Hi,
With over 6 years as a full-time digital marketer and extensive experience as a marketing manager, I specialize in managing Meta (Facebook & Instagram) and Google Ads campaigns to drive qualified leads and website traffic. Whether through precise demographic targeting or creative ad strategies, I deliver measurable results by leveraging both organic growth and paid traffic techniques.
For Meta Ads, I prioritize detailed audience segmentation, excluding irrelevant interests, and regularly refreshing ad creatives to prevent fatigue. I also ensure proper campaign testing (A/B split tests) and consistently monitor KPIs like CTR, ROAS, and CPC to optimize performance.
For Google Ads, I implement targeted keyword strategies using search intent analysis, alongside geo-specific targeting and negative keywords to maximize efficiency. Smart bidding combined with a well-structured campaign hierarchy ensures that every dollar is effectively utilized.
Beyond paid ads, I’m skilled in crafting email marketing funnels to capture and nurture leads, turning traffic into conversions.
I have a deep understanding of the USA market, and my approach ensures that your campaigns target the right audience, attract high-quality leads, and increase your website traffic. Let’s work together to achieve your business goals.
Best regards,
Rafi