Good Marketing Strategies You Should be doing
If you had the time and looked hard enough, you could probably find a brand new marketing tool, tip, or tactic every day
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...social media expert to help manage and grow our multiple social media accounts. The ideal candidate should be proficient in Facebook, Instagram, Twitter, LinkedIn, YouTube, and TikTok, with a good understanding of how to tailor content for each platform. Important!!! Looking to develop initially 30 days of content to be ready prior to launch of website. Then upon paid work with satisfaction would like to potentially hire full time after launch. Specifically, I need help in achieving the following goals: - Increase brand awareness - Drive website traffic - Generate leads - Increase engagement - Boost sales - Improve customer satisfaction I'm looking for someone who has a proven track record of managing similar social ...
I am in need of an experienced SEO Analyst to optimize my song lyrics website. Key tasks: - Conducting a comprehensive SEO analysis - Implementing on-page and off-page optimization strategies The goal of these efforts is to significantly increase the web traffic to my site. Ideal candidates will have: - Proven experience in SEO analysis - Expertise in on-page and off-page SEO strategies - Familiarity with the music industry, specifically lyrics My website is tailored towards the song lyrics sector. Thus, it is crucial that the successful candidate can generate SEO strategies tailored to this unique industry. Please submit your bid with a brief explanation of your strategy and prior, relevant experience.
I'm seeking a marketing expert who can effectively promote my streetwear brand on social media. The primary platforms are Instagram, Facebook, and Google apps. Goals: - Primarily, I want to drive traffic to our website and also to increase brand awareness Content Focus: - The content will mainly be promotional posts. Ideal Skills: - Proven experience in social media marketing, specifically on the mentioned platforms. - Skills in creating engaging promotional content. - Experience in driving website traffic through social media.
I'm seeking a skilled web banner designer to create small advertising banners for my website. The primary goal of these banners is to drive traffic to the site. Ideal skills and experience for the job include: - Proficient in graphic design, particularly for web - Experience creating web banners - Understanding of driving website traffic through design Please note, specific sizes for the banners have not yet been determined. A good understanding of standard web banner sizes and their effectiveness in driving traffic would be beneficial.
...and SEO expert to rewrite all content from focusing on celebrity biographies. The new content should be delivered on a different WordPress domain. The writing style should be humorous and entertaining, appealing to a wide audience. Key Responsibilities: - Rewrite and create engaging, humorous and entertaining content focused on celebrity biographies. - Implement effective SEO strategies, with a primary focus on keyword optimization, to enhance site visibility and traffic. - Achieve at least half the traffic of the original site organically within a year. - Develop and maintain a content calendar to ensure steady publication of new material. - Regularly analyze user engagement metrics to refine content strategies and improve performance....
I'm in need of a social media expert who can manage my Instagram and LinkedIn profil...posting engaging content on Stories and Posts. Key Responsibilities: - Develop and execute a content strategy to increase followers, boost engagement, and drive website traffic. - Create high-quality, original content tailored to each platform. - Monitor, respond to, and engage with followers. - Set and maintain a consistent posting schedule. - Plan and manage a detailed content calendar. Ideal Skills: - Proven experience in social media management, particularly on Instagram and LinkedIn. - Excellent content creation skills, with a knack for crafting engaging stories and posts. - Strong analytical skills to track progress and adjust strategies accordingly....
...user engagement content. - Develop lead magnets like E-books, webinars, checklists, online community memberships, and low ticket sale items. - Schedule social media posts using tools like Hootsuite, Buffer, or Later. - Generate and analyze social media performance reports to optimize strategy. - Respond to comments and messages on all social media platforms to increase user engagement. - Identify and collaborate with influencers to expand brand reach. - Optimize content for search engines to attract organic traffic. Skills & Experience: - Proficient in social media management, content creation, and video editing. - Familiarity with Canva for designing social media posts. - Experience in building email lists and creating engaging ...
I need a reliable and friendly individual to help me pick up a queen size bed frame from Westmed to Manly. - Pickup Location: The bed frame is in a residential area, so the pickup will be straightforward. - Vehicle: I need someone who can provide a suitable vehicle for the pickup. A helping hand with loading and unloading would be appreciated from getting the bed to the car and from the car to the house. The ideal candidate for this task is someone with a spacious vehicle, good physical condition, and a friendly disposition.
As a start-up, I am on a tight budget but I nee...start-up, I am on a tight budget but I need a dedicated professional who can help drive traffic to my website through effective social media management and SEO for my website. Social Media Management: - I want to focus primarily on Facebook and also Instagram - The content posted should primarily be entertaining, as I believe this is what my audience engages with the most. - Posts can include stills, reels, and stories. SEO: - I need someone who can optimize my website to increase its visibility on search engines. Ideal Skills: - Proven experience in social media management, particularly on Facebook. - Strong understanding of creating entertaining content. - Experience in SEO. - Cre...
I'm looking for a skilled copywriter with SEO expertise to craft engaging product descriptions and service page copy for my website. This content should not only be compelling and customer-focused, but also optimized for search engines to improve our online visibility and drive traffic to our site. Ideal Skills: - Excellent copywriting skills with a focus on product descriptions - Proven experience writing for service/product pages - Strong understanding of SEO principles and strategies - Ability to create engaging and persuasive content Your bid should reflect your understanding of crafting SEO-optimized product descriptions and service page copy. Please provide examples of previous work that demonstrates your ability ...
I'm looking to create engaging YouTube content focused on promoting a product/service. Your main task will be to develop content that: - Effectively showcases the product/service - Engages viewers and encourages shares and subscriptions - Drives traffic towards purchasing the product/service Ideal Skills: - Video editing - Scriptwriting - Understanding of YouTube algorithm - Experience with product promotion via YouTube
...of services to its users who are passionate about sport and, more specifically, sports betting. These include, for example, a comparison of bookmaker odds, a Livescore tool for following live matches, betting tips via an extensive predictions section, statistics for better analysis and daily commentary on more than 10 sports. With more than 4 millions fans on social media, 28 millions Apps downloaded and 70 millions visits per month over 6 languages in 9 different markets (FR, IT, EN, ES, ES(LATAM), DE, PT, BR, US), SportyTrader is a benchmark in sports prediction. Freelance : Independent Sport betting content creator - Youtube You will create and edit videos based on the requests from the Brand Content team. In the videos, you will introduce to users betting related t...
I'm seeking an experienced SEO professional to help increase the traffic to my website. The focus will primarily be on both on-page and off-page SEO strategies. Key Skills: - Proficient in comprehensive SEO strategies - Strong understanding of on-page SEO - Excellent off-page SEO techniques - Experience with traffic growth The goal is to significantly boost the number of visitors to my site. Please provide examples of previous successes you've had in traffic management and SEO.
I'm looking for an expert in link building to enhance my brand's authority. The goal is to secure backlinks from high domain authority sites. Key Responsibilities: - Identify and implement effective link building strategies - Secure backlinks from reputable high domain authority sites which are niche relevant The ideal candidate should have: - Proven experience in link building - A strong network of high domain authority sites - Excellent negotiation and communication skills
...analysis to thoroughly understand the functionality, data flow, and implementation logic of a specific Chrome extension. The project aims to deliver detailed technical documentation of the extension’s core functionalities and mechanisms. We are particularly interested in candidates with experience in code de-obfuscation, traffic analysis using tools like Fiddler, and knowledge of frontend frameworks such as Vue.js and React.js. **Key Responsibilities** 1. Analyze the Chrome extension’s code, including ``, background scripts, and content scripts. 2. Investigate the extension’s functionality, network requests, and interactions with the browser. 3. De-obfuscate JavaScript code to uncover hidden logic and ensure clarity. 4. Use tools like Fidd...
...skilled freelancers to enhance our content marketing efforts. Our mission is to provide valuable resources for students navigating their educational journeys, particularly those aiming to study abroad. We are focusing on several key areas: Content Marketing ï‚· Educational Guides: Develop comprehensive guides and eBooks on topics like "How to Choose the Right Study Program" or "Steps to Obtain an Australian Student Visa." ï‚· Video Marketing: Create short videos, testimonials, and case studies of student journeys to enhance engagement. .Pay-Per-Click Advertising (PPC) ï‚· Targeted Ads: Use Google Ads and social media ads to reach specific demographics (e.g., students interested in studying abroad from Latin America)...
I'm seeking an SEO professional to boost the visibility of my NGO's website. Goals: - Increase donations - Raise awareness Required SEO Focus: - On-page SEO: This includes assistance with content optimization, meta tags and descriptions, and internal linking. - Off-page SEO: I need help with link-building and other strategies to improve my site's authority. - Social Media Marketing: I need to leverage social media to drive traffic to the site and increase our reach. Ideal Skills: - Proven experience in SEO, particularly for non-profit organizations - Strong understanding of social media marketing - Excellent skills in content optimization, meta tags and descriptions, and internal linking. I look forward to receivin...
My website needs a comprehensive SEO overhaul to reach new customers quickly. Previous attempts over the last two years have not yielded results, so I'm seeking a seasoned professional with a proven track record. Key Responsibilities: - Implement all types of SEO (On-page, Off-page, Technical) to improve site visibility on Google. - Drive website traffic with the aim of generating new leads and customers. Ideal Skills and Experience: - Extensive experience and success in SEO, particularly on Google. - Proficient in both On-page, Off-page and Technical SEO strategies. - Proven track record of generating leads through improved search engine ranking. - Excellent understanding of Domain Rating (DR) and URL metrics. Please note, the goal is to ...
As...aiming to boost sales and leads, I am seeking a talented content writer specialized in crafting engaging and strategic blog posts. Deliverables: - A series of blog posts designed to attract and convert leads. - Posts should be SEO optimized and adhere to content marketing best practices. Key Requirements: - Proven experience in content writing, particularly blog posts. - Strong understanding of SEO and lead generation strategies. - Excellent command of English with a knack for storytelling. Timeline: - Ongoing project with posts to be delivered weekly. Budget: - Open to proposals, with preference given to competitive rates. Special Instructions: - Content should align with our brand voice and values. - Posts should be engaging, shareable, ...
...through Google SEO - Strategically increase my website's traffic Ideal Skills: - Proficient in video content creation and social media marketing - Excellent understanding of SEO and its application in Google - Proven track record in driving website traffic through social media - Experienced with analytics tools like Google Analytics and social media insights for tracking and optimizing traffic. - Strong copywriting abilities to create compelling video descriptions and social media posts. - Skilled in graphic design to create engaging thumbnails and social media visuals. - Up-to-date with the latest social media trends and platform changes. - Skilled in engaging with followers and building a loyal community on social media platforms....
I'm seeking an expert in Node.js and API integration to assist me with account creation for specific applications, namely Fruitz and Happn. Key Tasks: - Utilizing a Google account to log in and link with the app - Acquiring the necessary "code" to retrieve the auth and refresh tokens Access Requirements: - The tokens will only be needed for basic profile information Essential Qualifications: - Proficiency in Node.js and API usage - Prior experience with Fruitz and Happn is a plus - Ability to work with provided API key and client ID By the end of this project, I expect to have a seamless process for creating accounts, retrieving tokens and accessing basic profile information.
Seeking a digital marketing expert to create and implement a strategic marketing campaign for our new agarbatti e-commerce platform. The main objectives are to increase brand visibility, attract targeted traffic, and boost sales consistently. The project will involve social media advertising, content creation, and possibly email marketing to engage potential customers.
...at industry professionals. The primary goal of these posts is to boost our website traffic. Ideal Skills: - Proven experience in writing for industry professionals - SEO expertise to enhance traffic - Excellent research and writing skills - Technical understanding of industry-specific topics. - Skills in creating content that engages and retains industry professionals. - Proficiency in keyword research to target specific audience segments. - Analytical skills to evaluate content performance and refine strategy. - Experience in developing content strategy for professionals. - Experience in writing B2B content tailored for industry leaders. - Skills in analyzing and writing about industry trends. Please provide samples of your pre...
...an experienced SEO specialist to optimize our website: schedule-of-condition-surveyors.co.uk. Our primary goal is to increase organic visibility, attract targeted leads, and drive inquiries for our schedule of condition surveying services across major UK cities and their surrounding areas. This project will require a comprehensive SEO audit followed by targeted on-page and off-page optimization, with a strong emphasis on local SEO to boost rankings for specific cities and towns. Key Focus: Local SEO Requirements Our website is structured to target multiple regions, including London, Manchester, Liverpool, Leeds, Birmingham, and their smaller surrounding towns. We already have dedicated location-specific pages that are partially optimized. We n...
...Elevatio Services, and we are looking to hire talented freelancers for multiple upcoming projects. We are currently seeking skilled professionals in the following fields: - Graphic Design: Creating visually appealing designs for different platforms. - Content Writing: Crafting engaging and high-quality content. - SEO: Optimizing content to increase web traffic. - Social Media Management: Overseeing and enhancing my social media presence. - Sales: Assisting with sales-related tasks and strategies. - Video Editing: Editing video content for different purposes. - Copywriting: Writing compelling copy for various needs. - Email Marketing: Assisting with and enhancing email marketing campaigns. - Product Analysis If you are selected, you can expect consistent projects ...
I'm looking for an experienced SEO professional to help increase organic traffic to our website. The focus will primarily be on optimizing our product pages and landing pages. Key Responsibilities: - Conduct comprehensive on-page SEO for our product pages and landing pages - Implement effective off-page SEO strategies to drive traffic Ideal Skills: - Proven experience in on-page and off-page SEO - Expertise in eCommerce SEO - Excellent content creation and optimization skills - Strong analytical skills to measure and report on SEO performance please can you answer the question what is 7 + 3 in the first line of your response so we know you are not a bot? Thank you!
We are developing a Unity project on which we need to Post and Get Jsons from an already existing remote Database, the access to this Database is resctricted to JWT. Only simple Post and Get. Please use UnityWebRequest for handling JWT. These requests should fetch and update game scores from the database. The JSONs should have a flat structure. Please utilize Unity's built-in capabilities for handling JWT authentication. Please log any errors to the console.
I'm looking for an expert in Apache JMeter who can help me refine...expert in Apache JMeter who can help me refine and update our existing load test script to match the current flow of our website. The load test will be executed on our side, but I need assistance specifically in making necessary adjustments to the script for accurate flow testing. Ideal Skills: - Proficiency in Apache JMeter - Experience with load testing - Understanding of website flow and navigation Areas of Focus: - Updating the script to align with the latest website flow - Ensuring the script accurately reflects the user experience on the site Your expertise will help us ensure our website can handle the anticipated traffic. If you're skilled ...
I am in need of an experienced digital marketer who specializes in the CBD field, particularly with driving traffic to my website for my CBD gummies. Your main focus will be: - Search Engines: Using SEO and SEM strategies to increase visibility and drive traffic to my website. - Email Marketing: Creating and managing effective email marketing campaigns to promote my CBD gummies. - Amazon product posting - someone with direct sales experience in CBD marketing Please, only apply if you have a proven track record in the CBD field and can provide testimonials of your past successes. Experience in creating engaging content for search engines and email marketing is a must. Understanding of the CBD industry and its reg...
...compelling USP, I can't link our website because we'd be flooded with irrelevant traffic which would impair our analytics, however if you apply then I will provide you with a link prior to us coming to a final agreement. Also do note that this job does have a strong possibility of becoming a long term business relationship if that interests you. We need a copywriter who can enhance and refine our existing content to help increase sales (current ROAS is around breakeven, we need to improve it in order to begin scaling the business). The areas that need most attention are product descriptions, the homepage, the About Us page, the FAQ page, a handful of other secondary pages, and the primary landing page. If you're not comfor...
I'm seeking a skilled traffic management developer to enhance my website traffic. This blog/content site needs a professional with a strong SEO background, coupled with expertise in PPC advertising. Ideal Skills: - Proven track record in SEO - Extensive experience with PPC - Understanding of blog/content site dynamics Your role will primarily revolve around: - Implementing effective SEO strategies to organically increase website traffic - Designing and managing PPC campaigns to drive targeted traffic Prior experience with blog/content sites will be a significant advantage. Looking forward to your proposals!
I'm having connection issues with my WooCommerce database. This is affecting the performance of my online store and needs urgent attention. - Troubleshooting: Identify and fix the connection errors with the WooCommerce database during peak traffic times. - Skills: Expertise in WooCommerce and database management is essential. Experience with troubleshooting connectivity issues under high load is a plus. Investigation and fix needed ASAP
I am in need of an experienced interior designer who can help me revamp the layout of my luxury clothing store. The primary focus of this proj...the layout of my luxury clothing store. The primary focus of this project is creating a functional layout that enhances product displays and optimizes traffic flow. The design should be modern and sleek, in line with our brand aesthetic. Key Requirements: - Proven track record in designing high-end retail spaces - Strong material knowledge - Portfolio showcasing innovative and practical store layouts - Understanding of product display optimization and efficient traffic management Your role will be pivotal in elevating our store's aesthetic and improving the overall customer experience. Please include relevant past proje...
We are seeking a WordPress admin who is an admin for websites with 1000+ traffic (according to ) in the following niches: seniors, real estate, health, personal care, home, architecture, lifestyle, and some others. We will hire you to add a natural link from your website to our website. Payment is on a per-link basis and depends on how much traffic the linking websites gets. In your proposal, please include a list of websites that you are currently an admin of.
I'm looking for a proficient SEO specialist who can create quality backlinks to my website. The primary goal is to increase website traffic. Key Responsibilities: - Identify and secure placements on relevant blog posts where backlinks can be effectively integrated. - Find suitable, high-authority sites for backlink creation, based on industry relevance and potential traffic. Ideal Skills: - SEO expertise with a strong focus on backlink creation. - Understanding of blog content and ability to identify suitable posts for backlink placement. - Experience in increasing website traffic through effective backlink strategies.
...experienced server-side developer to set up a WebSocket server to facilitate secure voice calls for Odoo's softphone. The server should be accessed at wss://:8443. Key Responsibilities: - WebSocket Server Setup: You'll be setting up a WebSocket server using Node.js to handle the signaling for voice calls. It's crucial to use SSL certificates to enable secure WSS connections. - Access Server via SSH: You will remotely access our server via SSH to carry out the entire setup. The entire process should be recorded as a screen recording, including accessing, setting up, configuring, and testing the server. - SIP Server Integration: The project involves configuring an Asterisk SIP server for call signaling. Ensuring integration between...
...looking for experienced digital marketing professionals to help enhance the online presence of , a leading aesthetics clinic. The goal is to attract more clients through targeted digital strategies. **********MUST Requirements:********** Proven experience in digital marketing within the healthcare or aesthetics sector. Ability to provide **case studies or examples** of previous work related to similar industries of their DIGITAL MARKETING **********Please submit your proposals along with relevant case studies***** that demonstrate your expertise in this niche. Responsibilities: 1. Develop a comprehensive digital marketing strategy tailored for an aesthetics clinic. 2. Implement SEO best practices to improve organic search rankings. 3...
...business/product. The strategy should encompass market research and the implementation of campaigns. Key Areas of Focus: - Digital Marketing Expertise: I need someone well-versed in digital marketing, SEO, and social media. - Lead Generation: The primary goal is to increase the number of potential customers. - Social Media: A significant part of the strategy should be targeted towards Facebook and Instagram. - Email Marketing: Crafting an engaging email marketing campaign is also a necessity. Ideal Skills: - Proven experience in generating traffic and converting leads into customers. - Proficiency in strategizing and executing effective digital marketing campaigns. - Exceptional skills in utilizing social media platforms for marketing purposes. - Expertise in email mark...
...ALL SPECS IN PROJECT ZIP" if we do not see the line " I HAVE READ ALL SPECS IN PROJECT ZIP" with your bid we know your bid is fake and will report you to freelancer admin as a fake bid and delete it OR if you really want to bid you must read specs before your bid and state that "I read all specs n ZIP FILE " if you have questions let us know .. if you do not have questions , you also state "MY BID IS FINAL AND I AM READY TO START " ALL OTHER FAKE REPLIES OR FAKE BIDS WHO DID NOT EVEN READ PROJECT ZIP WILL BE REPORTED AS FAKE AND BE DELETED ! 1. $60 Per Filtering Bug (We have many Functional Bugs in Software ..) We need a Software Tester for our Marketplace Software We need testers to ...
I'm seeking a seasoned Meta ad expert to replicate 4 existing campaigns on Instagram, modifying the objective from 'traffic' to 'sales'. Key Requirements: - Ad replication of 6 ads across 4 campaigns - Objective switch from 'traffic' to 'sales' - Multiple excellent reviews from past work Ideal Skills: - Deep understanding of Instagram and FB ad mechanics - Excellent communication skills for ongoing project updates
I'm looking to migrate my website from Wix to WordPress hosted on Azure. The primary motivation for this transition is to enhance the overall performance of the site. Specifically, I am seeking improvements in scalability to accommodate future growth and traffic. Ideal Skills and Experience: - Proven expertise in WordPress development and migration - Extensive experience with Azure hosting - Strong understanding of website performance optimization - Experience with scalability solutions for WordPress - Excellent troubleshooting skills Please note that specific features from the current Wix site to be retained have not yet been determined. The freelancer should be prepared to consult with me on this matter. Prior experien...
I am seeking an SEO specialist to boost my website's traffic through strategic SEO improvements on my product pages. Key Areas of Focus: - On-Page SEO: Optimizing individual product pages to rank higher and earn more relevant traffic from search engines. - Off-Page SEO: Building backlinks and improving the site's authority and credibility on the web. - Technical SEO: Enhancing the backend of my site to improve crawling, indexing, and rendering of my product pages. The ideal candidate for this project should have a deep understanding of SEO best practices and tools, a proven track record of increasing website traffic, and experience working with e-commerce websites. Your goal will be to increase my website's vi...
I'm looking for a Google Ads expert to review and enhance my campaign aimed at increasing website traffic. Key Areas of Focus: - Keyword Optimization: I need assistance in identifying the most effective keywords that will drive relevant traffic to my site. - Ad Copy Improvement: I would appreciate your expertise in refining my ad copy to improve its appeal and click-through rate. - Bid Strategy: Guidance on optimizing my bid strategy for cost-effectiveness and better ad positioning would be invaluable. Skills & Experience Required: - Proven track record in Google Ads,. - Strong analytical skills for keyword assessment. - Excellent copywriting skills for ad improvement. - Experience in strategizing bids for optimal campaign perform...
Title: Seeking a Skilled Digital Marketer to Boost Traffic and Customer Engagement for Our Restaurant and Party Hall We are excited to announce an opportunity for a dynamic digital marketer to join our team and help elevate our restaurant and party hall's online presence. As we aim to attract more customers and increase our visibility, we're looking for a professional with a proven track record in digital marketing within the hospitality or events industry. Responsibilities: Develop and implement effective digital marketing strategies to drive traffic and engagement. Manage social media accounts, creating compelling content that reflects our brand's voice and ethos. Optimize our website for search engines to i...
...who can create a comprehensive traffic management system. The system should be able to monitor and control traffic flow, as well as manage incidents in real time. Key features to include: - Real-time traffic updates: the system should be capable of providing instant updates on traffic conditions. - Automated traffic signal control: using the data from the traffic updates, the system should be able to control traffic signals automatically to optimize flow. - Vehicle detection sensors: the system should include the capability of detecting and counting vehicles to assist in traffic monitoring and control. Freelancers bidding for this project should have significant experience in traffic man...
I'm looking to promote my newly created Shopify store through social media marketing. This project involves creating social media accounts for my store from scratch, and strategizing on how to effectively use these platforms to drive traffic to my store and convert visits into sales. Ideal Skills and Experience: - Expertise in Social Media Marketing - Experience with creating engaging social media content - Knowledge on SEO and eCommerce - Proven success in driving online sales through social media - Familiarity with Shopify platform
2 - SEO Expert Needed to Drive Organic Traffic
I'm looking for an SEO professional who ca...professional who can help improve the Google rankings of my YouTube channel. My primary goal is to enhance the visibility of my videos on Google search, ultimately driving more traffic to my channel. I am particularly interested in targeting niche-specific keywords for this project. Keywords are "beats with hooks" , "beat with hook" and "instrumentals with hook" My channel is @BestBeatsWithHooks Skills and experience that are ideal for this job include: - Proven track record in video SEO - Expertise in identifying and utilizing niche-specific keywords - Ability to strategize based on video performance analytics - Experience with YouTube and Google SEO tools - Excellent communicatio...
I am looking for an expert with a solid experience in SEO and content creation to enhance my WordPress website's visibility and performance. Key Responsibilities: - Optimize existing content for better SEO performance - Implement effective Keyword Optimization strategies - Develop a robust Backlink Building plan Ideal Skills: - Proven experience in SEO, particularly on WordPress platforms - Strong background in content creation and optimization - Excellent understanding of Keyword Optimization and Backlink Building - Proficiency in Google Ads The goal is to improve my site's SEO, which will ideally lead to better organic search visibility and increased traffic.
If you had the time and looked hard enough, you could probably find a brand new marketing tool, tip, or tactic every day