Hanna

Developed and executed marketing strategies for Illuminazion, enhancing brand, digital, and content marketing efforts for leading SaaS companies. Optimized HubSpot for account engagement, pipeline management, and CRM efficiency. Improved tech stacks by integrating tools like Asana and Slack, streamlining workflows. Enhanced sales and marketing alignment, driving more opportunities and revenue growth. Successfully implemented scalable solutions to boost client success and operational impact.

Managed marketing campaigns for Real Chemistry brands like Swoop and conversationHEALTH, driving product launches and rebrands in HubSpot. Optimized tech stacks, integrating tools like Asana and Slack. Streamlined sales processes with pipeline management and CRM enhancements, aligning marketing and sales. Led a HubSpot CRM migration, centralizing workflows and boosting efficiency. Enhanced cross-functional collaboration with tools like Monday.com for scalable growth and impact.

As Revenue Operations Manager, aligned sales, marketing, product, and CX teams to key metrics. Streamlined sales processes with tools like HubSpot, ZoomInfo, and Slack. Led initiatives including onboarding for 50+ agents, GTM strategies, and inbound lead management. Delivered CRM optimizations, process refinements, and sales enablement strategies, enhancing efficiency, driving growth, and implementing scalable solutions across cross-functional teams.