Logo & Identity Design for URBN Naturals
- Estado: Pending
- Premio: $20
- Propuestas recibidas: 244
Resumen del concurso
I'm looking for a creative and experienced designer to develop a logo and identity design for my brand "URBN Naturals."
brand identity design for "URBN Naturals," focusing on elegance and minimalism. Below is a detailed breakdown:
Key Elements:
Brand Name:
The brand "URBN Naturals" is prominently featured in a sophisticated serif typeface with a slight decorative flourish, particularly in the word "Naturals."
Color Palette:
A warm, cohesive palette of blush pinks, soft reds, and earthy tones. This evokes feelings of natural beauty, calmness, and femininity.
Typography:
The combination of serif fonts for "URBN" and a script font for "Naturals" adds a refined and classy touch, reinforcing the idea of premium and natural products.
Applications:
Mockups: The logo is showcased in different use cases:
Mobile interface (suggesting digital presence, such as an app or website).
Product packaging, particularly soaps or skincare items, emphasizing artisanal quality.
Backgrounds and layouts maintain a clean and modern aesthetic, allowing the logo to stand out.
Imagery:
The inclusion of a minimalist product shot (e.g., handcrafted soap) reinforces the theme of natural and high-quality offerings.
The model adds a human connection and aligns with a target audience interested in beauty and self-care.
Branding Analysis:
Target Audience:
Likely geared towards individuals seeking natural, eco-friendly beauty or personal care products.
Appeals to a demographic that values aesthetics, sustainability, and elegance.
Brand Messaging:
The branding conveys sophistication, reliability, and a connection to natural beauty.
Versatility:
The design is adaptable for various platforms, including digital, print, and product packaging.
Ideal Skills and Experience:
- Proven graphic design experience
- Strong portfolio of logo and identity design
- Excellent understanding of branding
- Ability to incorporate client feedback
- Experience with eco-friendly brands is a plus
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