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Inbound Marketing is the practice of optimizing customer experience in order to attract more potential customers and convert these visitors into customers and brand advocates. This type of marketing is based on providing potential customers with content that solves their problems and meets their needs. It includes strategies such as content marketing, SEO, email marketing, social media marketing, and more.
A freelance Inbound Marketing professional can craft a comprehensive strategy, including aspects such as keyword research, content optimization, link building, and more. They can deliver actionable insights from analytics packages like Google Analytics to better target potential customers. Additionally, they can monitor competitor activities and trends in the industry for insights into how to better nurture leads.
When interviewing a freelancer for this role, you should focus on their past experience delivering effective Inbound Marketing campaigns, and ask to see case studies of their work. Hourly rates vary between freelancers based on the complexity of the project and region where they are located. Typically you should expect to pay between $30 - $100 an hour for a knowledgeable Inbound Marketing professional.
Hiring your Inbound Marketing expert through Freelancer.com will provide you access to managed payments, 24/7 support, a safe online workspace and access to hundreds of qualified professionals that can immediately work on your project. Now is the time to hire the perfect freelancer for your project on Freelancer.com!