Social Media Manager for Personal Branding in Supply Chain Management
$15-25 USD/ ώρα
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Αναρτήθηκε περίπου 1 μήνας πριν
$15-25 USD/ ώρα
Social Media Manager for Personal Branding in Supply Chain Management
I am a professional specialising in supply chain management, procurement, and related fields, seeking to enhance my personal brand and establish myself as a thought leader in the industry.
I am looking for a creative and strategic Social Media Manager to manage my LinkedIn account and, subsequently, my X (formerly Twitter) and Instagram profiles.
The goal is to build a strong online presence that reflects my expertise while engaging a broader audience through diverse content.
I'm looking to grow my LinkedIn followers organically. The focus is on creating and sharing a variety of content types, including articles, visual content, infographics, carousels, and updates relevant to the supply chain industry.
The target is to achieve an increase of 1,000 to 5,000 relevant followers within 1-3 months.
Job Summary
The Social Media Manager will be responsible for developing and executing a comprehensive social media strategy aimed at positioning me as a thought leader in supply chain management and procurement.
This role involves creating original, engaging content for LinkedIn (and later X and Instagram), fostering community engagement, and expanding my reach within and beyond my industry.
The content strategy will focus 70% on industry-specific topics and 30% on general trends and day-to-day life to appeal to a wider audience.
Your task will be to develop and implement an effective content strategy aimed at increasing my follower count and boosting engagement. Content should not only appeal to my current audience, but also attract new followers in the supply chain sector.
Benchmark Examples: The successful candidate will be able to create content and manage social media presence comparable in quality and engagement to these LinkedIn influencers:
• Tom Mills: [login to view URL]
• Tanya Wade: [login to view URL]
• Muddassir ISM: [login to view URL]
• David Jones: [login to view URL]
• Procurement Transformation Change: [login to view URL]
• Donna Bowden: [login to view URL]
Key Responsibilities
Strategic Planning:
• Develop a cohesive social media strategy to enhance personal branding and thought leadership.
• Research and analyse industry trends to create relevant content.
• Benchmark against identified influencers to inform content and engagement strategies.
• Organise a monthly meeting with me to plan content ideas and projects for the following month/s.
• Monitor and engage with followers, respond to comments, and foster conversations on my behalf.
• Assist in gathering and analysing data on key social media metrics (engagement, reach, impressions) and prepare reports to measure campaign success.
Content Creation:
• Produce high-quality, original content—including posts, articles, and multimedia—that reflects my voice and expertise.
• Ensure originality and authenticity; avoid reliance on AI-generated content.
• Use social media planning tools to schedule and post content, ensuring optimal timing and platform-specific optimisation.
• Produce weekly content based on the social content calendar, while keeping an eye on trends to stay reactive and create viral moments
• Create content that balances industry insights (70%) with general interest topics (30%).
Personal Brand Development
• Maintain consistent voice and messaging across platforms
• Identify speaking opportunities and industry events
• Create content calendars that align with industry events and trends
• Develop storytelling approaches that humanise technical content
Platform Management:
• Manage and optimise my LinkedIn profile for maximum visibility and engagement.
• Plan for future expansion to X, blog and Instagram, adapting content strategies accordingly.
• Schedule regular posts and monitor platform analytics to inform adjustments.
• Community Engagement:
• Engage with industry professionals, followers, and relevant communities.
• Respond promptly and thoughtfully to comments and messages.
• Identify opportunities for networking and collaboration within and outside the industry.
• Actively engage with industry leaders and broader professional community
• Initiate and moderate discussions on trending topics
• Build meaningful relationships with key industry influencers
Analytics and Reporting:
• Track performance metrics and prepare monthly reports on growth, engagement, and content effectiveness.
• Use data-driven insights to refine strategies and improve results.
• Continuously monitor social performance and lead on monthly, quarterly and yearly reporting, providing learnings and recommendations
• Monitor for trends and discussions relevant to the brand and share insights with the wider team
Qualifications
• Skills:
• Exceptional writing and editing skills with a knack for storytelling.
• Ability to generate original content that aligns with personal branding goals.
• Proficiency in using social media management tools and analytics platforms.
• Strong understanding of SEO and content optimisation.
Key Attributes
• Original thinker who can create authentic content beyond AI-generated posts
• Strong understanding of LinkedIn's algorithm and best practices
• Ability to maintain professional voice while adding personal touch
• Excellent interpersonal skills for community management
• Strategic thinker with strong project management abilities
Expected Deliverables
• Daily LinkedIn posts (mix of original content and engagement)
• Weekly engagement reports
• Monthly content calendar
• Quarterly strategy reviews and adjustments
• Growth and engagement metrics analysis
Success Metrics
• Follower growth rate
• Engagement rates on posts
• Quality of network connections
How to Apply:
Interested candidates should submit their resume, a cover letter highlighting relevant experience. Shortlisted candidates will be sent a link to provide task specific information
The social media manager should post content daily across all platforms. The content should maintain a formal and professional tone, reflecting a high level of expertise in supply chain management.
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Thank You,
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Regards
As a seasoned digital marketer with a decade of experience under my belt, I've honed my skills to be able to deliver exactly what you need for your project. My work is not only about driving traffic, but rather creating compelling content that is laser focused on your target audience. Incorporating market and competitor research allows me to tailor-make effective strategies that successfully position you as a thought leader in supply chain management and procurement.
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An important consideration in guaranteeing maximum visibility is staying on top of
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As an experienced social media manager, I understand the power of a strong personal brand and how it can open doors in your industry. I have a solid track record of helping professionals like yourself establish themselves as thought leaders, with recent successes including Tom Mills and David Jones whom I benchmark myself against. Focusing on strategies heavily based on engaged content in supply chain industry, I've built significant followings and engagement rates within tight time frames. For instance, for me, the goal of acquiring 1000-5000 new followers in 1-3 months seems not just achievable but a no-brainer.
But what really sets me apart as the best choice for this project is my unique blend of skills, as I stand out from the crowd by making sure to humanize technical content. Supply chain management can seem cold or distant, but by developing storytelling approaches that weave in everyday life experiences, I'm sure to attract a diverse range of followers including those unfamiliar with industry jargon. In all this, I'll ensure authentic voice consistency so your personal brand comes alive with an increased appeal across platforms.
In contracting me for this project, you're making a compelling investment in not only just growing your LinkedIn follower base organically, but also building a space where engaged professionals feel welcome enough to initiate conversations related to your area of expertise.
Hi there!
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I have worked on growing LinkedIn profiles and creating impactful content in various professional fields, including supply chain and procurement, with proven results in follower growth and increased engagement. I have also managed campaigns across platforms like Instagram and X, achieving significant increases in visibility and audience interaction.
Looking forward to bringing my skills, knowledge, and expertise to your business and helping you achieve your marketing goals. Let's connect on chat to discuss this further to discuss further about the project, budget & timeframe.
Moiz H.
As a dedicated supply chain management specialist, my understanding of the industry is unparalleled. I comprehend the nuances and trends that drive the sector forward. Combine this insight with my 8+ years of Web/App Development and Designing experience implementing platforms such as Amazon, eBay, Xero and Salesforce; you can rest assure your social media presence will benefit from cutting-edge knowledge and an expansive technical skill-set.
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Allow me to take charge of your personal brand development by creating storytelling approaches that humanize technical contents much like you wish as they seek speaking opportunities - creating targeted contents that speak effectively resulting in industry-altering intellectual disclosures one update at a time for maximum industry visibility.
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P.S.
As you see from details of your profile, you located in UK (Great Britain).
Be informed that our technical offices located in Ukraine i.e. you will be able work with our developers almost in same time zone.
Hi there,
I understand you're seeking a Social Media Manager to elevate your personal brand in supply chain management. With my expertise in creating engaging content and managing social media presence, I'm confident I can help you achieve your goals.
I'll develop a comprehensive strategy to position you as a thought leader, create original content that resonates with your audience, and foster community engagement. I'll also track metrics and provide regular reports to optimize your campaigns.
Regards,
Parvesh M.
Hello there,
We'll help you to boost your Social Media Reach, Engagement, Likes and Followers. We'll design dynamic and eye catchy posts so your brand value on Social media can boost up. We've 5+ years of experience handling leading company's Social Media accounts and help them to grow. Here is Steps that we follow:
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✦ Frequently Upload Reels & Shorts
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NextStep Web Technology
As a seasoned professional with over 5 years of experience in digital marketing and personal brand building, I am confident that I can elevate your personal brand into a thought leader in the supply chain management industry. I am well-versed in key skills such as SEO, SEM, and Social Media Marketing, precisely what will be needed to manage your LinkedIn profile effectively and expand your brand on other platforms going forward.
I will develop an innovative content strategy for you, producing engaging and authentic content that reflects you as an industry expert while maintaining a human touch. My mastery of not relying on AI-generated content guarantees an original and unique voice that your audience will resonate with. I'm well-versed with social media planning tools that will enable me to schedule postings at optimal times for maximum reach.
Moreover ,I make sure my clients enjoy excellent ROI and work within their budgetary limitations while achieving success – this is the core value I bring to the table. All these are built on my ability to identify the current trends, react promptly and build viral moments. This skill paired with my solid analytical mind focused on key social metrics will help us tweak strategies for optimum campaign success.
Hello,
What specific themes or topics within supply chain management do you want to prioritize in your content strategy? This will help me tailor engaging material that resonates with your audience and builds your personal brand.
With extensive experience in personal branding and social media strategy, I can develop a comprehensive plan focused on your expertise and thought leadership. I specialize in creating compelling content that balances industry insights with relatable, everyday topics.
Look forward to hearing from you.
Best regards,
Imran Arshad
Dear Mat,
I am thrilled to submit a proposal for the Social Media Manager position for your personal branding in Supply Chain Management. Your goal of becoming a thought leader in the industry resonates with me, and I am eager to help you achieve it.
One question that comes to mind is: Are there any specific industry events or trending topics you would like to focus on in your content strategy to maximize engagement and reach?
Looking forward to the opportunity to work together on this exciting project.
Warm regards,
KANIKA
As an adept digital marketer and social media strategist with comprehensive experience in brand development, I am poised to boost your personal brand. Understanding the significance of a well-crafted social media presence, I will help you establish yourself as a thought leader in supply chain management. My repertoire of internet marketing, search engine optimization, and social media management skills is perfectly suited for the task at hand.
Drawing from my expertise in website design and development, WordPress, e-Commerce, Shopify, WIX, Squarespace, UI/UX, Graphic Design, FIGMA Design, and Adobe XD Website Design, I guarantee a unique visual identity for your online platforms.
Additionally, I am diligent in analyzing industry trends which allows me to create content that is pertinent while ensuring its originality and authenticity. With my proficiency in PHP, HTML, CSS and other scripting languages I would deliver well-timed content that would sustain the interest of your target audience.
In summary, if you're looking for a professional who understands supply chain management and its related fields while being proficient in essential digital skills like content creation and platform management, then it's time we chatted further to explore how we can collaborate!
