Premium Athleisure Brand Product and Tech Pack Design

We're launching a premium athleisure brand focused on high-quality, minimalist designs that blend style, performance, and comfort. We're looking for an experienced product designer to create our first line of tech packs and designs for both men and women, with a primary focus on comfort. Key Responsibilities: - Design a range of men's and women's athleisure pieces, such as performance shirts, joggers, and sports bras. - Ensure designs appeal to both genders. - Prioritize comfort in every design. - Utilize high-end, eco-friendly, moisture-wicking, and breathable fabrics. - Develop precise fit and sizing standards for all garments. - Conduct market research and trend analysis to inform design choices. - We have an initial logo. If we can have an an analysis of the brand name and logo implementation and if the logo will work or not? Ideal Skills and Experience: - Proven experience in athleisure product design. - Strong understanding of high-end fabric properties. - Excellent tech pack creation skills. - Ability to design for both men and women. - Prior experience with brands like Lululemon, Alo, or Vuori would be a plus. The designs should incorporate specific color schemes that will be provided.