Sample google flash banner ads jobs
You need to research accident videos, falling and fighting style royalty-free videos and produce a 5 minute long video and explain the events in the video with voiceovers. I want to create an original video by adding some editing materials and effects. 1- Creating SEO keywords for your Youtube videos 2- Adding voice-overs and effects to make videos original Sample channels: @clownsofshame?si=ccJqF0i0uJW_B8QG @fighting-sprt?si=2x6CsLP9uS_THnT9 @hilariouszone68?si=29ngolMmduMfRbav
We are looking for an experienced developer to create a web-based Financial Requisitions Management System. The system will manage various requisitions (e.g., services, transportation, raw materials) with role-based access for users, appro...English, translation-ready). Functional Requirements: Role-based access: Users: Create, view, and edit their requisitions. Approvers: Approve/reject requisitions with feedback. Admins: Configure workflows and override locked fields. Configurable approval workflows (e.g., CEO approval mandatory). Integration with existing SQL Server data for financial records via the backend. Additional Info: Sample Excel structure and queries will be provided. Responsive design required for both desktop and mobile. Post-deployment support expected for minor ad...
...behavioral retargeting strategies to re-engage site visitors, using display ads, social media retargeting, and email campaigns to bring prospects back to the site. Video and Social Media Marketing - Drive the video marketing strategy with a mix of explainer videos, product demos, customer testimonials, and educational webinars. - Oversee social media presence across platforms like LinkedIn, Facebook, and Instagram to build brand visibility, engagement, and drive targeted lead generation. - Manage influencer partnerships and co-marketing collaborations within the construction industry to increase SuperConstruct’s visibility and credibility. Paid Advertising and Conversion Optimization - Manage paid search (PPC) campaigns on Google and social platforms, focusing on h...
...centered on the development of an AI/ML prediction model. Key Responsibilities: - Review and edit the current usage of Support Vector Machines to ensure accuracy in relation to our specific aim of enhancing computational efficiency. - Craft a compelling, 1-page sample size power analysis that aligns with the AI/ML prediction model methods. Ideal Candidate: - Should possess a strong background in statistical analysis, particularly in using numerical data for AI/ML prediction models. - Demonstrated experience in determining sample sizes. - Previous involvement in writing grant proposals would be highly advantageous. Your primary task will be creating persuasive narratives that meet funding requirements and enhance the proposal's likelihood of success. We are particul...
We need a logo for my car cleaning product, "Mikran". I have attached sample logos for your reference. Need source file with all the fonts and elements. If you have any query please DM me. Thank you!
...passionate about fashion and e-commerce? ?️ We're looking for a talented individual with proven experience and skills to join our team and help drive sales for our clothing brand. What We’re Looking For: ✅ Hands-on experience in digital marketing strategies tailored for e-commerce. ✅ Proven track record of driving sales and delivering measurable results. ✅ Expertise in social media advertising, Google Ads, email marketing, and SEO. ✅ In-depth knowledge of analytics tools to track performance and optimize campaigns. ✅ Creativity and passion for fashion trends and customer engagement. What We Offer: ? A dynamic work environment with creative freedom. ? Competitive salary + performance-based incentives. ? A chance to work with a growing brand and leave your mark ...
...SEO and Google Ads specialist for a short project to help improve my preschool's average position and click-through rate (CTR) in search results after the relaunch of my website: https://www.northviewmontessori.com. In December, I posted a new EverWeb responsive website that only has 7 webpages, to replace my old non-responsive version with many more pages and a "m." version for mobile. I included SEO best practices in my webpage design. However, my current average search position is 18.2 and CTR is 2.6. These numbers are horrible for a preschool in a small city! I mean there are only a few variations of search terms that prospective parents would use, like "preschool", "Montessori", "day care", "toddler", the name ...
...looking for a Google Search Console expert with substantial experience in reviewing and modifying Sitemaps, to assist with our IT Agency clients' websites. The work will be hourly-based, with a few hours required monthly, depending on the number of clients and the issues encountered. This is not a retainer-based project do not ask. Depending on client number and your expertise in fixing errors the hours will grow as we grow. If you have high level SEO tech knowledge or anything else relevant advise as well in case have other hourly work relevant to SEO. Key Responsibilities: - Review clients' Sitemaps and identify issues. - Fix issues related to Sitemaps and indexing. - Create and modify Sitemaps as necessary. - Implement coding fixes where needed. - Add Schema for re...
More details: What platform(s) are you targeting for the UGC ads? Instagram, Facebook, TikTok, Google youtube Which type of UGC (User-Generated Content) ad are you looking for? Sales What is the primary goal of your UGC ads? Lead generation
We are seeking an experienced and detail-oriented developer to build an automation tool that will facilitate the extraction of real estate data from multiple platforms, including Zillow, Redfin, StreetEasy, and others. This tool will allow users to download property listings and seamlessly extract additional zoning and building-relate...work autonomously and deliver high-quality, maintainable code. Preferred Qualifications: Prior experience with real estate data and its integration into reporting tools. Familiarity with other real estate platforms and APIs. A solid understanding of NYC real estate regulations and zoning laws. How to Apply: Please submit your resume and a brief overview of your relevant experience, along with any sample work or projects related to real estate data e...
I'm looking for a videographer/producer who can create a series of Instagram video ads for my services. The primary goal of these ads is to boost product sales. Your role would involve understanding my services and translating their benefits into engaging video content. Key Requirements: - Expertise in creating professional-grade video content - Understanding of Instagram ad specifications and best practices - Ability to convey a professional tone and style in the videos Ideal Skills: - Videography and video editing - Creative storytelling and content creation - Knowledge of digital marketing and social media trends Please provide examples of similar projects you've completed, as well as your proposed strategy for this project.
I'm looking for a skilled designer to create product images and promotional banners for my Shopify store. The desired style is modern and sleek, in line with current design trends. Key Requirements: - Design and produce high-quality product images that hi...product images that highlight the features and benefits of my products. - Create eye-catching promotional banners that drive sales and enhance the overall aesthetic of the store. - No specific brand guidelines or color schemes to adhere to, so creativity and ability to suggest appealing designs are essential. Ideal Skills and Experience: - Proven experience in e-commerce product photography and banner design. - Strong understanding of modern, sleek design principles. - Ability to work independently and suggest creative de...
I'm seeking a skilled video editor proficient in CapCut to enhance our video content primarily for Ads on platforms such as Meta, LinkedIn, and YouTube. The primary aim of these video ads is lead generation. Requirements include: - Captioning text using brand colors and fonts - Incorporating animation or b-roll clips - Designing cover images with brand elements - Integrating sounds/music - Implementing effects and transitions - Potentially adding voice-over Ideal candidates should have: - Extensive experience with CapCut - Strong understanding of lead-generating video content - Excellent graphic design skills - Proficiency in sound editing - Experience with social media advertising The ability to create engaging and visually appealing content is crucial.
I am seeking a Google Ads expert to create and manage campaigns aimed at boosting sales for my professional services. The campaigns should be designed to reach general consumers, with an emphasis on targeting and optimization techniques to maximize reach and effectiveness. Key Responsibilities: - Develop and implement effective Google Ads strategies tailored to professional services - Conduct in-depth keyword research and create targeted ad groups - Write compelling ad copy and create engaging visuals - Monitor campaign performance and optimize for maximum ROI - Provide regular reports and insights on campaign performance Ideal Skill Set: - Proven expertise in the Google Ads platform - A successful track record of ad campaigns - Proficient in ad...
I'm in need of an illustrative, professional-grade piece of artwork for an advertisement. The artwork needs to be 320 pixels wide by 250 pixels tall. Ideal Skills: - Proficient in digital illustration - Experience creating advertisement artwork - Able to convey a professional tone Your task will be to create an en...Ideal Skills: - Proficient in digital illustration - Experience creating advertisement artwork - Able to convey a professional tone Your task will be to create an engaging, visually appealing piece of artwork that fits within these parameters. Please include examples of your previous work that is similar in style and tone. I need to get regular website upgrades done and banner ads made for 2 brands Acoustical systems as well as ASR Audio both from German...
I'm looking for an expert to set up a Google site using my Ionos domain. This will be a business website, so professionalism and functionality are key. The site should include a contact form, and should be designed according to my specific branding guidelines. Key Requirements: - Proficient in Google Sites - Familiar with Ionos domain setup - Capable of implementing a contact form - Able to adhere to specific design and branding guidelines - Prior experience with business website design Looking forward to working with a professional who can help bring my vision to life!
You need to research accident videos, falling and fighting style royalty-free videos and produce a 10-minute long video and explain the events in the video with voiceovers. I want to create an original video by adding so...voiceovers. I want to create an original video by adding some editing materials and effects. Notes: When you give a price offer, give it as monthly income. It will be a one-month study. If the result is successful, we will continue with you. 1- Creating SEO keywords for your Youtube channel 2- Producing 10-minute videos 3 days a week 3- Adding voice-overs and effects to make videos original Sample channels: @clownsofshame?si=ccJqF0i0uJW_B8QG @fighting-sprt?si=2x6CsLP9uS_THnT9 @hilariouszone68?si=29ngolMmduMfRbav
I'm looking for a Google Docs / Sheets expert who can help me design a document to efficiently track patient contact(s) on a daily basis and a monthly summary. This document is provided monthly to our contracting localities to demonstrate the services provided and time utilized, tracking time provided per contact and per month. There two types of report, one for youth services and one for parent/caregiver. They are mostly the same with different titles and a few data collection boxes. Either in these documents or another, we also need to track the total time provided to each youth/caregiver for the contracted time allowed. We received purchase orders from localities to provide a maximum amount of time per the purchase order. In some cases, there is also a maximum time allowed ...
Goals for UX/UI Improvement The objective is to improve usability and engagement on both mobile and desktop views. This includes enhancing: • Design Elements: Updating fonts, colors, and spacing to improve readability and aesthetics. • Navigation and Layout: Ensuring users can easily find and engage with content. • Compliance: Aligning the design with Google Adsense requirements for better approval chances. What You Will NOT Be Required to Do: • Write content or create new templates from scratch. The goal is to enhance the current design, not reinvent it. About my Blog I run a small WordPress blog that focuses on: • Daily Footwear Deals: Short posts highlighting the best deals. • Long-Form Guides: In-depth articles about footwear and shoppin...
I'm looking for a professional translator specialized in legal documentation. The project involves translating a series of legal documents from English to Indonesian. Key Requirements: - Experience in translating legal documents - Proficient in both English and Indonesian - Able to maintain the original document's format in Word - Attention to detail and a...translating a series of legal documents from English to Indonesian. Key Requirements: - Experience in translating legal documents - Proficient in both English and Indonesian - Able to maintain the original document's format in Word - Attention to detail and accuracy is crucial Please, include your translation experiences and qualifications in your proposal. Ideally, I would like to see a small sample of your pr...
Title: Marketing Expert for Sales Strategy Development - TWISH Beauty We are looking for ...Crafting a results-driven sales strategy. Identifying market opportunities and defining target segments. Designing and managing multi-channel marketing campaigns. Optimizing acquisition channels (SEO, online ads, influencers, etc.). Analyzing campaign performance and making strategic adjustments. Implementing CRM and marketing automation solutions to enhance the customer experience. Requirements: Proven experience in marketing, preferably in the beauty or wellness industry. Proficiency in CRM tools and marketing automation solutions. Expertise in online advertising platforms (Google Ads, Facebook Ads, etc.). Strong analytical and reporting skills. Creativity, teamwork, ...
I'm seeking a results-driven marketing specialist to help grow my business by generating high-quality...results-driven marketing specialist to help grow my business by generating high-quality leads for new clients. Your primary role will be to develop and implement marketing strategies, including running Facebook Ads and other digital campaigns, to bring in potential clients and get our company rolling with its marketing efforts. Key Responsibilities: - Develop and implement marketing strategies - Run Facebook and Google ads - Generate leads with a focus on individual consumers Ideal Freelancer: - Proven results/experience in digital marketing and lead generation - Proficiency in Facebook and Google Ads - Excellent understanding of targeting indiv...
I'm in need of a professional who can optimize my Google Local Service Ads for my home maintenance company. I'm primarily interested in: - Boosting the effectiveness of my ads in generating leads - Maximizing my visibility on Google The ideal candidate for this job should have: - Prior experience with Local Service Ads, specifically for home maintenance - Proven skills in lead generation strategies - In-depth understanding of Google Ads optimization techniques
Freelance Marketing Expert Needed – PR, Targeted Ads, Content Creation & Social Media Strategy I’m looking for an experienced marketing professional to help grow our brand across various channels. The ideal candidate will have expertise in: Public Relations: Writing press releases, securing media coverage, and building relationships with journalists. Targeted Advertising: Running effective paid campaigns on platforms like Google Ads, Facebook, Instagram, and other relevant channels. Content Creation: Crafting compelling blog posts, news articles, and thought leadership pieces that drive engagement and visibility. Social Media Strategy: Managing and growing our presence on platforms such as Reddit, X (formerly Twitter), and YouTube through targeted str...
I'm looking for a skilled digital marketing expert to manage a lead generation campaign via Meta Ads on Instagram. Key Requirements: - Experience in running and optimising Meta Ads, specifically on Instagram. - Proven track record in lead generation. - Understanding of the target demographic: Young Adults (20-35). - Ability to create engaging content that resonates with the target audience. Your skills in crafting compelling campaigns will be instrumental in increasing our brand's reach and generating quality leads.
I need a solution developed that automatically accepts all incoming Google Calendar event invites to my Google Workspace Calendar account. Ideal Skills: - Proficient in Google API - Experience in automating tasks on Google Workspace - Knowledge of Google Workspace configurations - Ability to create seamless, notification-free experiences
I'm in need of a skilled web designer with experience in creating animated GIF banners. This banner will serve a promotional purpose, so it needs to be eye-catching and effective at driving conversions. Key Requirements: - Creation of an appealing animated GIF banner - Inclusion of call-to-action buttons within the GIF Ideal Skills: - Expertise in web design and GIF creation - Understanding of promotional banner design - Ability to integrate interactive elements into the banner
...existing campaigns. This package will empower users to create, monitor, and manage LinkedIn Ad campaigns tailored to a specific target list provided by the user. Project Objectives: Python Package / SDK Development Build a Python package that interfaces with the LinkedIn Ads API to perform end-to-end ad campaign management. Design the package to be modular, user-friendly, and extensible for future enhancements. Key Features: 1) Campaign Creation Allow users to define campaign objectives, ad creatives (text, image, or video ads), budgets, bidding strategies, and scheduling. Provide functionality to upload and use a predefined target list (e.g., LinkedIn profile URLs, emails, industries, or company names) for audience targeting. Include options for advanced targeting, suc...
I'm seeking a skilled marketer with a passion for gaming to promote my game on the Google Play Store. The goal is to increase visibility and user engagement in a variety of ways. Key Responsibilities: - Develop and implement a comprehensive promotion strategy that includes App Store Optimization (ASO), Paid Advertising, and strategies to encourage User Reviews and Ratings. - Engage with the Young Adults demographic primarily, but also consider strategies to reach other potential gamers. Ideal Skills: - Proven experience in promoting mobile games on the Google Play Store. - Expertise in ASO and digital marketing. - Ability to create engaging content for the target demographic. - Experience in working with gaming communities. I look forward to seeing creative proposal...
Request for Proposals: OpenSouq-Like Website Development Hello, I am seeking experienced developers or a professional team to create a fully functional website identical to OpenSouq in terms of features and design. Key Requirements: Core Website Features: User account registration (individuals and businesses). Classified ads system organized by categories (Real Estate, Cars, Jobs, etc.). Advanced internal search engine with various filters. User dashboards to manage ads and updates. Rating and review system for users and sellers. UI/UX Design: Responsive and attractive design compatible with all devices (Desktop and Mobile). Simplified and user-friendly navigation. Mobile Applications Development: Fully integrated mobile apps for iOS and Android. Features such as push no...
I need a Webflow/Wordpress website template designed, similar to the one found at: The design should be modern and clean. Key Requirements: - Creation of a few initial pages: Homepage, About Us, Contact Us, Key Information - The template must be easy to use and allow for the straightforward creation of new pages - A sample page needs to be built in the editor The task is not for a complete website build but for a simple, easy-to-use template. If this project is successful, there will be further work required, including the building of a full personal website. Ideal Skills: - Proficiency with Webflow - Experience with creating website templates - Ability to design modern and clean layouts - Good communication skills to understand requirements and provide
I'm looking for React Native developer with experience in Prompt engineering who can quickly develop with the help of LLM and know the bugs to fix . We need Task list app in React native with local storage in device. We are not looking for any manual work or expensive offer. Please share your work sample in your bid. Thank you for understanding
...on Luxury, Business and Business Crime Documentaries, and I want the design to exude professionalism, trustworthiness, and intrigue. What I Need: 1. YouTube Logo Design: - A clean, modern logo that reflects the channel’s themes of business, success, and intrigue. - Preferably with dark, bold colors (e.g., black, or gold) for a premium look. 2. YouTube Channel Banner: - A visually compelling banner optimized for YouTube dimensions. - Should include the channel’s name, tagline (if applicable), and a design that reflects the business/documentary niche. 3. Video Branding Templates: - Intro animation (3–8 seconds) that can serve as a signature opening for all videos. - Outro design that includes space for "Subscribe...
Project: Launch Campaign for a New Sustainable Co...CTA. 4. Email Marketing Sequence Draft a 3-part email series for potential customers: • Email 1: Welcome email introducing the brand and its mission. • Email 2: Spotlight on sustainability and the positive impact of their purchase. • Email 3: Exclusive launch offer with an urgency-driven CTA. 5. Ad Copy Write three versions of ad copy for Google and social media ads: • Short-form (one line) for a banner ad. • Medium-form for social media ads. • Long-form for a sponsored blog post. Assessment Criteria: • Creativity in storytelling. • Ability to craft persuasive and targeted messages. • Clarity and engagement in copy. • Consistency in brand tone ...
we are creating a new banner to go on blog posts and emails for Don's Masterclass here's the idea: banner with a nice-looking couple, white space after them so they pop out, banner with "Housing Wealth MasterClass" and the subtitle "Using Your Home to Dramatically Improve Retirement" And this text along the bottom may be: "Discover how the modern reverse mortgage can increase cash flow, lower income taxes, and reduce the most common risks in retirement."
...be instructive, engaging, and designed to help students learn and retain the content. • The script for the first episode is included as a separate attachment. Please review it thoroughly before submitting your proposal. • In the script, key lines or phrases are highlighted or bolded. You are welcome to propose creative ways to visually present these phrases in the video. • A short sample video, labeled ‘Sample One,’ is provided as an attachment. Please treat this as a reference or inspiration only—feel free to develop your own unique ideas. However, before starting the project, ensure the characters, themes, and overall style are confirmed with me. • You are welcome to propose ideas for opening or closing scenes, as well as backgroun...
I'm in need of a logo for my cherry orchard, "Sunset Vista Orchard". The logo should be minimalist in style, incorporating specific elements and colors. Key Requirements: - Design a minimalist logo featuring two red and two Ranier cherries with leaves. - The text "Sunset Vista Orchard" should be included underneath the cherries. - The overall color scheme should reflect the sample I have, which needs some tweaking. Ideal Skills and Experience: - Graphic design with a focus on minimalist aesthetics. - Experience in logo design, particularly for agricultural or orchard-based businesses. - Strong communication skills to understand and implement feedback on the design tweaks needed.
...6kV/11kV) and low-voltage systems. Intelligent switchboards and smart grid integration on vessels. Shore Power (Cold Ironing) Systems for connecting ships to shore power at ports to reduce emissions. 3. Marine High Voltage Systems HV Systems Overview High-voltage systems used on large vessels like container ships, cruise liners, and LNG carriers. Safety Procedures Insulation resistance testing, arc flash analysis, and lockout/tagout (LOTO). Equipment and Maintenance Circuit breakers, transformers, and HV cabling. Condition monitoring using Partial Discharge Analysis and Thermal Imaging. 4. Automation and Control Systems Integrated Automation Systems (IAS) Role of IAS in monitoring and controlling propulsion, cargo, and auxiliary systems. Programmable Logic Controllers (PLCs) Prog...
I'm looking to create a Google Form that serves as a registration form for an upcoming event. Ideal Skills and Experience: - Proficiency in Google Forms - Experience in creating user-friendly registration forms - Attention to detail to ensure all necessary fields are included
I'm seeking a video that will serve as an engaging product demonstration for my Facebook and Instagram ads. The video should be approximately 30-40 seconds long, presenting key features of my business and showcasing our equipment in a casual tone. Key elements to include: - Demonstrations of our equipment Ideal Skills: - Video production and editing - Experience with social media ad content - Ability to create casual yet engaging content
I'm looking for a Google Sheets expert who can help me organize my data. I'm tracking the daily output of my team. What I want is one spreadsheet with three tabs: one of the raw daily data; one tab that shows the total weekly output for each team member; and one tab that shows the average weekly output per team member. Ideal Skills: - Proficiency in Google Sheets - Experience with data importation - Strong understanding of statistical functions Please bid only if you can assist with these specific requirements.
I'm aiming to generate leads for an event in Hunters Rest, South Africa, targeting specifically Germany and France in Europe. Key Requirements: - Create a Google Ads campaign focused on driving interest and leads from Germany and France to an event in South Africa. - The primary goal is to generate B2C leads, essentially people who are interested in attending the event. - Understanding of geo-targeting within Google Ads is crucial, as the campaign needs to effectively reach and engage individuals in the specified European countries. Ideal Skills: - Proven experience with Google Ads, particularly in international targeting. - Expertise in lead generation strategies. - Knowledge of the event promotion industry. - Familiarity with the cultures ...
I'm looking for a video creator who can produce a Facebook ad video similar to a specific style I've provided. The main goal of this video is to boost brand awareness. Key Requirements: - Ability to create engaging, high-quality video content - Experience with Facebook ad video production - Understanding of brand awareness objectives in video content - Creative skills to mimic a provided video style The ideal candidate for this project should have a strong portfolio of similar work, and a deep understanding of what makes a successful Facebook ad video. The ability to meet deadlines and work collaboratively to achieve the desired outcome is essential. Please go through the attached video for your reference and let me know if you can create like these vides, it's an on goin...
We have an existing WordPress WooCommerce website dedicated to selling pet food products. The products ...fully set up the website and enhance its design to achieve a professional and attractive look. This includes optimizing its functionality, ensuring user-friendliness, and improving the visual aesthetics. Scope of Work: Select and customize a WooCommerce-compatible theme that suits the pet food niche. Homepage Design: Create a professional and attractive homepage with the following sections: Hero banner showcasing featured products or promotions. Highlighted categories or best-selling products. Customer testimonials or reviews. Extra Pages: Set Terms and Condition page, Privacy Policy, Shipment and Delivery, About Us, Contact us Timeline: The project should be completed wit...
*If you are not an expert in tshirt ranking for Merch on Demand don't reply *If you use ads, link building or talk about products or storefront don't reply This is Results based I'm in urgent need of a professional who can ORGANICALLY Rank my T-shirts on the first page of MERCH IN DEMAND BY AMAZON. This role specifically focuses on Amazon Merch on Demand for T-shirts and does not involve ads or link building or products. Must be organic and be an expert with Amazon A10 Algorithm and can guarantee to rank on first page Key Responsibilities: - Optimizing listings for T-shirt designs, including title, brand, bullet 1, bullet 2, and description. -This is Results based. Rank first page get paid. Will pay $3-5 per first page ranking - Conducting a FREE test list...
We are developing a comprehensive marketing management system that integrates multi-platform PPC analytics (Facebook Ads, Google Ads, LinkedIn, TikTok, etc.) into a single dashboard. Our platform aims to replace the need to log into each native advertising tool by providing advanced filtering, drill-down analytics, and eventually campaign management actions—all in one place. WHAT WE’RE LOOKING FOR: UI/UX Designer with a strong background in PPC / digital marketing—someone who understands key metrics (CTR, CPC, CPM, CPA, ROAS, conversions, etc.) and knows how marketers think when analyzing campaign data. Experience designing dashboards or analytics tools where large amounts of data are presented in a clear, intuitive way. Ability to create engaging, ...
More details: What is the main goal of your Google Ads campaign? Increase website traffic What type of audience are you targeting? National audience Which industries or sectors are you focusing on? Retail
I'm seeking a Google Ads professional to enhance my campaign focused on driving national web traffic. Key requirements: - Expertise in Google Ads with proven track record of increasing website traffic - Ability to optimize campaign for a general consumer audience - National-level targeting experience - Strong analytical skills to track and report on campaign performance - Innovative approach to ad content and placement
My primary goal with this project is to increase website traffic through Google Ads, specifically focusing on search ads. I want to target brand keywords in this campaign. Ideal skills and experience for the job include: - Expertise in Google Ads, especially search ads - Proficient in keyword research and targeting, particularly brand keywords - Proven track record of increasing website traffic through Google Ads - Strong analytical skills for optimising ad performance and traffic generation
