Phd research topics in remote sensing and gismunkák
I'm in search of a seasoned legal researcher or writer to evaluate the implications of Albania's recent justice reform on judicial independence. Key tasks: - Comprehensive research on Albanian constitutional law and the justice system. - Assessing the impact of the reform on judicial accountability. - Collecting and analyzing statistical data and case studies to support our findings. This project requires a professional, not an academic. I expect structured outlines and written drafts, leading to a collaborative, high-quality analysis. Your application should showcase your expertise in Albanian law and legal writing.
...company and has expertise in digital marketing. The ideal candidate should be skilled in conducting market research to identify growth opportunities, analyze trends, and assess the most effective advertising platforms for diverse industries. Key Responsibilities: Conduct in-depth research on market growth, trends, and demand across various platforms. Analyze competitor strategies to identify key insights. Recommend the best platforms and strategies for advertising and lead generation. Share detailed reports with actionable insights. The specific project details will be shared with the selected freelancer only. Requirements: Experience in digital marketing and market research. Proficiency in...
...We want to be recognized as a key player in the cybersecurity SaaS industry. - Brand-specific keywords: We need to improve our visibility for searches directly related to our brand. - Competitor keywords: We aim to outshine our competitors in search rankings. The ideal freelancer for this project should deeply understand SEO strategies, particularly for SaaS and cybersecurity sectors. Experience in keyword research and analysis, as well as a proven track record of improving search engine rankings, is a must. Month 1: Foundation and On-Page SEO Focus: Sub-domains, Redirect URLs, Meta Titles and Descriptions, Header Tags, URL Structure, Alt Tags, Image Optimization, Link Analysis, Internal Linking, Speed Optimization, Schemas, HTML...
I'm seeking a skilled writer with a strong background in Biology and science research to help me pen an experimental-based research paper. Ideal Skills: - Expertise in Biology - Proficient in academic writing - Experience in writing research papers - Understanding of experimental research methodology - Ability to articulate complex concepts clearly - Understanding of pesticides, mode of action, exposure to pollinators
I'm seeking a talented freelancer to write a research paper focusing on a machine learning project that analyzes blood test results. The primary goal of the project is to predict disease risk based on these medical reports. The ideal freelancer for this project should have: - Extensive experience in writing research papers, particularly in the field of machine learning and medicine. - Strong understanding and ability to interpret blood test results. - Proficiency in machine learning concepts and techniques. - Ability to present complex ideas in a clear and concise manner. The paper should be written with a moderate level of technical detail, striking a balance between accessibility for non-experts and depth...
...someone with beginner skills and looking for his or her first project. If you have advanced SharePoint skills then the budget might not work for you. I need training videos made for my SharePoint Online platform. I want a series of instructional videos that cover fundamental tasks in SharePoint, and also demonstrate best practices. The project price described is not per video but rather series of small videos. Topics will be provided. 1. Describe what type of screen capture software you will use. Should be compatible with my screen saver software to do voice over. 2 I am only looking for someone with beginner to intermediate SharePoint knowledge to capture step by step instructional videos. Please note that this task is not for someone with advanced kno...
I'm in need of a professional writer who is well-versed in Computer Science, particularly in the field of Artificial Intelligence, to help me write a research paper based on an experimental study. Ideal skills and experience for the job: - Extensive knowledge and experience in writing Computer Science related papers, specifically on Artificial Intelligence. - Proven track record of conducting and writing about experimental studies. - Exceptional research skills to support the paper and provide a comprehensive literature review. - Ability to present complex ideas clearly and concisely. - Strong understanding of academic writing conventions and standards.
I'm in need of a skilled content writer who can create engaging blog posts focused on the technology sector. The primary aim of these posts will be to drive traffic to my website. Key Responsibilities: - Write high-quality, engaging and informative blog posts on various technology topics. - Optimize content for web traffic and audience engagement. Ideal Skills: - Proven experience in tech content writing. - Excellent understanding of SEO and web traffic strategies. - Ability to write in an engaging, clear and concise manner.
I'm in need of a professional writer who is well-versed in Computer Science, particularly in the field of Artificial Intelligence, to help me write a research paper based on an experimental study. Ideal skills and experience for the job: - Extensive knowledge and experience in writing Computer Science related papers, specifically on Artificial Intelligence. - Proven track record of conducting and writing about experimental studies. - Exceptional research skills to support the paper and provide a comprehensive literature review. - Ability to present complex ideas clearly and concisely. - Strong understanding of academic writing conventions and standards.
I'm seeking a talented freelancer to write a research paper focusing on a machine learning project that analyzes blood test results. The primary goal of the project is to predict disease risk based on these medical reports. The ideal freelancer for this project should have: - Extensive experience in writing research papers, particularly in the field of machine learning and medicine. - Strong understanding and ability to interpret blood test results. - Proficiency in machine learning concepts and techniques. - Ability to present complex ideas in a clear and concise manner. The paper should be written with a moderate level of technical detail, striking a balance between accessibility for non-experts and depth...
Task: Transcribe audio files in their native language. File Description: I have a few research interviews in Bangla, the length can vary from 45 minutes to over 1 hour 30 minutes. On average a file is about 1 hour 15 minutes. Most interviews are group interviews with 5-6 people. A few are individual interviews. Total files to transcribes are not confirmed - it may be as few as 5 files or as many as 15 files (my interviews are still ongoing). Special requirements: I need line by line transcriptions in the same language (Bangla), in the avro keyboard format (kalpurush font). It would be preferable if speakers could be uniquely identified based on voice. If not, then distinguishing interviewee/interviewer is enough. There are other small requirements such ...
I'm seeking a machine learning specialist with experience in IEEE paper writing. I have specific datasets ready for analysis and some preliminary results, but need assistance refining these and crafting a high-quality paper. Your expertise in machine learning and academic writing will be crucial in helping me present my findings effectively. Start your bid by "Hello world" so I can get if it's Ai bid or you have gone through task details
...innovative brands through technology-driven content and creative solutions. Our internal creative team thrives on collaboration to deliver high-quality advertising that resonates with audiences across social media platforms. As we support a range of clients, we are seeking dedicated Freelance Creative Editors who can uphold our standards for excellence while working in alignment with performance insights. Key Responsibilities • Edit creative digital advertising video content specifically tailored for social media platforms. • Communicate effectively with client pod Creative Producers and Leads to ensure that edits align with defined performance goals. •Receive, interpret, and implement creative direction and constructive feedback from b...
I am working on a library dissertation focusing on liquid...diagrams. The dissertation will cover various aspects, including: - Diagram Creation: I will need assistance with generating flowcharts and process diagrams, statistical graphs, and molecular structure illustrations. - Information Sourcing: Help with sourcing detailed information on liquid biopsy, particularly Introduction, biological basis of liquid biopsy, overviews, clinical applications, technological advancements, and market analysis, challenges, futures aspects, conclusion, limitations etc. Ideal skills for this project include: - Experience with academic writing and research. - Proficiency in diagram creation software. - Ability to source and synthesize complex informati...
I am seeking a modern and clean UI/UX designer for my news website. The homepage needs to feature: - Top stories - Latest news - Trending topics I also want to incorporate the following additional features: - A search bar - A Newsletter sign-up - Links to our social media platforms Ideal candidates should have a strong portfolio showcasing their skills in creating clean, modern and user-friendly interfaces, particularly for news or content-heavy websites. Experience with UI/UX design tools and understanding of responsive design is a must.
I have a GO script that I need to run on a remote server, specifically using Azure. The purpose of the script is to serve as a web service. The ideal freelancer for this project should have: - Proficient knowledge in Go programming - Experience with setting up and managing services on Azure - Understanding of web services Your task will be to run this script successfully and ensure the web service is operational. Please let me know if you can assist with this.
...specializes in 'Advertising and Marketing Campaigns' with a strong focus on 'Branding and Identity Design'. The role primarily revolves around the creation and design of marketing materials targeted at high net worth investors. Preference given to candidates in Irvine, CA area; but remote work is possible for exceptional talent and experience. Key Responsibilities: - Develop and implement innovative branding strategies to elevate our company profile within the medical receivable financing sector. - Design compelling advertising and marketing materials that resonate with our target audience. - Ensure consistency of brand messaging across all marketing platforms. Ideal Skills: - Extensive experience i...
...Location: [Remote] Employment Type: [Freelance] Job Description We are looking for an experienced AI App Developer to build, deploy, and manage AI-powered applications using our in-house AI services. The role will involve creating scalable, secure, and efficient applications on Kubernetes while ensuring seamless performance and integration. Key Responsibilities Design and develop AI-driven applications using our proprietary AI services. Deploy and manage applications on Kubernetes, ensuring high availability and scalability. Integrate in-house AI models and services via APIs for optimal performance. Work with DevOps teams to streamline CI/CD pipelines for AI applications. Collaborate with cross-functional teams, in...
Please note that this project is for a Pre-ID freelancer - MominNaim. I'm looking for a seasoned Google SecOps expert wi...freelancer - MominNaim. I'm looking for a seasoned Google SecOps expert with a deep understanding of the Google Security Operations SOAR Platform. Your role will involve working closely with our team in India to enhance our security setup. Ideal Skills: - In-depth knowledge of Google’s security solutions - Strong background in configuring and optimizing the SOAR Platform - Experience collaborating with remote teams Responsibilities: - Configure and optimize our security environment - Ensure adherence to best practices for security enhancement Your expertise will help us bolster our security posture and...
...Calling (Freight Owner Operators) Location: Remote (USA) Job Type: Full-Time Compensation: Competitive Base Or Commission About Us: We are a rapidly growing logistics company specializing in freight brokerage services. Our mission is to build strong, long-lasting relationships with Freight Owner Operators across the United States. We are seeking a dynamic and results-driven Sales Representative with a strong background in outbound calling and sales to help us expand our network of Owner Operators. Job Description: We are looking for a motivated Sales Representative who thrives in an outbound calling environment. This is an exciting opportunity for a self-starter with a proven track record in outbound sales and a passion for buil...
...with extensive C# experience to assist with my research involving YouTube URLs. The task primarily revolves around deciphering video and audio stream URLs, with the potential need for fixing the existing code from an open-source project. Key tasks include: - Modifying the YouTubeApiSharp project found at in order to let it work correctly again for the deciphering of download URLs of audio and video streams - Extracting JavaScript code from YouTube pages - Using C# to implement the necessary deciphering algorithm The ideal freelancer should: - Have a strong background in C# and regular expressions - Be capable of identifying and fixing issues within existing project code - Understand my research needs and maintain confiden...
I am seeking an experienced grant writer to assist my 501c3 non-profit with applying for foundation grants. Your role will primarily focus ...501c3 non-profit with applying for foundation grants. Your role will primarily focus on crafting compelling grant proposals that can help secure funding for our initiatives. Ideal Skills and Experience: - Proven track record of successful grant writing, particularly for foundation grants - Excellent writing and storytelling skills - Ability to understand and articulate the mission and needs of a non-profit - Familiarity with the non-profit sector - Strong research skills to identify suitable foundations for our cause Your expertise will be instrumental in helping us navigate the funding landscape and...
...Location: Remote Compensation: Competitive, based on experience Job Overview: We are seeking a creative, self-driven Content Creator with a passion for personal finance to join our team! This role is perfect for someone who loves making personal finance topics engaging, fun, and relatable. You will be responsible for producing daily content for our growing social media platforms. Your content will help us build and engage our audience, with the goal of eventually launching digital products and securing brand deals. Key Responsibilities: • Content Creation: Produce 1 piece of high-quality content per day (mix of videos and photo slides), focused on personal finance topics like budgeting, saving, and investing. • R...
I'm seeking AI professionals in the US, specifically in Machine Learning, to collaborate on grant proposals. The primary focus is on Research and Development. Key Responsibilities: - Model Development: Designing innovative machine learning models for various research projects. - Data Preprocessing: Handling and preparing data for model training and evaluation. Ideal Skills: - Extensive experience in Machine Learning, particularly in model development and data preprocessing. - Strong understanding of the research and development process. - Excellent grant writing skills. An NDA will be required for details. Grant requirements apply so if you are not a US citizen located in the US, please do n...
As a leader in book promotion services, BookImpact is on the lookout for passionate and seasoned sales professionals to join our team. Your primary responsibilities will include: - Customer Acquisition: Identifying and engaging potential clients, specifically authors, who could benefit from our services. - Client Relationship Management: Building and maintaining strong relationships with clients to encourage repeat business and foster customer loyalty. - Market Research: Keeping abreast of current market trends and customer preferences to inform our sales strategy. The pay will be on commission,,Lucrative Commission-Based Pay: Earn a 20% recurring commission on all your referrals for a lifetime. Unlimited Earning Potential: The more client...
Location: Remote Type: Contract (Potential for Full-Time) We are seeking an experienced and dynamic Native Mobile App Developer to lead the development of our new mobile application. This is an exciting opportunity for a developer who thrives in a fast-paced environment and has a strong background in native mobile development. Our current platform is a desktop web application built with React, , and Tailwind CSS, and we are looking to expand into mobile, both iOS/Android Responsibilities: • Lead the development of our native mobile application. (open to frameworks) • Integrate APIs and manage WebSocket communications. (API/WebSocket are ready to go) • Work closely with our team to translate the desktop application in...
I'm looking for an experienced grant writer to help secure startup funding for my music and entertainment startup. Ideal Skills and Experience: - Proven track record in writing successful business grants - Experience in the music and entertainment industry is a plus - Strong research and persuasive writing skills - Ability to meet deadlines and work under pressure - Excellent understanding of business needs and funding opportunities
...followers by managing my account and posting daily content related to AI Technology, Freelancing, and Personal Growth. Content types will include videos (that I will create), carousels, images, and PDFs. Key Responsibilities: - Content Scheduling: Plan and schedule daily posts at optimal times for maximum visibility and engagement. - Engaging with Followers: Respond to comments and messages in a timely manner, fostering a sense of community and encouraging further engagement. Ideal Skills & Experience: - Proven experience in LinkedIn management with a track record of increasing followers. - Familiarity with AI technology, freelancing, and personal growth content. - Excellent communication skills for engaging w...
...focus is on crafting a comprehensive research essay analyzing the technical aspects, case studies, and theoretical perspectives relevant to this task. The ideal freelancer will have: - Proven experience in computer vision and autonomous vehicle technology - Excellent analytical and research skills - Ability to work with public datasets to simulate real-world conditions Key project tasks: - Develop and optimize lane detection algorithms - Use public datasets to test and refine the algorithms - Write a detailed research essay on the project This is a critical project aimed at significantly improving lane detection accuracy in autonomous vehicles. Your expertise could play a pivotal role. I can share more details abo...
...detailed list of restaurants in the Australian Capital Territory for a new food delivery app. The list should encompass all types of eateries – from fine dining to fast food. Key Requirements: - Data Points: The list must include the restaurant's email addresses, phone numbers, website URLs, full addresses, as well as their Facebook pages, Instagram handles, X profiles, TikTok accounts, and YouTube channels. - Type of Restaurants: All types, not limited to a specific category. Ideal Skills: - Data mining and web scraping - Market research - Familiarity with the Australian restaurant scene is a plus Please note, the main purpose of this data will be to support the launch and growth of a new food delivery app. Your expertise and att...
I'm seeking an experienced writer with a strong background in artificial intelligence and machine learning to help me write a research paper focused on neural architectural search (NAS) and automating the search for optimal network architecture. The paper needs to target academic professionals and should be structured with the following sections: Title page Table of contents Text part with introduction, main part, conclusion Bibliography The ideal candidate should have: - Previous experience writing academic papers, particularly in the field of AI or machine learning. - A deep understanding of neural architectural search. - Excellent writing and research skills. You're not under time pressure. I'll share more detail...
I'm seeking an entry-level personal assistant to support my small business. Key Responsibilities: - Managing my schedule and calendar to ensure efficient time management. - Handling emails and correspondence to maintain smooth communication. - Assisting with data entry and organization to keep the business running smoothly. This position is hybrid, requiring both on-site and remote work. Ideal candidates should possess strong organizational skills, attention to detail, and a proactive attitude. Experience in a similar role would be beneficial, but not necessary.
I'm seeking a finance expert to prepare a comprehensive financial model fo...several specific financial outputs. Key Deliverables: - Cash flow projections - Profit and loss statements - Break-even analysis - Financial Ratios - Market Research I have some existing financial data and projections available for this project, which I'll share with the successful freelancer. Ideal Skills: - Strong background in finance and financial modeling - Experience in the manufacturing sector, particularly with metal can production - Excellent analytical skills - Proficient in market research and financial ratio analysis A deep understanding of the manufacturing industry and financial forecasting is essential for this proj...
I'm seeking a ghostwriter to craft engaging, conversational LinkedIn posts and short articles for me, an intellectual property lawyer. The posts should appeal to potential clients and cover a range of topics including legal advice and insights, industry trends and updates, and personal experiences and stories. Ideally I'm looking for someone who can help me brainstorm ideas for posts and articles, draft those posts, and then send them to me for final review and posting. My goal is to craft content to post every 1-2 weeks. Your writing should: - Be in a conversational tone, allowing for a friendly yet professional approach - Highlight my expertise in the legal field - Showcase my knowledge of in...
More details: What specific tasks do you need help with in Microsoft Excel? Data analysis What type of data analysis are you looking for? Market research analysis Which financial metrics are you most interested in analyzing? Cash flow
I'm seeking a seasoned professional to assist with my NEBOSH diploma assignments. The help will mainly be focused on research and writing, covering all sections including the introduction and background, methodology and analysis, and conclusion and recommendations. Ideal Skills and Experience: - Proficiency in research and academic writing - Familiarity with NEBOSH diploma coursework and standards - Excellent understanding of safety and health topics - Ability to craft coherent, compelling arguments - Strong command of English grammar and syntax
...create math assessments in both Word Document and Publisher for Grades 5, 7, 8, and 9. I will provide the topics and types of questions, as well as the textbook students are using to ensure the assessments are at the appropriate level. Key Responsibilities: - Create 1 assessment for each grade - Follow provided guidelines in terms of format, fonts, sizes, etc. - Produce 3-5 sample questions for review and approval before proceeding Ideal Candidate: - Proficient in both Word and Publisher - Prior experience in creating educational assessments - Strong understanding of math topics appropriate for Grades 5-9 - Excellent attention to detail and ability to follow specific instructions Please note, the typ...
...visibility and impact. With a strong presence in the industry, we cater to diverse business needs, ensuring each project reflects creativity, precision, and excellence. Job Overview We are seeking an experienced and driven Lead Generation Specialist with 3+ years of proven expertise in identifying, nurturing, and converting leads into tangible business opportunities. The ideal candidate will leverage their knowledge and skills to build a strong sales pipeline, engage potential clients, and contribute to the growth of our business. Key Responsibilities Conduct in-depth market research to identify potential clients, industries, and business opportunities. Generate and qualify high-quality leads using var...
...engineer or designer with experience in creating scientific measurement devices. The project involves designing an automatic measurement device with a reflective sample (like a mirror or a piece of silicon stamp) that rotates around a VCSEL. Key Responsibilities: - Design the device to measure: - The actual position of the rotating arm - The position of the VCSEL - The operating current - Develop a software interface for controlling the measurements. Ideal Skills: - Mechanical engineering or similar background - Experience in designing scientific equipment - Proficiency in software interface design - Understanding of VCSELs and related optical components This device will be primarily used for scientific research. The ability to accurately meas...
I'm looking for an expert in keyword research to help improve the search rankings of my tutorial and how-to videos on YouTube. The primary goal is to identify effective keywords that will enhance visibility and ranking on YouTube's search platform. Ideal Skills and Experience: - Proficient in YouTube SEO and keyword analysis - Experience with tutorial and how-to video optimization - Familiarity with YouTube's search algorithms - Ability to deliver actionable insights and strategies Steps: - Find keywords in VidIq, All the keywords has to scored above >70 only to be accepted - Ensure The keywords are relevant to stock market only - The keywords has to be not the one we already have here :
Saya mencari Virtual Assistant (VA) (Full Online) untuk membantu tugas rutin di bidang marketing dan sales, seperti riset pasar, analisis data, dan pengumpulan informasi. VA akan fokus pada tugas pendukung yang bersifat administratif dan penelitian, tanpa terlibat dalam pengambilan keputusan strategis atau aspek kritis. Tugas utama: 1. Melakukan riset pasar, analisis kompetitor, dan pengumpulan data dari berbagai sumber (berita, jurnal, website). 2. Mengolah dan analisis data untuk kebutuhan sales pipeline, segmentasi pasar, serta enrichment data ICP dan buying committee. 3. Membantu penyusunan laporan metrik kampanye, revenue, serta administrasi program awareness dan demand generation. 4. Kerja 4 Jam Sehari, Mulai dari jam 13.00-17.00 WIB secara online, wajib responsive Yang Saya cari:...
************************ Don't Bid To This Project If You're Not Based In Malaysia ************************ We are seeking a highly driven and skilled Sales Development Executive with extensive knowledge of the automotive spare parts industry. The ideal candidate will play a pivotal role in expanding our international market presence, identifying growth opportunities, and fostering strong partnerships with key stakeholders across global markets. This role offers a competitive base salary, a fixed commission on each successfully closed deal, comprehensive medical insurance, and allowances, ensuring direct recognition and rewards for contributions to business growth. ***Key Responsibilities*** 1. Identify and pursue new business ...
I need a professional who can help in the collection of quantitative data through surveys. Ideal Skills: - Expertise in designing and implementing surveys - Proficiency in data analysis - Experience in market research and user behavior analysis The main objective of this project is to gather meaningful data that can be used for various purposes such as market research, sales tracking, and user behavior analysis. Please note that the focus will be primarily on quantitative data. Freelancers with strong skills in survey design, data analysis, and market research are encouraged to bid.
Job Post: Fashion Designer (Men's Apparel) – Remote Position About Us Welcome to OFFTHRUST, a dynamic and innovative startup clothing brand specializing in men’s apparel, including T-shirts, hoodies, sweatshirts, and polos. Our vision is to redefine casual and stylish wear with an uplifting and energetic vibe. As a startup, we are looking for passionate individuals ready to grow alongside us and make their mark in the fashion industry. --- Position: Fashion Designer (Men's Apparel) Type: Full-time / Freelancer Location: Remote Work Hours: 10:00 AM to 4:00 PM (Monday to Friday) --- Key Responsibilities: Design unique, trendsetting men’s apparel (T-shirts, hoodies, sweatshirts, polos) aligned...
I'm looking for a skilled professional who can assist me in writing a paper and getting it published in an SSCI indexed journal. The paper will focus on a survey-based study within the field of psychology, part of the broader social sciences. Ideal Skills and Experience: - Proven track record of writing and publishing in SSCI indexed journals - Strong background in psychology and survey-based research - Excellent writing and editing skills - Ability to understand and adhere to the specific requirements of SSCI indexed journals. Your task will be to help me articulate my ideas and findings into a well-structured paper, and then navigate the publication process to ensure it reaches a suitable jo...
...goal is to create an outstanding, professional, and modern website that not only looks visually appealing but is also fully optimized for SEO to improve visibility and rankings. Project Requirements: Website Redesign: Modern, clean, and professional design. Responsive and mobile-friendly layout. Easy navigation and user-friendly interface. Content Optimization: Organize existing content for clarity and impact. Provide suggestions for improving the overall content layout. SEO Integration: Keyword research and implementation. On-page SEO (meta tags, alt texts, URL optimization). Fast-loading pages and optimized images. Structured data markup for better search visibility. Additional Features: Integration of contact forms, ...
I'm looking for a professional to develop a custom Google Site for my business. The site will serve as a comprehensive business portal and intranet. Key Responsibilities: - Design and build a Google Site that includes various sections such as: - Company Policies - Event Notifications - Standard Operating Procedures (SOPs) - Research Reports - Quarterly and Annual Reports - Picture Gallery - Current Updates - Ensure that the site is user-friendly and easy to navigate Ideal Skills: - Extensive experience with Google Sites - Web design skills - Understanding of intranet functionalities - Ability to present information clearly and logically - Prior experience creating business portals Please provide examples of previous Go...
Hello, I will perform medical research for categorisation of the provided data. Thanks and regards
I'm looking for a skilled content writer to create a casual-toned 'About Us' section for our company. The ...a casual-toned 'About Us' section for our company. The primary focus should be on our company's history, milestones, and our unique team and company culture. This section will be aimed at potential clients and customers, so it should convey our values, ethos, and the journey we've been on in an engaging and accessible way. Ideal skills and experience include: - Proven track record in content writing, particularly for corporate 'About Us' sections - Ability to write in a casual yet professional tone - Strong understanding of brand storytelling - Experience in writing f...
I'm in need of a dedicated professional who can conduct thorough online research and compile the gathered information into organized spreadsheets and documents. Ideal skills and experience for the job: - Proficient in online research - Strong skills in Microsoft Excel and Google Sheets - Ability to create clear and comprehensive documents - Experience in market research and competitor analysis - Excellent understanding of customer insights