Drawing from my extensive experience in full stack web development, including proficiency in PHP, I'm confident in my ability to deliver a powerful and efficient email marketing tool, tailor-made for your hotel business. My seven years of professional experience includes working on similar projects wherein I have not only built email marketing software but also created analytics dashboards.
Understanding the unique customer engagement requirements of hotel industry, I would implement comprehensive open rates and click-through rates tracking feature in our app. Moreover, as is often the case with hotels, automated emails can greatly improve customer follow-up and retainment. That's why I would ensure this software includes automated email sequences as per your needs and preferences.
Finally, the robustness and scalability of your software are also crucial. Having worked with different technology stacks including Node.js, JavaScript and Python along with several frameworks like WordPress, Laravel and Magento 2 means, I am well-equipped to handle the project end-to-end; from architecture to maintenance. Conclusively, if you're looking for a reliable partner who understands your specific requirements and can deliver an exceptional product on time - look no further.