SEO Enhancement and Content Revamp for Taxi Website

Aperto Pubblicato 2 giorni fa Pagato alla consegna Termina tra 4 giorni
Aperto Pagato alla consegna Termina tra 4 giorni

Job Title: SEO Specialist & Web Content Manager

Reports To: Marketing Manager / Business Owner

_____________

Job Responsibilities

Improve 50+ Pages of Content:

Update all pages with proper H1, H2, and H3 tags to establish a clear content hierarchy.

Ensure all imagery includes appropriate ALT tags for SEO and accessibility.

Redesign pages using FIGMA for approval or directly create draft pages in Elementor Pro, ensuring they meet all specifications before publishing.

_____________

Ensure All Content is Responsive Across Devices:

Conduct thorough testing on every page for responsiveness across all devices and screen sizes using tools like BrowserStack and manual checks.

Adjust layouts, font sizes, and media to ensure consistency and functionality on mobile, tablet, and desktop.

_____________

Enhance Website Speed and Performance:

Optimize all page elements for faster loading times, including compressing images, enabling lazy loading, and minimizing CSS, JavaScript, and HTML.

Test page speed using Google PageSpeed Insights and resolve issues to improve scores across all devices.

_____________

Implement Structured Data Markup:

Add [login to view URL] markup (LocalBusiness, FAQ, Article, etc.) to enhance search engine understanding and eligibility for rich snippets.

Test and validate structured data implementation using Google’s Rich Results Test Tool, ensuring no errors.

_____________

Create More ACF Posts:

Develop new ACF posts under sections like Taxi, Vehicles, Locations, and Attractions.

Ensure each post is visually engaging, SEO-optimized, and aligned with existing templates.

Improve Single Item Pages:

Revamp single pages under sections such as Taxi, Vehicles, Locations, and Attractions.

Add new content, visuals, and interactivity while improving SEO elements.

_____________

Enhance the Main Pages:

Redesign key pages, including Home, About, Explore, FAQ, Contact, Terms, and Privacy, focusing on aesthetics, functionality, and SEO.

Create new sections or layouts to improve overall user experience and design.

_____________

Revamp Blog Section:

Update the blog URL structure to [login to view URL]%POST-NAME%/.

Improve the blog template design and enhance all existing blog posts for better readability and SEO.

Create and publish additional blog posts targeting long-tail keywords relevant to the taxi industry.

_____________

Meta Titles, Descriptions, and Keyword Plans:

Perform a full SEO analysis for each page to update meta titles, descriptions, and URL structures.

Develop a keyword plan for each page using data from SEO tools, Google Search Console, Analytics, and competitor analysis.

Submit a comprehensive SEO plan for approval before implementation.

_____________

Required Tools & Skills:

WordPress & Elementor Pro expertise.

Experience with SEO tools like SEMrush, Ahrefs, Google Search Console, and Google PageSpeed Insights.

Ability to create visually appealing drafts using Figma.

Familiarity with testing tools like BrowserStack for responsiveness.

Strong knowledge of structured data markup and [login to view URL] standards.

_____________

Deliverables:

Updated content across 50+ pages with proper headings, ALT tags, and imagery.

Fully responsive pages tested across all screen sizes and devices.

Improved page speed performance metrics on desktop and mobile.

Validated structured data implementation.

Enhanced designs for pages and blog templates with final approval before publishing.

SEO Link Building Promozione su Internet Marketing Creare dei contenuti

Rif. progetto: #38930024

Info sul progetto

163 proposte Aperto alle offerte Progetto a distanza Attivo 1 ora fa

163 freelance hanno fatto un'offerta media di $156 per questo lavoro

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