Digital marketing freelance milton keynes jobs

I need post images and story templates for social media. The designs should be professional and clean, aligning with a polished aesthetic. These graphic designs will be for a public relations & marketing agency. These graphics wil be used for Twitter, Facebook, and instagram stories.

I'm seeking a skilled Adobe After Effects editor to finalize a marketing video using a pre-purchased template from Evanto Elements. The project involves modifying a provided script, as well as adjusting, adding, and removing icons to optimize the video's effectiveness. Key requirements: - Proficient in Adobe After Effects - Experienced in video editing with a focus on marketing content - Able to deliver high quality edits in a timely manner Please note, you will find all necessary files, including the video template and script, in the provided Google Drive link.

I'm looking for a talented React Native developer who can build a mobile app for both Android and iOS. The app will enable small brands to create digital banners and videos. Core Features: - User registration via email, phone and website - A categorized template library for banners and videos - User-friendly customization options (add text/images, change size/color/position) - Fixed footer for brand details (phone, email, website) - An Admin panel to upload/manage templates - Google AdMob integration for ads before download - Option for users to download/export their customized designs Tech Requirements: - Frontend: React Native - Backend: Node.js with Firebase/MongoDB - Media processing: Libraries for image/video editing - Ads: Google AdMob Deliverables: A polished, functi...

I'm seeking a skilled content creator with experience in social media marketing and political campaigns to develop a series of ads for Facebook and Instagram. These ads will primarily aim to promote various campaign events. Key responsibilities include: - Crafting engaging and persuasive content across different formats: images, videos, and text-based posts. - Ensuring all content aligns with the campaign's goals and values. - Optimising content for each platform to maximise reach and engagement. Ideal candidates will have a strong understanding of social media algorithms, a knack for creative content creation, and a passion for political engagement. Experience with local campaigns is a plus. Please provide examples of previous work in your proposal.

I'm in need of a skilled digital marketer with a strong focus on Instagram. Specifically, I'm looking for someone who can help with: - Creating engaging Instagram posts - Developing a strategic plan to increase brand visibility and engagement on the platform Ideal candidates should have proven experience in social media marketing, particularly with Instagram. A portfolio of previous work will be greatly appreciated.

I need a professional Keynote presentation created from a PowerPoint (PPT) for a marketing pitch. The ideal freelancer for this project should be an expert in PowerPoint and Keynote, with a keen eye for professional and corporate design. The presentation will need to include: - Charts and graphs: These will need to be designed in a clear and visually appealing way, to effectively communicate our marketing data. - Images and icons: A selection of relevant images and icons will need to be sourced and incorporated into the presentation, to maintain audience engagement and support our key messages. The overall style of the presentation should be professional and corporate, with a consistent and coherent theme throughout. Experience in creating corporate presentations is a plus...

...Handelsbolag”. We are two people who own and manage the company. Our company offers various IT solutions, which can include everything from web development, AI implementation, graphic design, and production of materials for campaigns/advertisement videos, among others. Our company will act as an intermediary, meaning that we contact potential customers where we see development potential within the digital aspect of their business, or they reach out to us. Upon a successful deal, we hire freelancers who create the "product" that we have sold. The freelancer(s) receive specific instructions and requirements on what needs to be done and what the work should contain. They then deliver the finished product to us and grant us full ownership of the product, among other t...

I am looking for an experienced affiliate marketing professional to help me run successful paid ad campaigns and generate income through affiliate offers Project Requirements: Campaign Setup: Create and manage high-converting paid ad campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, or TikTok Ads. Use native ad platforms like Taboola, Outbrain, or PropellerAds if necessary. Offer Optimization: Select the best-performing affiliate offers from (or other networks). Optimize campaigns to maximize ROI and earnings. Landing Page Design: Create or suggest high-converting landing pages for the campaigns. Ensure landing pages are mobile-friendly and comply with ad platform policies. Ad Copy and Creatives: Write compelling ad copy tailored to the selected offers...

I'm looking for an SEO expert who can help boost my website's visibility, and increase traffic. The website is designed to generate leads and sales through service descriptions and products that can sourced for clients. Key Requirements: - Proven experience in SEO, particularly for service-based websites. - Ability to create strategies ...strategies aimed at increasing website traffic. - Understanding of lead generation and e-commerce. -Milestone will be release after work is done after the first 30 days (Net 30) Please note, I skipped the question regarding my current lead generation channels. However, I am open to recommendations on how to enhance my lead generation and sales through other channels such as social media, email marketing and paid advertising. Freelanc...

...development professional to help me reach out to potential clients in the advertising and marketing sector. The objective is to convince these clients to outsource their graphic design needs to our company. Key Responsibilities: - Contact potential clients via phone and email - Convince clients to outsource their graphic work - Utilize existing leads to maximize efficiency Target Clients: - Primarily businesses in the Advertising and Marketing industry Graphic Work Types: - Logo design - Product Mockup - Embroidery Digitizing - Image Editing Ideal Skills and Experience: - Excellent communication and persuasion skills - Experience in business development, particularly in the advertising and marketing sector - Familiarity with graphic design processes and needs - ...

...eyes. Accessories: Billiard cue stick, billiard balls (including the 8-ball), and white gloves and shoes. Playful and bold typography for the text "Billiard is My Valentine." Bright, vibrant colors, with red as the primary color for the heart mascot. Deliverables: High-resolution files (PNG, JPEG, SVG). Vector files (AI, EPS) for scalability and print use. A transparent background version for digital and merchandise applications. Color Scheme: Red: For the heart character. White: For gloves and text accents. Blue, black, and yellow: For the billiard balls and details. Key Elements: - Incorporate Valentine's Day symbols (like hearts or cupid) and billiard elements (like billiard balls or a pool table) into the design. - The logo will primarily be used for brandin...

I'm in need of a talented animator who specializes in Digital 2D animation. The project involves creating a hero-themed small teaser intended primarily for personal RP purposes. Key requirements: - Expert in Digital 2D animation (examples: DC Comics animation) - Experience in creating entertaining content - Capability to convey a 'DC Heroic' tone through animation The ideal freelancer will have a strong portfolio of similar work with examples to show and can bring a sense of adventure and excitement to the animation.

My name is Elan and I'm the owner of the Cromwell Manor Inn, a 13-room Inn in Cornwall, NY, just 60 miles north of NYC in the Hudson Valley. www.cromwellmanorinn.com. We’re looking for an experienced Search Engine and Social Media Marketing Expert with Hospitality Experience to help us increase our bookings and revenue by reaching more NYC-based leisure travelers. Key Responsibilities: - Create and manage a targeted Google Ads campaign and other paid ads / social media platforms specifically aimed at NYC leisure travelers. - Develop strategies to attract more guests and improve our year-round occupancy. - Provide ongoing support and guidance throughout the campaign. - Advise on the timing of the campaign - whether to start now or wait for our busy season. Background: ...

Description: We need a creative, high-quality logo for Vocabble, a vocabulary-building board game for kids (same as Scrabble game - image attached). The logo should reflect the educational and f...feature Vocabble. Slogan: Include a slogan like below: "Play, Learn, Master English" "Building Brighter Minds!" "Unlock the Power of Words!" "Play, Learn, Excel!" ..... or you can suggest one. Design Style: Clean, modern, and colorful, appealing to families. Avoid overly complex elements. Format: Deliver in vector format (illustrator/corel draw format )and high-resolution PNG/JPEG for print and digital use. Need source file with all the fonts and elements. If you have any questions, pls dm me. Thanks. We’re looking for a logo that is bot...

I'm seeking a marketing expert familiar with the UK landscape to help elevate my freelancer platform's visibility among businesses. Key responsibilities will include: - Implementing a comprehensive social media strategy to engage with potential B2B users. - Executing targeted email marketing campaigns aimed at businesses. - Enhancing our SEO to improve organic visibility. The primary goal of this campaign is to increase brand awareness in the UK market. Therefore, experience in B2B marketing and a deep understanding of the UK business landscape will be crucial for success. Skills required: - Proven track record in social media marketing - Expertise in email marketing - Strong SEO skills - B2B marketing experience - Deep understanding...

...vibrant image for my marketing campaign featuring "Home of the $1 trip charge". This is an unprecedented offer in my industry, and I want the image to reflect that with a fun yet dramatic flair. - Target Audience: The image should primarily appeal to the restaurant industry, as this is the commercial business we want to highlight the most. See our website - Services: The image should prominently feature our facility maintenance services, as these are integral to our business and best priced offerings. - Design Style: The overall design should be bold and vibrant, making use of striking colours and eye-catching graphics to ensure the image truly 'pops'. The image will be used for marketing emails and flyers, and potentially higher resolution for a ...

I have a photo of my drawing that I need converted into a cartoonish, bright and vibrant printable artwork. Ideal Skills: - Proficiency in digital illustration - Experience in cartoonish style artwork - Ability to work with bright and vibrant color schemes Details: - The original drawing is a photo that I will provide. - The final product needs to be suitable for printing. - I would like the final artwork to be in a cartoonish style, so experience with this style is essential. - The color palette for the artwork should be bright and vibrant. Please include examples of similar projects you have completed in your bid.

We are looking for an experienced and results-driven email marketer to assist with lead generation for our B2B business. Scope of Work: -Strategically send pre-provided email content to our list of po...results-driven email marketer to assist with lead generation for our B2B business. Scope of Work: -Strategically send pre-provided email content to our list of potential business clients. -Use the provided email IDs, PDFs, and other materials to execute the email campaigns. -Ensure timely and effective delivery to maximize lead generation and engagement. What We Provide: -All email content and marketing materials. -A curated list of target email IDs. Your Role: -Handle email dissemination with precision and strategy. -Leverage your expertise to help generate quality leads for our...

... the benefits of the screening, and any special offers or discounts. The design should be visually appealing, easy to read, and suitable for digital and print formats. Key Requirements: -Design the Poster: Include relevant information about the health screening package, such as pricing, services covered (e.g., blood tests, consultations), and any promotional offers. -Clear Call to Action: Encourage customers to book the package or contact for more details. -Branding: Incorporate company branding (logo, colors, fonts) into the design to maintain consistency. -Format: Provide the final poster in high-quality formats suitable for both print and digital (PDF, JPEG, PNG). -Creative and Professional Layout: Make the poster engaging yet professional, with clear headings, bullet...

I'm seeking a seasoned content strategist and copywriter with experience in the healthcare and clinical ser...a seasoned content strategist and copywriter with experience in the healthcare and clinical services sector. The main goal of this project is to generate leads through compelling content for both our website and brochures along with other marketing (video , social media)digital and print media copies. The content should reflect a premium and luxury tone, aimed at positioning our brand as a leader in the industry. Ideal Skills & Experience: - Proven track record in healthcare content creation - Strong B2B copywriting skills - Experience with both digital and print media - Ability to convey a premium and luxury tone - Strong understanding of lead gener...

Good day, I have a MS word file that needs to be converted into Fillable/ Interactive PDF with all fields accurately. Need the task done within 12 hours or less. Please bid only if you can start working now. ideal Skills: - Proficiency in Adobe Acrobat and form creation I have attached a copy of th...needs to be converted into Fillable/ Interactive PDF with all fields accurately. Need the task done within 12 hours or less. Please bid only if you can start working now. ideal Skills: - Proficiency in Adobe Acrobat and form creation I have attached a copy of the forms to be worked on. Please start your answer with "Pdf Filler Expert" Please refrain from including any special features such as digital signatures, calculations, or security options, as these ...

I'm seeking a professional chatter fluent in German to assist with customer support on our website. We provide a range of digital services, and your role will primarily involve: - Engaging with customers in live chat - Providing exceptional customer support - Resolving queries in a timely and efficient manner Skills and experience required: - Fluent in German, with excellent written communication skills - Prior experience in customer support, preferably in a live chat setting - Familiarity with digital services - Able to handle customer inquiries with patience and professionalism

I'm looking for a professional email marketer to help boost the sign-up rate for my app, primarily targeting the business sector. Key Responsibilities: - Generate confirmed leads who are interested in signing up to the app. Ideal Skills and Experience: - Proven experience in email marketing, particularly targeting businesses. - Experience in lead generation and conversion. Please provide examples of previous email marketing campaigns you've executed, specifically those targeting the business sector. Payment is weekly basis

...with your textual and visual storytelling abilities, you can make a meaningful impact in pet owner's lives and also make money along the way. Need to mention that a big portion of our customers have either lost a pet or their loved one has lost a pet, and not just lost a pet but lost that deep and meaningful relationship with a family member, which means that we also need to tackle our email marketing with a degree of sincerity and empathy. The messaging has to be heartfelt, comforting, and relatable without coming across as overly commercial or insincere. Our emails should provide value, whether it's through meaningful content, thoughtful product recommendations, or simply a reminder that our customers are not alone in their experiences. We’re looking for so...

Digital Marketing Platform for CITB Brands Requirements: We aim to acquire a digital marketing platform that will strengthen CITB’s communication capabilities across our three brands—CITB, Go Construct, and NCC. The solution will provide a multichannel communication tools that allow us to deliver tailored, relevant messages to diverse audiences, including employers, training providers, and individual learners. Essential features include reliable email delivery, audience preference management, automated workflows, survey and form submission capabilities, and real-time tracking of interactions to optimise campaign performance. By capturing and analysing engagement data instantly, the platform will enable us to drive positive communication outcomes,...

Looking for a Real Estate Administrative Assistant. We are a canadian real estate agency seeking a skilled Administrative Assistant to join our team on a freelance basis. This remote position will support our team by managing data entry, contract drafting, Online Listing Management, Client Database Maintenance, assisting with email campaigns, and handling social media content creation and postings. The ideal candidate will be organized, reliable, and able to perform routine tasks efficiently. Requirements: Proven experience in administrative support or a similar role. Familiarity with real estate terminology and basic processes is preferred. Competency in Microsoft Office applications, such as Outlook, Word & Excel, and experience with social media platforms (Meta Business Sui...

We are looking for an experienced and proactive assistant to support a designer during Milan Fashion Week in March 2025. The role includes assisting with fittings before the event and coordinating backstage over Milan Fashion Week, including managing models, liaising with guests, capturing BTS content, and running errands. Key Responsibilities: • Assist the designer with backstage needs over the event days • Assist with fittings before the event • Capture short BTS videos and photos during the event for social media content (no specialized equipment required; a smartphone is sufficient) • Coordinate backstage activities with models and guests during Milan Fashion Week • Run errands and provide general support as needed Requirements: • Previous experien...

I need my current logo redrawn in a high-quality EPS format. There's no need for any design changes or tweaks, I just need a high-resolution version of my existing logo. The primary use for this logo will be both print and digital media. Ideal skills for the job include: - Graphic Design - Adobe Illustrator - Logo Design - EPS File Format Experience

I'm looking for a seasoned copywriter to craft compelling marketing content for my brand. The copy needs to convey a professional tone while being engaging and persuasive. Ideal Skills and Experience: - Proven experience in writing marketing copy - Ability to convey complex ideas simply and effectively - Strong understanding of brand voice and tone - Excellent research skills - SEO knowledge is a plus The primary focus of the content will be to inform and educate our audience, building their understanding and appreciation of our products and services. Therefore, the ideal candidate should be able to translate technical details into digestible content without diluting the key messages. Please provide examples of previous work that align with this project.

I'm in need of a skilled freelancer who can generate engaging visual content (photos/videos) for my brand's marketing efforts. The primary aim of this content is for use on Facebook, Instagram, and YouTube. Ideal Skills and Experience: - Proficiency in creating high-quality visual content - Understanding of marketing principles - Familiarity with Facebook, Instagram, and YouTube content trends - Experience in generating user-generated content (UGC)

I need a skilled translator to convert approximately 3000 words of English marketing content into Hebrew. - Content Context: The material is intended for the general public, so the translation should be easily understandable, without the use of overly complex terminology or industry jargon. - Tone: The translation should convey a casual tone, mirroring the style of the original English content. It should be engaging, friendly, and approachable, appealing to a wide audience.

PLEASE READ COMPLETELY PLEASE READ COMPLETELY PLEASE READ COMPLETELY Job Description: Marketing Assistant Position Type: Long-term, Part-time/Full-time Hourly Rate: $2–$5 per hour Location: Remote (must be able to work CST hours as needed) About the Role: We are seeking a self-motivated and creative Marketing Assistant who is fluent in speaking, reading, and writing English. You will play a key role in supporting our brand’s growth through research, content creation, scheduling, and general administrative tasks. We need someone who thinks independently, is skilled in Canva, and has a strong understanding of brand marketing and social media strategies. Responsibilities: • Research: • Conduct market research on competitors and trends to in...

I'm seeking a dedicated marketer who can connect our talented team of motion graphics, animation, graphic design, VFX, and video editing professionals with Small and Medium Enterprises (SMEs) in the advertising industry. Ideal Skills and Experience: - Proven experience in marketing, particularly in the advertising sector. - Strong network within SMEs. - Proficient in using social media for outreach. - Excellent communication and negotiation skills. Compensation: - The marketer will earn a commission from each project secured, or alternatively, a monthly salary can be discussed. For more about our team's capabilities, please visit our YouTube channel: @khatt_pictures?si=u-EUUoSZK0c2Ws1s [Removed by Freelancer.com Admin] We are confident that we can deliver the highest

We are looking for a talented Blockchain Architect to lead our team in developing cutting-edge blockchain solutions. Your role will involve designing robust architectures, ensuring high security standards, and integrating complex smart contracts. Ideal candidates will have a deep understanding of cryptographic principles and experience with decentralized applications. This is a remote freelance opportunity with flexible hours. Join us to drive innovation and make a significant impact in the blockchain space.

We are seeking a skilled graphic designer to create a vibrant and dynamic flyer for our Neon Dodgeball Night event. The flyer must be designed in DIN A4 format (210 x 297 mm, portrait orientation) and should capture the fun, energetic, and neon-themed essence of the event. The design will be used for both print and digital platforms, so it should be versatile and high-quality. The flyer design should prominently feature the event title “Neon Dodgeball Night” in bold neon style, along with the event date: “21 February.” A QR code must be integrated into the layout, allowing attendees to access further details or register easily. Additionally, include the note “Limited spots available” in a way that is noticeable but does not overpower the main des...

I'm looking to kickstart my freelancing journey as a copywriter. I need an experienced freelancer who can guide me through the process, help refine my skills, and assist in finding potential clients. Skills in SEO and digital marketing would be a plus.

I'm looking to kickstart my freelancing journey as a copywriter. I need an experienced freelancer who can guide me through the process, help refine my skills, and assist in finding potential clients. Skills in SEO and digital marketing would be a plus.

Email Marketing Project Details Objective: Send two email campaigns to 5,000 current sports bettors with accounts who have not yet made a deposit. Project Overview: Target Audience: 5,000 recipients. Data provided in Excel format (includes recipient email addresses and other necessary details). Email Content: Email 1: Includes a dynamic, clickable banner and text for sports bettors. (both provided by me. Naturally I want your input). Email 2: Sent three days after the first email, includes new text aimed at casino and slots players (provided by me). Sending Details: Emails should be sent from a professional-looking sender name such as: "Mike Spencer – Your V.I.P. Host". The sender email address must be configured to forward any replies directly to my email. Testing ...

I'm looking for a freelancer to help me write a digital "diary-book" dedicated to both of my parents. This project aims to reflect on their past, present, and future, capturing their memories, regrets, feelings, and thoughts in a casual and conversational tone. - Tone: The diary-book should be written in a casual and conversational style, making it relatable and easy to read. - Content: The book should cover a variety of topics, including their life achievements and milestones, challenges and regrets, as well as their hopes and dreams for the future. - Structure: The freelancer will need to write the chapters and formulate questions that will guide the narrative and encourage introspection. The final product should be a coherent and engaging narrative that strength...

Senior Blockchain Developer - Token Development Specialist Web Tadka Digital Marketing Agency Position Overview We are seeking an experienced Blockchain Developer specializing in token development and listings to lead Web Tadka's initiative in creating and launching our native token. This role combines technical expertise with strategic planning to support our agency's funding and expansion goals.

I'm in need of a dedicated and hard-working content writer specializing in crafting marketing copy within the Health and Wellness sector. Key Responsibilities: - Create compelling and persuasive marketing copy - Target content towards the Health and Wellness niche - Maintain a consistent, engaging writing style Ideal Skills: - Proficient in content writing with a focus on marketing copy - Deep understanding of Health and Wellness topics - Ability to meet deadlines and work independently Your task will be to turn complex health topics into accessible, engaging content that can drive marketing initiatives and connect with our audience.

I'm seeking a skilled graphic designer to create a minimalist, text-only logo for me. The design should be clean and simple, yet impactful, embodying the es...style. This is a logo for a website community. The name is Eating Disorder Recovery Circle. Color Preferences: - The logo should incorporate crisp, clean colors, Ideal Skills: - Expertise in minimalist design - Proficiency in typography - Strong understanding of color theory - Experience in creating text-based logos The final deliverables should include all necessary files for both print and digital use. Please provide examples of similar work in your proposal. PLEASE NOTE: IF YOU SUBMIT A DESIGN SHOWN ON THE SIDE OF A BUILDING, OR ANYTHING NOT A WEBSITE, YOU ARE TELLING ME YOU'VE NOT READ THE BRIEF AND YOUR EN...

I'm seeking a professional to help me boost my Instagram presence. The primary goal i...seeking a professional to help me boost my Instagram presence. The primary goal is to increase the content on my page and attract more followers. Key Responsibilities: - Content Creation: Primarily, we will focus on creating engaging images to post on the account. - Video Production: We will also need tutorials or how-to style videos to post. Ideal Skills: - Social Media Marketing: Proven experience in Instagram marketing is crucial. - Graphic Design: Ability to create visually appealing images. - Video Editing: Skill in producing high-quality tutorial videos. - Content Strategy: Experience in devising effective strategies to increase followers. Please provide examples of your prev...

I'm looking for a freelance sales executive to work across all major cities in Tamilnadu. This role involves selling physical products in the consumer goods and healthcare sectors. Key Responsibilities: - Generating leads - Closing sales The ideal candidate should have a proven track record in sales, preferably within the specified industries. Experience in reaching and exceeding sales targets is a must.

The scope of web design is promising, with a high demand for skilled designers and a variety of career opportunities: Job opportunities Web designers can work in many industries, including IT, advertising, e-commerce, and digital marketing. They can also work as freelancers, which offers flexibility and the ability to work remotely. Job outlook The Bureau of Labor Statistics projects that the job outlook for web developers and digital designers will grow by 16% between 2022 and 2032. Importance of websites Websites are essential for businesses to reach their target market and improve their online presence. According to Blue Corona, 48% of people consider a website's design to be the most important factor in determining a business's credibility. Job roles ...

I'm searching for a skilled a...formatting / pre-flighting. The ideal candidate will be knowledgable and creative and have the ability to provide a quick turnaround. Design Needs: - Brochures - Flyers - Social media posts - Other varied marketing materials - Bonus for Wordpress knowledga The primary goal of these materials will vary - from brand awareness to lead generation and sales promotion. Therefore, your ability to design with different objectives in mind is crucial. Ideal Skills: - Extensive experience in graphic design - Proficient in creating diverse marketing materials - Understanding of design for multiple marketing goals - Creative and innovative thinking - Excellent communication and understanding of feedback Please include a portfolio of your pa...

I'm looking for an expert in influencer marketing to help increase my brand's visibility. The campaign will focus on three key platforms: Instagram, YouTube, and TikTok. Key Responsibilities: - Identify and collaborate with relevant micro-influencers (10K-100K followers) across these platforms. - Develop engaging and authentic content that resonates with our target audience. - Monitor and report on campaign performance, making adjustments as necessary to maximise reach and impact. Ideal Skills and Experience: - Proven track record in influencer marketing, particularly with micro-influencers. - Strong understanding of Instagram, YouTube, and TikTok. - Excellent communication and negotiation skills. - Ability to analyse data and adjust strategies accordingly. Ult...

I'm looking for work to help promote my affiliate links through product reviews on my blog. Key Responsibilities: - Integrate affiliate links into product review posts in an engaging and organic manner. - Enhance the SEO of each post to increase visibility and traffic. Ideal Skills and Experience: - Proven experience in affiliate marketing, particularly through blog or website promotion. - Strong writing skills with a knack for creating compelling product reviews. - Expertise in SEO techniques to drive organic traffic.

...engagement rate of 4.71%. My average video views are about 211, and I have a total of 2305 videos. Key Requirements: - Expertise in YouTube monetization strategies - Experience in diversifying YouTube revenue streams - Knowledge of merchandise sales, sponsored content, and crowdfunding platforms - Ability to negotiate partnerships or sponsorships - Familiarity with affiliate marketing, membership programs, and digital products - Creative and proactive approach to generating revenue I would love to hear from you if you have the skills and experience to help me turn my channel's fortunes around. Please feel free to reach out or apply! say "i do" in your proposal so I know you read it and don't use AI to write content here....