Hello there! My name is Baboosha, and I specialize in digital marketing, helping companies and organizations develop and implement digital marketing strategies.
With more than 7 years of experience, I have worked on a wide range of projects related to Google Adwords, PPC, Social Media Management, Social Media Ads, E-Commerce Optimisation, SEO, Google Analytics, and more
My Approach to Your Campaign
Understanding Your Goals:
Conduct a detailed discovery session to align on your firm's unique value propositions and the needs of your target audience (MSME businesses).
Comprehensive Keyword Research:
Identify high-intent, industry-specific keywords relevant to MSMEs seeking accounting services.
Perform competitor analysis to discover gaps and opportunities to maximize reach.
Campaign Structure:
Create segmented ad groups for services like tax consultation, bookkeeping, compliance, etc., to ensure high relevance.
Develop compelling ad copies with clear CTAs tailored to MSME decision-makers.
Audience Targeting:
Leverage Google Ads audience tools to reach MSME businesses based on demographics, location, and search behavior.
Use remarketing to re-engage potential leads who have previously interacted with your website or ads.
Ad Optimization:
Set up conversion tracking to measure performance metrics such as click-through rates (CTR), cost per lead (CPL), and overall ROI.
Looking forward to working with you!
Best regards,
Baboosha