Website specifications document samples punët

I'm seeking an experienced freelancer to help me dominate the football niche on Quora. The main goal is to establish my authority through high-quality, in-depth analyses. Ideal Qualifications: - Proven track record in developing content strategy on Quora and driving account growth. - Deep understanding of football or a demonstrated ability to conduct exten...answers. - Engage with followers and participate in relevant Quora discussions. - Implement SEO and keyword strategies to enhance answer rankings. - Provide regular updates and detailed performance reports. If you have experience in driving growth on Quora and can assist in establishing my authority within the football niche, I would love to discuss this further. Please include relevant work samples or success stories in...

We are looking for an experienced fashion designer/graphic designer to assist in finalizing the logo, design pack, and tech pack for our sportswea...and tech pack for our sportswear brand, The Az Corp. Scope of Work: 1. Logo Refinement: Ensure our logo is optimized for different applications, including printing and embroidery. 2. Design Pack Creation: Prepare detailed design files for t-shirts, hoodies, and pants for both male and female fits in four trending colors. 3. Tech Pack Development: Create professional tech packs, including specifications, materials, measurements, and garment details for factory production. More details: What style of sportswear are you focusing on? Casual What elements do you want included in the logo? Text and icon What should the style of the logo ...

Project Introduction: Supplier Sourcing and Quality Assurance for Knee Positioner Products Communication Expectations Work on an hourly basis and maintain consistent communication via: Fiverr/Email: Daily progress updates. Google Meet: Weekly check-ins or as needed. Share deliverables in Google Sheets and video formats for transparency and collaboration. Summary: Source high-quality products from reliable suppliers with clear evaluations and ensure smooth execution of the project, leading to a successful first order. Objectives Identify and recommend 3 reliable suppliers for the Knee Buddy Positioner and Zero Degree Knee Positioner. Ensure the suppliers meet product specifications, offer competitive

I'm in need of a graphic designer to improve the aesthetics of a 4-page Informed Consent Form for Couples Therapy. Key Requirements: - A well-structured and schematic design. - S...Key Requirements: - A well-structured and schematic design. - Subtle graphic elements to enhance readability such as icons, highlighted headings, and improved spacing. - The final document must be in Word, fully editable and ready-to-use. - The design should utilize neutral tones, suitable for a formal, professional document. - Design must be appropriate for digital reading. Ideal Candidate: - Proven experience designing formal documents like contracts, manuals, reports, forms. - Proficiency in Word and knowledge of clean and minimalist design. - Ability to deliver a visually appealing and ...

I need a rephrasing expert to refine a business proposal to enhance its professionalism. The goal is to make the document sound more polished and sophisticated, in line with corporate standards. Ideal Skills: - Exceptional command of English - Experience in business communication - Prior work with proposal documents - avoid Plagiarism Please provide a sample of your previous work that has similar requirements. Thank you!

We are looking for an experienced fashion designer/graphic designer to assist in finalizing the logo, design pack, and tech pack for our sportswear ...tech pack for our sportswear brand, The Az Corp. Scope of Work: 1. Logo Refinement: Ensure our logo is optimized for different applications, including printing and embroidery. 2. Design Pack Creation: Prepare detailed design files for t-shirts, hoodies, and pants for both male and female fits in four trending colors. 3. Tech Pack Development: Create professional tech packs, including specifications, materials, measurements, and garment details for factory production. More details: What style of sportswear are you focusing on? Casual What elements do you want included in the logo? Text and icon What should the style of the logo ...

My WordPress website's login popup isn't showing captcha while the signup form does. I need this fixed ASAP. Please see word document for screenshots and more details. I just want instructions on how to fix it. Please give me the code i need to enter and tell me where to enter it. Thanks

I'm seeking an expert to revamp my project proposal document in Google Docs. The goal is to create a design that is clean, clear and visually captivating, ultimately enhancing the document's overall presentation. Key Tasks: - Redesigning the document to boost its aesthetic and functional appeal - Incorporating a custom illustration as specified Ideal Candidate: - Proficient in Google Docs - Experienced in document design and layout - Skilled in creating and incorporating custom graphics - Detail-oriented with a strong sense for design Please note, I have not specified a preferred design style (Minimalist, Corporate, Creative), so a balanced, professional approach would be appreciated.

...reverse-engineered bidirectional amplifier PCB designed for use in tunnels. However, it is currently failing to achieve the required transmission distance coverage of 350 meters. I need experienced electronics engineer or RF (Radio Frequency) specialist to troubleshoot the issue, identify the root cause, and implement the necessary fixes to ensure the amplifier meets the desired performance specifications. • Analyze the existing PCB design and identify potential issues causing the reduced transmission distance. • Perform signal strength and quality tests to diagnose the problem. • Propose and implement design modifications or component replacements to improve performance. • Ensure the amplifier meets the required transmission distance of 350 meters in tunnel e...

Title: Seeking Architect / Interior Architect for Long-Term Collaboration Description: I am looking for a skilled and detail-oriented architect or interior architect for a long-term collaboration. I develop high-end projects and need a professional ...Experience in interior architecture, hospitality, or residential design is a plus Reliable, detail-oriented, and able to work independently while collaborating remotely This is an ongoing collaboration, so I am looking for someone who is serious about working long-term and contributing to the development of various projects. If you are interested, please send me your portfolio, relevant work samples, and a short message about your experience. The fee will be determined individually based on the specific project Looking forward to c...

I'm looking for a professional to create an updated design for my project proposal document in Google Docs. The design should be clean, clear and visually appealing to enhance the overall presentation of the document. Key Tasks: - Redesigning the document to improve its aesthetic and functional appeal - Incorporating a custom graphic as specified Ideal Candidate: - Proficient in Google Docs - Experience in document design and layout - Able to create and incorporate custom graphics - Attention to detail and a keen sense for design Please note, I have not specified a preferred design style (Minimalist, Corporate, Creative) so a balanced, professional approach would be appreciated.

1. I need a freelancer to convert an image into a PDF word document. Needs to be an editable document.

I'm in need of a vintage-style logo for my Airbnb. The logo should incorporate both text and icons, specifically a house icon. The text will include the name and potentially a slogan. Ideal Skills: - Graphic Design - Logo Design - Vintage Aesthetic Understanding Please include previous work samples of vintage-style logos, if available.

...prefer face-to-face interaction. We know you want to use DaVinci, but coloured files need to be PrProj. We know you think you can use Ai (eg. Colourlab Ai), but trust us, you cannot. You actually need to understand step-by-step colour correction, and show us, as we do know how to do it. Excellent English is required. Applicants should say something that makes it clear to us you know your stuff. Samples of work can be dubious of origin and time taken, but send - if you know your stuff....

...instructors can offer courses and learners can follow them at their own pace. Inspired by Udemy, the platform will provide advanced features for course management, user interactions, and performance tracking. #### **Key Features:** - **User Management:** Registration, authentication (JWT, OAuth), roles (learner, instructor, admin). - **Course Creation & Management:** Video uploads, document sharing, interactive quizzes, structured chapters. - **Monetization System:** Pay-per-course model, subscriptions, secure payments via Stripe or PayPal. - **Interactive Interface:** Video playback, progress tracking, course ratings & reviews. - **Instructor Dashboard:** Monitor sales, manage courses, interact with students. - **Content Moderation & Compliance...

I'm looking for a talented designer to create full designs for a line of modern, fancy, and party wear for children aged 5 to 12 years. Ideal Skills: - Experience in designing children's clothing, particularly for the 5-12 age group. - A strong portfolio of modern, fancy, and party wear. - Ability to create appealing, trendy designs that can capture the int...talented designer to create full designs for a line of modern, fancy, and party wear for children aged 5 to 12 years. Ideal Skills: - Experience in designing children's clothing, particularly for the 5-12 age group. - A strong portfolio of modern, fancy, and party wear. - Ability to create appealing, trendy designs that can capture the interest of both kids and their parents. Please provide samples of your p...

... we need a basic verification system with the following three components: Facial Recognition: Comparison of the user's selfie with the photo on their ID document. (Mandatory) Document Authenticity Check: Verification that the ID document is an official and valid government-issued document. (Mandatory) MRZ Verification: Validation of the Machine Readable Zone (MRZ) information on the back of the ID document. (Optional) We are seeking individuals or companies with prior experience in developing or integrating similar KYC verification systems. If you have worked on projects involving identity verification, facial recognition, or document authentication, we would love to collaborate with you. Please provide details of your relevant experie...

...developer to design and develop a modern, responsive, and SEO-friendly website for my export business, Maa Global Export Import. The website will showcase our products and services, facilitate client inquiries, and include features necessary for a competitive online presence. I have already purchased domain and hosting from HostingRaja and need a freelancer to build the website from scratch, incorporating best industry practices. The website should be designed in such a way that I can update content, add new products, and publish blog posts on my own without requiring the freelancer's help. Additionally, I require one year of support for any updates, modifications, and product additions. Key Requirements: 1. Website Design & Development: ...

...with my new HP Windows 11 laptop - some specific letter keys aren't working A G backspace. I have already attempted various troubleshooting steps, including rebooting the laptop and updating/reinstalling the keyboard drivers, but nothing has worked. I have also tried using an external keyboard to no avail. I am looking for an expert who can remotely fix this issue for me. Given the laptop's specifications (an Intel Core3 HP model), I would prefer to invest in repairs rather than purchasing a new one, with a maximum budget of $20 for this fix. Ideal skills and experience for the job include: - Proficiency in remote troubleshooting and repair - Extensive knowledge of Windows 11 systems - Experience with HP laptops - Expertise in keyboard-related issues - Ability to de...

...understand brand values, target audience, and market positioning. - Develop designs that balance visual aesthetics, functionality, and sustainability. - Prepare technical and print-ready files suitable for manufacturing in China. - Communicate directly with our manufacturing partners in China (working with our internal translation and sourcing team) if needed, to ensure designs meet production specifications. What We’re Looking For: - Proven experience in packaging design for both e-commerce and retail, ideally for consumer products. - Strong portfolio showcasing creative and professional packaging designs. - Familiarity with packaging manufacturing processes and technical requirements. - Ability to balance design aesthetics with functionality and cost-efficiency. - Knowle...

I'm seeking a modern-style logo designer who can creatively combine an icon and text into a cohesive and eye-catching design. The ideal freelancer for this project will have a strong portfolio featuring modern designs, exceptional graphic design skills, and a knack for creating unique and memorable logos. Prior experience working wit...eye-catching design. The ideal freelancer for this project will have a strong portfolio featuring modern designs, exceptional graphic design skills, and a knack for creating unique and memorable logos. Prior experience working with a variety of brands is a plus. French or Italian designer are preferable. I want to build a brand based on women’s korean style earrings, bags and shoes. Please provide samples of your previous work that align...

I'm in need of a professional translator who can translate legal documents from English to Arabic. Ideal Skills: - Proficiency in both English and Arabic - Extensive experience in legal translation - Exceptional attention to detail - Ability to meet deadlines Please include samples of your previous legal translations in your bid.

I'm seeking a Word-based ISO 37000 documentation toolkit with customizable samples for my clients. The toolkit should contain sample policies covering corporate governance, risk management, and compliance. This project requires a deep understanding of ISO 37000 standards, corporate governance, risk management, and compliance policies. Key Requirements: - Comprehensive ISO 37000 Word documentation toolkit - Customizable sample policies - Deep understanding of ISO 37000 standards - Expertise in corporate governance, risk management, and compliance policies Ideal Skills: - Proficiency in Microsoft Word - Experience in creating policy documentation - Knowledge of ISO standards - Skills in corporate governance and risk management

I am looking for a freelancer to develop a well-structured, automated, and professionally designed Excel sheet for Portfolio, Program, and Project Management, aligned with PMI standards and requirements. 1. Excel Sheet Development The Excel file should be designed for comprehensive project tracking and management, incorporating the following: A. Portfoli...Integration Setup with MS Project. 4. User Guide & Training Materials for smooth adoption. Freelancer Requirements • Strong expertise in Excel, Power BI, and MS Project. • Experience with PMI project management frameworks. • Ability to deliver a professional, automated, and error-free solution. • Strong portfolio of similar work. Looking forward to receiving proposals with timelines, past work samples...

...and legible typefaces that enhance brand recognition. 4. Brand Patterns & Graphic Elements – Unique, signature design elements that reinforce brand identity. 5. Imagery & Photography Style Guide – Guidelines for product photography, service visuals, and brand storytelling. 6. Iconography & Illustrations – A custom set of icons that align with our modern, high-end aesthetic. Brand Guidelines Document A comprehensive brand book outlining: • Logo usage, spacing, and variations • Color codes and applications • Typography rules and hierarchy • Imagery and photography styling • Tone of voice and messaging framework • Digital and print applications Packaging & Collateral Design • Membership Cards – E...

This is going to be a technical design document that describes a specific hybrid networking setup (e.g. S2S or ExpressRoute/DirectConnect). The intended audience for this document is IT professionals, so it should be technically detailed. The document should include: - A complete network diagram for a hybrid networking setup (e.g. ExpressRoute)- with example CIDR blocks and protocols. Must understand Customer Network and Provider network (e.g. Equinix, Megaport) components - and how they interface with the Cloud Provider (e.g. Microsoft datacenter). I can share a sample diagram. - An input form that gathers the required CIDR blocks, SKUs, VNETs/VPCs and other details - for a new networking build. This is the most important aspect - need to 'templatize' the...

I'm looking for a professional photo editor to retouch 1-5 of my photos. Ideal Skills: - Expertise in general photo retouching. - Proficiency in skin smoothing, blemish removal, teeth whitening (even though I didn't specify, these skills are always a plus). - Advanced knowledge of photo editing software. Please provide samples of your previous retouching work.

I'm seeking a skilled content w...content writer with a medical background, specifically in the field of cosmetic surgery, to create informative articles for my website. Key Responsibilities: - Write engaging and accurate medical content aimed at educating patients about cosmetic surgery procedures, risks, benefits, and advancements in the field. - Content should be SEO friendly and tailored to promote the services of the clinic without being overly salesy. Ideal Skills: - Proven experience in writing medical content, particularly in cosmetic surgery. - Excellent understanding of SEO and web content writing. - Ability to simplify complex medical concepts for general readership. Please provide samples of your previous work in the field, and let me know your availabi...

...MiDaS, DPT) and texture generation tools. • Knowledge of image formats and their processing (e.g., JPEG, PNG). 2. Experience: • Previous projects involving depth map generation or texture extraction. • Experience working with 3D workflows or AR/VR pipelines is a plus. 3. Other Skills: • Strong problem-solving skills and ability to work independently. • Excellent communication skills and ability to document processes. Deliverables: 1. Python scripts that: • Accept a 2D nail image as input. • Output: • Depth map (grayscale image). • Normal map (to simulate surface details). • Roughness map (to control glossiness). • Specular map (to define reflectivity). 2. Detailed documentation: • Installation steps, required dependenci...

I'm looking...that security related incidents and near misses are investigated and documented. 2.1.7 Defining the roles of security in cases of emergencies and disasters. 2.2 Goals: 2.2.1 Conducting daily inspections for the next 12 months. 2.2.2 Ensure closing all security issues from inspection reports. Data for these KPIs will be collected manually by supervisors and noted in a written document. The primary audience for this document will be upper management, so the KPIs need to be clearly defined and presented in a way that is easily understandable for senior executives. Ideal skills and experience for the job would include: - Knowledge of security operations and relevant KPIs. - Experience in data collection and analysis. - Ability to present information in a cle...

hello I'm in need of a professional translator to translate a documents from Azerbaijani (Azeri) into English. Requirements: - Translate every part of the document, including stamps and handwriting. if any - Maintain the original formatting in the translated document. - Deliver the translation as MS Word files. Budget: 8 $ Deadline: Within the next 5 hours. Please confirm if you can deliver on time.

I'm seeking a skilled 3D designer who can create a relief file suitable for stone engraving (CNC). The subject of the engraving is the dramatic scene from Caravaggio's painting, "Holofernes & Judith". Key requirements: - The design should include moderate details, capturing the essence of the painting but not overly intricate. - ...intricate. - The final 3D relief file needs to be designed for a small scale, specifically up to 10 inches. Ideal skills: - Proficient in 3D modelling software. - Prior experience in designing for CNC stone engraving. - Strong understanding of the painting "Holofernes & Judith" by Caravaggio. - Excellent attention to detail to ensure the engraving is of high quality. Please include relevant samples of your work...

I'm in need of a skilled MEP CAD Draughtsman for a commercial building project. The role primarily involves drafting Electrical MEP services. Specifically, the CAD drawings should encompass: - TEL (Telecommunications) - CCTV - SMATV (Satellite Master Antenna Television) - DATA (Data Distribution) Ideal candidates should have: - Extensive experience in CAD and MEP desi...Electrical MEP services. Specifically, the CAD drawings should encompass: - TEL (Telecommunications) - CCTV - SMATV (Satellite Master Antenna Television) - DATA (Data Distribution) Ideal candidates should have: - Extensive experience in CAD and MEP design - Proficiency in Electrical system drafting - Familiarity with commercial building standards and requirements - Ability to work with detailed specifications...

...Advise on trading strategies, options, and risk management strategies • Explain industry terms or trading practices to clients • Attend industry and company events to source own potential clients as directed by management • Achieve sales targets • Contact prospective or existing customers to discuss their queries and requirements • Develop sales presentations or proposals to explain service specifications • Maintain customer records by using the CRM and logging communication • Receive and follow-up on clients funding, volume, and new account activations Requirements: Academic Qualification Requirement: - B.Sc. Degree from any discipline - 4 years of extensive experience in Forex/ Banking/ Stock and Commodities Brokerage fields in sales Departm...

...displayed (I'll input the info manually) *I want a field where I can have private links – where I’ll upload offering memorandum - but documents cannot be downloaded (because amounts may change, so document open as a new webpage) and if anyone click on the link, they must provide name, email and phone > MLS search (Florida and California) *When the page is open with the property info, I have a design that I like >vacation homes in Florida: I have a partnership with a company located there and I have an affiliated link. Is there a possibility to have their website in mine without people leaving my website? 6- Transactions: where I can display all my transactions closed > sold, rented, represented (owner/seller/tenant/buyer), city/state 7-...

I'm looking for assistance converting a PDF document to a Word document. It's crucial that the converted document maintains the original formatting exactly. Ideal Skills and Experience: - Proficiency in PDF conversion - Excellent attention to detail - Strong knowledge of Microsoft Word - Ability to replicate complex formatting

This project requires integrating pre-written code, followed by testing and debugging to ensure functionality. The document attached is the dataset used to generate the code. The full code is available. Key Requirements: - Input, test and debug code that has already been created in Wix Velo - Create a new custom member workflow for registration - Primarily aimed at collecting specific user data, Yes, I have all the details you've provided so far for writing the full functional code for member registration. This includes: 1. **Separating `registrationForm1` data into multiple collections** based on field values. 2. **Automating the Wix Member ID** into a hidden field to store data from the second input form into the same member's collection item. 3. Redirecting...

Ju lutemi Regjistrohuni ose Identifikohuni për të parë të dhënat.

I'm looking for a modern-styled logo for my real estate company. It should integrate abstract shapes, offering a unique visual twist, while still being professional and representative of the industry. Key Aspects: - Style: The logo should embody a modern aesthetic. - Elements: Incorporation of abstract shapes is a must. However, please avoid overtly literal real estate imagery li...potentially incorporating shades of blue and green. Ideal candidates will have strong graphic design skills, a portfolio demonstrating modern and minimalist designs, and an understanding of the real estate industry. Experience with logo design is crucial, and previous work with abstract shapes will be highly regarded. Please only apply if you can deliver a unique, engaging design that meets these spec...

...maintenance and updates: Regularly review the codebase for bugs and inefficiencies, implementing necessary updates to improve performance and ensure smooth operation. - Server management and optimization: Oversee the performance of our VPS, making necessary adjustments to optimize speed and efficiency. - Implementing new features: Develop and integrate new features based on our evolving needs and specifications. Security Measures: - Regular security updates and patches: Ensure the server and codebase are protected against potential threats through timely updates and patches. - Firewall and intrusion detection setup: Implement and oversee a robust firewall and intrusion detection system to safeguard our data. - Data encryption and backups: Regularly encrypt sensitive data and per...

I'm looking for an experienced front-end developer proficient in to translate my Figma designs into code. Key Responsibilities: - Convert the Homepage from Figma to code. - Implement the Header, Main content, and Footer components as per the design specifications. - Ensure the Header includes a functional Navigation menu and Search bar. Ideal Freelancer Qualifications: - Proven experience with and front-end development. - Proficiency in translating Figma designs into responsive code. - Strong understanding of implementing interactive components.

I am a data analyst in need of assistance with creating a sales report in MS Excel. Ideal skills for this project: - Expertise in MS Excel - Strong data analysis skills - Experience in sales report creation Looking forward to your bids.

I'm looking for an expert scriptwriter who can develop an automated method for gaining root ...Android version, popular versions, and multiple specific versions. acceptance criteria: a root shell where root or root empowered user can join any group such as wheel Key Requirements: - Understanding of Linux OS, particularly Ubuntu. - Expertise in scripting for automated root access. - Knowledge of Android OS and its versions. - Experience in ethical hacking, preferably white hat. - Ability to document and demonstrate the use of the script. If the script can also work on Unix, I will provide a 25% or more bonus. This project will be paid for as my intellectual property, but you are welcome to keep your copy. Please note: - Appropriate bonus provided for a script that works o...

...unchanged; the focus should be on enhancing the document's visual appeal. Key Requirements: - Design Elements: The entire document needs to be reformatted. This includes the incorporation of headers and footers, the use of bullet points and numbered lists, as well as the application of custom fonts and colors. - Layout: The layout of the document should follow a policy manual standard. This means a single-column layout with some sections possibly requiring a two-column layout. - Table of Contents: A table of contents is necessary and should be included in the document. Ideal Skills and Experience: - Proficiency in Google Docs - Strong attention to detail - Experience with document design and formatting - Ability to create visually appealing layouts -...

I'm seeking an expert essay writer to explore the question "Can we go away from oil?" with specific focus on the geopolitical and economic implications. The essay should primarily focus on India's relationship with OPEC...economic relationship with OPEC nations - Exploration of the potential for oil independence - Use of both qualitative and quantitative data - Expert level writing and analytical skills - Familiarity with geopolitics and economics The ideal freelancer for this project should have a strong background in geopolitics and economics, with proven experience in writing analytical essays. Please provide samples of similar work in your proposal. Start the essay with relation of ab lincolns assasination by john wilkes booth and his failure in oil mining ...

I'm looking for a freelancer to assist with manual data entry from physical documents into a Word document. Ideal Skills: - Attention to detail - Proficiency in typing - Familiarity with Microsoft Word - Ability to maintain confidentiality and manage sensitive information Please note that the nature of this project requires handling physical documents. Experience in similar data entry tasks would be beneficial.

I'm in search of a talented developer or a skilled team to create an Android based car service and repair booking app, akin to GoMechanic. The app will cater to vehicle owners looking to schedule servicing, monitor repairs, and facilitate online payments seamlessly. Key Features - Schedule Servicing: Users should be able to book their car service at their convenience. - Track Repairs: The... - User Registration and Login: A robust system for user sign-up and login is essential. Ideal Skills - Proficient in Android app development - Experience with creating similar service-oriented apps - Knowledge of secure online payment integration - Ability to implement a reliable user registration system Please bid if you are capable of delivering a high-quality product that meets these spec...

I’m looking for an experienced freelance legal content writer to create high-quality, original blo...valuable content tailored to our audience. Excellent grammar and attention to detail. Consistent delivery of high-quality, SEO-optimized blogs. Ability to collaborate with us on blog topics and adhere to our project goals. Additional Information: This is a long-term project for the right writer. We want someone who can grow with us as we focus on expanding both sites' visibility. Please include samples of your previous work (preferably legal-related) and let us know how you would approach writing SEO-focused blogs in this niche. If you’re passionate about writing content that makes a difference in people’s lives while helping us rank higher in search engines, ...

Looking for a freelancer to assist with data entry and creation of documents in Excel. The ideal candidate should have experience with both numerical and textual data entry, and be proficient in Excel. The project involves creating and entering less than 50 documents, and we are open to suggestions on format and templates.

Request for Visual Identity Design ...Logo Design – in Adobe Illustrator ✅ Color Palette – in Figma and Adobe ✅ Typography – in Figma and Adobe ✅ Supporting Visual Elements & Patterns – in Figma and Adobe ✅ Custom Icons – in Figma and Adobe ✅ Basic UI Mockups – in Figma ✅ Social Media Templates – in Adobe Photoshop & Illustrator ✅ Comprehensive Design System – in Figma ✅ Brand Guidelines Document – in Figma and Adobe PDF ? Additional Requirements: ? Provide previous work samples related to visual identity, UI/UX, or other relevant projects. ? The final deliverables must be well-organized and fully editable in Figma and Adobe (AI, PSD, PDF). ? The visual identity should reflect the app’s values: simplicity, m...