Hello,
It’s important to know that while organisations use press releases to promote their goods and services, they’re not adverts. In fact, journalists are quick to spot organisations who dress something up as news in order to get free advertising.
Press releases are short, factual news stories written in the third person and given to the media to encourage editors/journalists/broadcasters to feature the story in their publications and programmes.
They can also be published on the originator’s website and in company magazines and newsletters. In these instances, the style is often changed from the third to the first person.
As an accomplished, enthusiastic writer I have a successful record of creating highly effective business writing across all markets that add value to your brand and engages your audience. I love news writing, and have been writing press releases for about 20 years. Before that, I was on the other side of the fence as a news writer who received and used press releases to create news stories.
High-quality, grammatically accurate and effective content is only one part of my service, I also take great pride in providing the best client experience possible, ensuring that your project results in the outcomes you need, in budget and on time.
Regards
Mark Bishop