Excellent skills in social media marketing, SEO optimization, and email marketing. - Capability to craft compelling content to engage potential backers. Please note that while specific platforms have not been selected yet, the focus will primarily be on popular social media channels.

I'm seeking a creative graphic designer to help me design a logo for my newly launched digital marketing agency, "Grow Clicks". Key Requirements: - Logo should be a combination of text and icons, reflecting the agency's name and purpose. - Logo should contain maximum of only 2 colours - Design should be minimal yet attractive, capturing attention without overwhelming. - Use a bright and vibrant color scheme, as opposed to muted or monochrome palettes. - Convey a sense of creativity through the design, while maintaining an element of professionalism. I expect to receive the source file, White background and transparent background along with all the fonts and elements used in the design. The output should in PNG format. Please reach out to me directly if you ha...

...BehrNaturals Description: We’re looking for a talented designer to create a minimalist, elegant logo for our organic skincare brand, BehrNaturals. Our brand specializes in affordable, organic tallow-based skincare products for families. We want a logo that reflects the purity, simplicity, and natural elegance of our products. This logo will be used on our store’s website, organic packaging, and marketing materials. It should convey a spa-like aesthetic and align with our brand's natural and organic theme. Design Guidelines: Style: Minimalist, clean, and elegant Spa-like with a focus on natural elements Avoid clutter or overly complex designs Colors: Neutral, organic tones (e.g., beige, soft greens, earthy browns, light creams) No bright or neon colors Font: ...

Real-Time Computing - Main Project In this project, we will implement a DOS game that closely mimics the Rolling Ball game. You can find inspiration for the game at the following link: Reference images can be found in the file images.docx. A basic version of the game's code, including its data structure, is available in the file game8.c. An executable file of the final accepted version of the game can be found as ggame8.exe. The game uses the right arrow/left arrow keys to switch lanes. Players must avoid walls by changing lanes, reach the slides in time to jump over gaps, and collect diamonds to earn points. To implement an acceptable version of the game, you need to do the following: • In addition to the ball (or a motorcycle, if you prefer), you must

...entertainment. The app should leverage existing frameworks or pre-built solutions for faster delivery while maintaining high quality. Core Requirements: Live Streaming: Provide a seamless and high-quality live streaming experience for users, as this will be the app's primary focus. PK Battles: Integrate an interactive 'PK Battle' feature where users can compete in real-time during their live streams. This requires a robust backend and efficient real-time communication. Video Party Rooms: Enable users to host and join group live streams for collaborative entertainment. Customizable Profiles: Allow users to extensively personalize their profiles with customization options. Agency Panel: Include an admin panel for agencies to manage users, track performances, ...

...styles of these different age groups. The freelancer should have strong skills in market analysis, operational planning, and marketing strategy. Experience in the education sector, particularly in special education, will be highly beneficial. A thorough understanding of the special needs landscape and the associated market potential will be crucial to the success of this project. I can provide detailed financials to support the business plan. Please, let me know if you need any further information. Here is a rough draft below, but I will need you to produce a better business plan meant for opening a learning center specifically for special need students in the state of Illinois with 5 thousand square feet, not 3 thousand per the draft. Mission Statement: To provide e...

I'm in need of a designer who can help me finish a half-done, minimalistic logo. The primary purpose of this logo is for brand recognition, product packaging and marketing materials. It needs to be monochrome as per the current design. Ideal Skills and Experience: - Strong graphic design skills - Experience with minimalistic design - Understanding of brand-oriented design - Ability to work with monochrome color palette - Proficient in design software like Adobe Illustrator or similar

I need an experienced freelancer with expertise in Bubble and WebSocket integration (preferably using Xano Realtime Channels) to implement real-time functionality for a credit request feature in our Bubble app. The functionality involves sending dynamic data to a WebSocket channel and triggering workflows on targeted users' interfaces when specific conditions are met. Project Scope 1. Setting Up WebSocket Integration Task: Configure WebSocket connection to Xano Realtime Channel using custom JavaScript in Bubble. Details: Use Xano's WebSocket endpoint (wss://your-xano-channel-url). Establish a two-way connection for sending and receiving messages. Log successful connections, errors, and incoming messages for debugging. 2. Sending Messages to the WebSocket Task: Create a ...

I'm a small business owner seeking an experienced social media marketer to help enhance my brand's presence across Facebook, Instagr...presence across Facebook, Instagram, and Twitter. Key Responsibilities: - Strategize and implement engaging written posts to boost brand visibility and recognition. - Target specific audience segments to maximize reach and engagement. - Monitor and report on social media metrics to measure success and adjust strategy as needed. Ideal Skills and Experience: - Proven track record in social media marketing, particularly for small businesses. - Excellent writing skills with a knack for creating engaging content. - Experience in using Facebook, Instagram, and Twitter for brand promotion. - Ability to analyze social media metrics and adjust str...

I'm in need of an experienced web developer to create a Shopify-based e-commerce website. The primary function of this site will be to sell physical goods. Requirements: - Extensive knowledge of Shopify and its features - Proven experience in creating e-commerce websites - Understanding of best practices for selling physical goods online Skills and Experience: ...website. The primary function of this site will be to sell physical goods. Requirements: - Extensive knowledge of Shopify and its features - Proven experience in creating e-commerce websites - Understanding of best practices for selling physical goods online Skills and Experience: - Web development - Shopify platform expertise - E-commerce knowledge - UX/UI design understanding - SEO and digital marketing skills ...

I'm looking for a professional website designer who can create an engaging, user-friendly, and efficient e-commerce site on Shopify. Key Requirements: - Experience with designing Shopify e-commerce sites is a must. - Ability to integrate key features such as Product reviews, Live chat support, and Email marketing integration. Ideal Skills: - Proficient in UX/UI design principles. - Good understanding of e-commerce and Shopify functionalities. - Excellent communication skills for discussing design concepts and revisions.

...professional to develop a targeted marketing plan for my PHP Laravel booking website, with a key focus on enhancing online sales. The plan should primarily leverage paid campaigns, but should also encompass strategies that can be implemented across various platforms. Key Requirements: - Formulation of a comprehensive marketing plan aimed at boosting online sales. - Integration of online sales tracking features into the website, including: - Conversion rate tracking - Sales funnel analysis - Customer behavior analysis - Expertise in optimizing paid campaign strategies, with a view to maximizing ROI. Ideal Skills and Experience: - Proficient in PHP Laravel with prior experience in e-commerce or booking website development. - Proven track record in digital marketi...

I need a comprehensive Cross-platform HRMS (Human Resource Management System) admin app. This application should facilitate efficient management of employee-related data including, but not limited to, attendance, daily activities, and expenses. It should be compatible across various devices - iOS, Android, and Web - to ensure flexibility and ease of use for administrators. Key Features: - Real-time Data Entry: The app should allow for immediate logging of updates related to employee attendance, performance, and expenses. - Extensive Reporting: The solution must offer detailed reporting features for tracking and analyzing expenses, enhancing financial oversight. - End to end app need to build with three tier architecture. I am looking for an application that is secure, user-friendl...

...and various prizes. The main features are as follows: Main Features 1. Multilingual Menu Translation and Ordering Access the restaurant's menu page by scanning a table QR code or entering a specific number. Automatically detect the user's preferred language and translate the menu accordingly. Users can select and order food from the menu. 2. Chatting with Waiters Communicate with waiters through real-time in-app chat. Automatic translation in chats to resolve language issues. 3. Payment Features Make payments directly in the app using credit cards or digital payment methods (PayPal, Google Pay, Apple Pay, etc.). Support payments using points and the scratch lottery system. 4. Promotion and Point System Users and restaurant owners earn points by promoting the app throug...

...listings, and booking screens. Search and navigation via Google Maps. Backend: Firebase Authentication and Firestore database setup. Cloud Functions for booking logic. Integrations: Google Maps API for geolocation. Stripe (test mode) for payment simulation. Firebase Cloud Messaging for notifications. Phase 2: Usable App for Testing Enhanced UI/UX with filters, real-time chat, and booking modifications. Advanced booking logic and real notifications. Stripe payouts in test mode. Phase 3: Go-to-Market Launch Polished UI/UX and full booking/payment workflows with live Stripe integration. Admin dashboard for managing accounts, transactions, and disputes. Submission to Google Play Store and Apple App Store with compliance. Required Skills: Frontend: Flutter, Dart. Backend: Fi...

...members who are genuinely interested in fitness. After that, I plan to upsell them 1-on-1 coaching and mentorship. I need a freelancer who can: Use social media ads (Facebook/Instagram) to target fitness enthusiasts. Create and manage lead generation campaigns that drive real, interested members to join the WhatsApp group. Help me build an engaging and active fitness community. Utilize organic strategies to grow the group alongside paid ads. Potential for long-term work if results are good. Skills Needed: Social media marketing, lead generation, Facebook/Instagram ads, community management, fitness niche knowledge....

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I need a unique AI-based robot . This robot should be half of a human body, without hands, and shoulder have the following features: - A tab-sized screen located at its chest for displaying information and instructions - Two small speakers for voice output - A microphone for interactive communication - web cam for screen analysis (real time screen analysis) - chart bot ai robo making this all task that as given any prompt The is example of 1) role of this robot will be to assist children with their homework, absorbing his work and make better with showing on his screen and the same time voice. 2) guide them during exercise absorbing his work and make better with showing on his screen and the same time voice. 3)provide advice on idea generation or coding tasks, absorbing his wor...

I'm looking to enhance my business's brand recognition using the power of social media, specifically Facebook. The primary goal is to establish a strong presence and reputation on this platform. Ideal skills and experience for the job: - Proven track record in social media marketing, particularly Facebook - Strong understanding of brand building strategies - Ability to create engaging content that resonates with the target audience - Experience in analyzing social media metrics to track growth and engagement

- Project Description Project Type:Web platform for connecting vehicle owners and mechanics. - Project Summary: A platform that aims to facilitate the connection between vehicle owners and qualified mechanics. The idea arose from a real need: not being able to find trustworthy mechanics quickly and easily. This platform seeks to solve this problem by offering a space where users can register their vehicles, search for specialized mechanics according to their needs and location, and schedule maintenance or repair services. - Main Features: 1. User and Mechanic Registration: - Vehicle owners will be able to register, create profiles, and associate their vehicles with their account. - Mechanics will be able to register, create professional profiles, and specify their specialties (ge...

I have a series of product review videos that I need help promoting on TikTok. My goal is to increase sales and grow my business through effective video posting and promotion. - Content Type: The videos ...only receive payment after the job is completed, with no milestones along the way. I'm also open to discussing a percentage of sales for exceptional performance. - Metrics: The primary metric for success will be an increase in sales. Ideal candidates will have: - Proven experience with TikTok promotion - Strong understanding of product review content - Ability to drive sales through effective marketing strategies - Willingness to work on a commission basis for exceptional results. If you can help me become 'TikTok famous' and significantly boost my sales, I wou...

...cosnole - A secure electronic locker system for key storage. Each customer will be provided with a one-time code to access their key. The system must automatically generate a new code for the next user. The application should be user-friendly, support real-time updates and ensure the security of all users. User authentication will be via email and password only. Key Skills and Experience: - Proficiency in cross-platform mobile app development - Experience in developing secure, interactive, user-friendly applications - Knowledge of implementing real-time updates and secure authentication systems The app should send push notifications for bookings. Please provide your relevant experience, estimated project cost, and timeline for completion. ### **1. User Interface** ...

I am seeking an expert in digital marketing, specifically Google Ads, to generate leads for my dental practice. The primary objective of this campaign is to attract inquiries about our dental services, with a focus on dental implants. Key Responsibilities: - Design and implement a targeted Google Ads campaign aimed at generating inquiries about dental implants. - Optimize ads for maximum visibility and engagement, driving potential patients to our practice. - Provide regular reports on lead generation and campaign effectiveness. Ideal Skills and Experience: - Proven experience with Google Ads, particularly in the healthcare or dental sector. - Strong understanding of lead generation strategies and techniques. - Excellent analytical skills for tracking and optimizing campaign perfo...

I'm looking for a TradingView expert who can develop a custom indicator for me. This indicator should allow me to analyze both historical and real-time stock data. Key Features: - Manual input fields for time period and price change percentage. - Ability to return the number of instances a stock's price has gone above and below a specified percentage over a user-defined period. - Highlighted areas on the chart to indicate these instances. - Functionality to screen stocks using this indicator. The indicator should be able to take inputs like 1500 (for 1500 minutes or 4 trading days) and 8 (for 8 percent) and highlight the relevant instances since the stock's IPO. Ideal Skills: - Extensive knowledge of TradingView and its scripting language, Pine Script. - Experien...

...and modern functionality. The goal is to create a user-friendly, responsive, and visually appealing online store that promotes a superior shopping experience. Scope of Work: Home Page: Implement a clickable banner that redirects to specified collections or products without the need for a separate button. Integrate a live Instagram feed that links directly to our official account, showcasing real-time updates and promotions. Feature a customer reviews section to highlight positive feedback and testimonials. Membership : Customize the 'Earn Coins' missions to actively engage and incentivize users. Develop a VIP ranking system with exclusive benefits for top-tier members. Offer personalized product recommendations and promotions based on user preferences and purcha...

I'm seeking a data specialist to compile a comprehensive contact list of all wedding planners and event venues in Dallas County, Collin County, Rockwall County, Hunt County, and Kaufman County, which are in the state of Texas, USA Key requirements: - Collecting email addresses, phone numbers, and physical addresses of both wedding planners and event venues. Ideal candidates should have experience in data collection and research, with a keen eye for detail to ensure the accuracy and completeness of the information. Familiarity with the event planning industry in the specified counties would be a plus.

I'm seeking a proficient Excel specialist to consolidate multiple spreadsheets into a comprehensive master template. The current spreadsheets contain real estate tracking data and your task will involve: - Merging data on property values, insurance replacement costs, and financial statement information. - Implementing key formulas to facilitate future analysis. This includes: - Sum totals for each category - Average values across properties - Percentage changes over time The ideal freelancer for this project should have advanced Excel skills, particularly with formula implementation and spreadsheet consolidation. Experience with real estate data would be a significant advantage. Please ensure that the master template retains all necessary formulas for ongo...