• Adwords Expert for Ecommerce and Lead Generation • Manage PPC campaigns of Google Search Engines (Google Adwords) • Achieve a targeted ROI for all Ads spend on a daily basis • Ensure optimal campaign performance • Develop new and eliminate under-performing PPC ad copy/Keywords • Analyze clicks and conversion data, ad expenses, and ROI • In-depth keyword and audience research • Get effective landing pages implemented and advice on possible improvements • Optimization and bid management • Work to overachieve on both targets as well deadline • Research new ideas, trends, and technologies within the SEO space • Stay up-to-date on the newest organic search, paid search, and social media trends • Generate high ROAS for E-commerce. • Audit websites and provide technical recommendations for improving SEO visibility and performance • Google Universal Analytics Migration to GA4