An experienced professional in project management, writing, digital media, and video production and web & App development with over 20 years of experience.
I have been crafting comprehensive marketing plans and communication strategies that drive brand awareness and engagement. I developed and implemented targeted campaigns across multiple channels, analyzed market trends, and optimized messaging to reach diverse audiences. I collaborated with cross-functional teams to align marketing efforts with business goals, leveraging digital tools and data analytics to measure effectiveness and refine strategies for maximum impact.
4月, 2013 -现在
•
11 年, 9 个月
Freelance
11月, 2010 -现在
•
14 年, 2 个月
Website and App Development Expert
6月, 2013 - 现在
•
11 年, 7 个月
I designed, developed, and launched numerous high-performing websites and mobile applications, ensuring they met user needs and business goals. I managed end-to-end project lifecycles, from initial concept and wireframing to coding, testing, and deployment. I collaborated with cross-functional teams to integrate advanced features, optimize performance, and enhance user experience. My expertise allowed me to deliver innovative and robust digital solutions.
Visual Communications Specialist
11月, 2010 - 现在
•
14 年, 2 个月
I have been creating visually compelling designs for a variety of media. I have developed brand identities, designed marketing materials, and produced digital content for websites and social media. My work included graphic desiging, advertisements, and infographics that effectively communicate client messages. My proficiency in design software and a keen eye for detail have enabled me to consistently produce high-quality graphics that enhance brand presence.
Video Producer
11月, 2010 - 现在
•
14 年, 2 个月
I have been successfully overseing the production of various video content from concept to completion and publication.
I developed & pitched ideas, created detailed plans, and managed budgets and production aspects. I have been personally involved in filming, editing, and post-production processes. I have ensured that the final product aligns with goals, and is of high-quality standards. My organizational, creative, and leadership skills have been crucial in delivering impactful video content.
11月, 2010 -现在
•
14 年, 2 个月
Writer and Editor
1月, 2004 -现在
•
21 年
Freelance
1月, 2004 - 现在
•
21 年
- Writing articles, blogs, copy, social media posts, and other types of content tailored to specific audiences and objectives.
- Editing and proofreading written material for grammar, punctuation, style, and coherence to ensure high-quality output.
- Conducting thorough research on various topics to produce accurate and informative content.
- Collaborating with clients to understand their needs, receive feedback, and make necessary revisions to meet expectations.
1月, 2004 -现在
•
21 年
教育
University of the Punjab, Lahore
2010 - 2012
•
2 年
M.Sc. Film and TV Production
Pakistan
2010 - 2012
•
2 年
资质
Project Management Certificate
2022
Google Career Certificate
Grade: 94%
Credential ID 34A8ATZX57J3 (Coursera)
▪ Foundations of Project Management
▪ Project Initiation: Starting a Successful Project
▪ Project Planning: Putting It All Together
▪ Project Execution: Running the Project
▪ Agile Project Management
2022
Digital Marketing and E-commerce Certificate
2022
Google Career Certificate
Grade: 88%
Credential ID HLXQ2CZHUYU5 (Coursera)
1. Digital Marketing Fundamentals
2. E-commerce Strategies
3. Data Analytics and Performance Measurement
4. Content Creation and Management
5. Customer Relationship Management (CRM) and Email Marketing