Branding
“Branding is endowing products and services with the power of a brand” (Kotler & Keller, 2015) Branding is the process of giving a meaning to specific company, products or services by creating and shaping a brand in consumers’ minds. It is a strategy designed by companies to help people to quickly identify their products and organization, and give them a reason to choose their products over the competition’s, by clarifying what this particular brand is and is not. The objective is to attract and retain loyal customers by delivering a product that is always aligned with what the brand promises.
Tentang Saya
SUMMARY A staff as well as a freelancer. Expertise in graphic design and website since 2008. SKILLS ★★★★☆ Design Graphic ★★★☆☆ Website ★★★★☆ Animated Gif ★★★☆☆ Video Editing
