Shilpghar Handcrafted Product Packaging Design

Project Brief: Packaging Design for Shilpghar Objective Design functional, visually appealing, and brand-aligned packaging for Shilpghar's product range to cater to international markets via [login to view URL] and Etsy. The packaging should ensure product safety during shipping, adhere to the brand story, and create a memorable customer unboxing experience while being cost-effective. Scope of Work Product Categories for Packaging: Statues: Handcrafted stone statues ranging from 3 inches to 24 inches. Mortar and Pestle Sets: Heavy-duty, natural stone mortar and pestle sets. Packaging Design Requirements: Protection: Foam inserts or equivalent cushioning to ensure product safety during fragile international shipments. Material: Normal cardboard (non-fancy), sturdy enough for international shipping, with branding printed on the surface. Brand Story Integration: Include the Shilpghar logo, an artisan story snippet, and care instructions. Value Additions: Care instructions and thank-you notes as inserts within the packaging. Aesthetic: Use normal cardboard with printed branding, simple yet impactful. Minimalistic design is preferred. Deliverables: Phase 1: Initial Concepts: 2-3 design mockups showcasing the packaging layout, branding placement, and overall aesthetic. Phase 2: Revisions: Incorporate feedback and finalize the packaging design. Phase 3: Production Assistance: Provide prototypes or collaborate with vendors for production recommendations. Compliance and Logistics: Ensure the packaging meets standard international shipping requirements. Design packaging to minimize weight while maintaining durability. Budget: ₹1,000 per product design. Small-batch production considerations for initial runs. Timeline: Project completion deadline: 7 days from start. Deliverables in phased manner: Phase 1: Initial concepts – 2 days. Phase 2: Revisions – 3 days. Phase 3: Final design and production guidance – 2 days. Prototype and Vendor Assistance: Create physical prototypes (if feasible within the budget). Provide sourcing recommendations for manufacturers capable of small-batch production. Additional Details for Freelancer Shilpghar Brand Story: Communicate the artisan craftsmanship, heritage, and love that goes into each product. Emphasize the uniqueness and premium quality of handcrafted items. Packaging Design Preferences: Simple cardboard packaging with eco-friendly foam inserts. Printed branding and story elements on the outer surface. Include placeholders for inserts (care instructions, thank-you notes). Required Expertise: Packaging design for fragile items with international shipping in mind. Experience in branding and storytelling integration in packaging. Questions to Address in Proposal How will you ensure the packaging protects heavy and fragile products during international shipping? Can you assist with vendor recommendations for low-MOQ production? How do you plan to incorporate the Shilpghar brand story into the packaging design? Do you have experience creating eco-friendly yet durable packaging?